The Switch

Richmond, United States Founded: 2000 • Age: 26 yrs Acquired By Apple & Eve
Carbonated drinks are branded and distributed by The Switch.

About The Switch

The Switch is a company based in Richmond (United States) founded in 2000 was acquired by Apple & Eve in February 2014. It operates as a Direct-to-Consumer (D2C). The Switch offers products and services including Black Cherry, Fruit Punch, Kiwi Berry, Orange Tangerine, and Watermelon Strawberry. The Switch operates in a competitive market with competitors including Zevia, FEMSA, 7UP, United Sodas of America and Jel Sert, among others.

Key Metrics

Products & Services of The Switch

The Switch offers a comprehensive portfolio of products and services, including Black Cherry, Fruit Punch, Kiwi Berry, Orange Tangerine, and Watermelon Strawberry.

Black Cherry
Beverage

A flavored beverage offered by The Switch brand.

Fruit Punch
Beverage

A fruit-flavored drink provided by The Switch.

Kiwi Berry
Beverage

A unique flavored beverage from The Switch.

Orange Tangerine
Beverage

A citrus-flavored drink offered by The Switch.

Watermelon Strawberry
Beverage

A refreshing fruit drink by The Switch.

Investors in The Switch

The Switch has secured backing from 1 investor. Prominent investors backing the company include Apple & Eve.

All
InvestorDescriptionFounded YearDomainLocation
Fruit juices are manufactured and supplied by Apple & Eve.
1975appleandeve.comNew York, United States
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Investor details for The Switch

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  • Round participation
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Timeline of The Switch

2 dated milestones of The Switch across 14 years, from founding to its latest funding, stage changes and deals.

  1. Founded The Switch is founded.
  2. Exit Acquired by Apple & Eve.

Competitors of The Switch

The Switch operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Zevia, FEMSA, 7UP, United Sodas of America and Jel Sert, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
zevia.com2007Culver, United States$245.17M115
Zero-calorie diet sodas in various flavors are manufactured by Zevia.
femsa.com1890Monterrey, Mexico–295,027
Beverages are bottled and distributed by FEMSA in multiple regions.
7up.com1929Plano, United States––
Non-cola carbonated soft drinks are produced and distributed by 7UP.
unitedsodas.com2019Brooklyn, United States$4.25M–
Fruit-flavored sodas are offered through an online platform.
jelsert.com1926West Chicago, United States––
Produces drink mixes, freezer pops, and dessert mixes for consumer markets.
maplemamabeverages.com2015Wendell, United States$550,000–
Sparkling beverages in various flavors are manufactured and marketed.
owensmixers.com2015New York, United States$12.03M–
Carbonated drink brand
izze.com2002Boulder, United States––
Juices and flavored sparkling water
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Detailed competitors of The Switch

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of The Switch

The website of The Switch (switchbev.com) receives about 4.5K visits a month.

  • Monthly visits
    4.5K

    ▲ 24.7% vs previous month

Similar websites

Websites whose visitors overlap most with The Switch. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
appleandeve.com
100%
8.6K#1,846,795View details
cascadefresh.com
cascadefresh.com
86%
–––
naturespath.com
86%
–#370,315View details
scojuice.com
scojuice.com
86%
–––
haddonhouse.com
haddonhouse.com
86%
–––
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 31 similar websites and full traffic analytics for The Switch

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 31 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Similar companies to The Switch

10 companies that operate in the same segment as The Switch (Food & Beverage Products & Processing), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Platform offering a subscription-based delivery service for fresh milk and groceries
2015Gurugram, Haryana, IndiaUSD 221.1 MUSD 99.78 M3,464
Hens and cattle are reared to supply eggs and butter.
2007Austin, Texas, United StatesUSD 49.96 MUSD 759.44 M598
Subscription-based coffee products are offered by an internet-first brand.
2013Gurugram, Haryana, IndiaUSD 112.84 MUSD 25.83 M2,059
Provider of bakery-cafe services and a loyalty program
1987St. Louis, Missouri, United StatesUSD 145.61 M––
Dry snacks and coffee are manufactured and distributed.
2015Chennai, Tamil Nadu, IndiaUSD 16.52 MUSD 208 K29
Food, snacks, and beverages are produced and distributed globally.
1898Purchase, New York, United States–USD 93.92 B319,000
Multi-category organic dairy products are offered online.
2010Tiptur, Karnataka, IndiaUSD 58.15 MUSD 23.34 M810
Packaged food products are offered through an online platform.
2019Mumbai, Maharashtra, IndiaUSD 37.6 MUSD 4.41 M168
Multi-category food and beverage products are produced and distributed globally.
1866Vevey, Vaud, Switzerland–USD 2.36 B16,250
Subscription-based dairy products are delivered via an internet-first brand.
2013Hyderabad, Telangana, IndiaUSD 19.41 MUSD 14.66 M250
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Frequently Asked Questions about The Switch

The Switch was founded in 2000.

The Switch is headquartered in Richmond, United States. It is registered at Richmond, Virginia, United States.

The Switch is engaged in the production of flavored beverages, offering a variety of options such as Black Cherry, Fruit Punch, and Watermelon Strawberry. The company operates within the non-alcoholic beverage sector, focusing on soft drinks that cater to diverse consumer preferences. Their products are distributed for direct consumption, including availability in schools.

The Switch's top competitors include Zevia, FEMSA and 7UP.

The Switch offers Black Cherry, Fruit Punch, Kiwi Berry, Orange Tangerine, and Watermelon Strawberry.

The Switch has 1 investor. Key investors include Apple & Eve.

Yes. The Switch was acquired by Apple & Eve in February 2014.

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