The Wheel Group

Ontario, United States Founded: 1969 • Age: 57 yrs Acquired By Wynnchurch Capital
Manufacturer supplier of automotive wheels to the aftermarket

About The Wheel Group

The Wheel Group is a Transportation, Automotive & Logistics company based in Ontario (United States) founded in 1969, and was acquired by Wynnchurch Capital in February 2021. Manufacturer supplier of automotive wheels to the aftermarket. The Wheel Group has completed 2 acquisitions, including Omega Pacific and Tuff Stuff 4x4. Its website thewheelgroup.com draws about 32 thousand monthly visits. The Wheel Group offers products and services including Wheels, Tires, and Accessories. Its focus areas include Auto, Auto Components, Wheels and Tyres and Wheels. Its competitors include Accuride Corporation and Superior Industries.

Company details

The Wheel Group was founded in 1969 in Ontario, United States, focusing on the automotive aftermarket sector. Wheels, tyres, and accessories for cars and trucks are produced and distributed by the company. Operations involve manufacturing and supply chain management for these components. Products are exported to regions including Canada, Korea, Japan, Indonesia, and Australia, supporting regional vehicle maintenance needs.

  • Headquarters Ontario, United States
  • Stage Acquired
  • Sectors
    Transportation, Automotive & Logistics
  • Website category Vehicles · Automotive Industry
  • Email
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  • Phone
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  • Website thewheelgroup.com
  • Social X Facebook Instagram YouTube
  • Acquired by Wynnchurch Capital (Feb 2021)
Key Metrics

Products & Services of The Wheel Group

The Wheel Group offers a comprehensive portfolio of products and services, including Wheels, Tires, and Accessories.

Wheels
Vehicle Parts

Branded wheels for automotive applications through dealers.

Tires
Vehicle Components

AMP Tires designed for vehicle performance and durability.

Accessories
Automotive Enhancements

Items like BODY ARMOR for vehicle customization and protection.

Apps and channels of The Wheel Group

its YouTube channel The Wheel Group has 147 subscribers and 30 videos.

The Wheel Group
YouTube 147 subscribers 30 videos Autos & Vehicles
Open channel

Videos from The Wheel Group

The most watched videos on The Wheel Group's YouTube channel, The Wheel Group (147 subscribers). Click a video to play it here.

The Wheel Group - SEMA 2016
5K views
ION ALLOY WHEELS - STYLE 141 - BLACK W/ MILLED SPOKES
5K views
RIDLER WHEELS - STYLE 650 - GREY W/ POLISHED LIP
3.7K views
TOUREN WHEELS - TR70 - BLACK W/ MILLED SPOKES
2.9K views

More on The Wheel Group.

Investors in The Wheel Group

The Wheel Group has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Wynnchurch Capital.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
Private equity firm focused on defence, aerospace, manufacturing, and multiple sectors
wynnchurch.comNew York, United States
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Investor details for The Wheel Group

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Investments & Acquisitions by The Wheel Group

The Wheel Group has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Omega Pacific and Tuff Stuff 4x4.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
Omega Pacific is recognized for manufacturing high-quality climbing equipment.
omega-pacific.comButler, United States2016Jun 2022β€’β€’β€’β€’
Automotive components are manufactured and supplied for 4x4 vehicles.
tuffstuff4x4.comSanta Ana, United States2007Feb 2021β€’β€’β€’β€’
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Complete acquisition details for The Wheel Group

Acquired stakes, deal sources and the complete acquisition history require an active premium plan.

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  • Exports

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Timeline of The Wheel Group

4 dated milestones of The Wheel Group across 53 years, from founding to its latest funding, stage changes and deals.

  1. Founded The Wheel Group is founded.
  2. Exit Acquired by Wynnchurch Capital.
  3. Acquisition Acquires Tuff Stuff 4x4.
  4. Acquisition Acquires Omega Pacific.

Competitors of The Wheel Group

The Wheel Group has 2 listed competitors in our database. They include Accuride Corporation and Superior Industries.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
accuridecorp.com1986Evansville, United States431
Wheels and wheel-end components are manufactured for OEMs.
supind.com1957Southfield, United States7,700
Aluminum wheels are manufactured and supplied to OEMs and aftermarket.
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Detailed competitors of The Wheel Group

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Verified entity values are shown only after access is granted.

Web traffic of The Wheel Group

The website of The Wheel Group (thewheelgroup.com) receives about 32.4K visits a month and ranks #837,276 among all websites worldwide, #6,795 in Automotive Industry.

  • Monthly visits
    32.4K

    ▼ 1.1% vs previous month

  • Unique visitors
    10.2K

    per month

  • Global rank
    #837,276

    among all websites

  • Category rank
    #6,795

    Vehicles · Automotive Industry

Similar websites

Websites whose visitors overlap most with The Wheel Group. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
mhtwheels.com
100%
View details
americaneaglewheel.com
americaneaglewheel.com
91%
–
rnrtires.com
rnrtires.com
86%
#250,829–
nittotire.com
83%
272.3K#153,222View details
shop.usautoforce.com
shop.usautoforce.com
80%
#35,201–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 40 similar websites and full traffic analytics for The Wheel Group

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 40 similar websites
  • Audience overlap
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Top companies in Automotive Manufacturing & Components

3 companies that operate in the same segment as The Wheel Group (Automotive Manufacturing & Components) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of infotainment and audio solutions for multiple sectors
1980Stamford, Connecticut, United States
Manufacturer of gas-powered construction equipment
1919United StatesUSD 1.21 B5,230
Motor vehicles and parts are manufactured, imported, distributed, and sold.
1994Irvine, California, United StatesUSD 79.03 B35,750
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Related news about The Wheel Group

The Wheel Group Names Dave Albert CEO
Aftermarketnews β€’ 3 years ago
The Wheel Group Announces Two Company Appointments
Aftermarketnews β€’ 3 years ago
The Wheel Group Acquires Tuff Overland
Aftermarketnews β€’ 5 years ago
The Wheel Group Acquires Tuff Stuff Overland
Financialpost β€’ 5 years ago
Wynnchurch Capital Acquires The Wheel Group
Aftermarketnews β€’ 5 years ago
The Wheel Group Announces Changes To Leadership
Aftermarketnews β€’ 7 years ago
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Complete news archive for The Wheel Group

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
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Frequently Asked Questions about The Wheel Group

The Wheel Group was founded in 1969.

The Wheel Group is headquartered in Ontario, United States. It is registered at Ontario, California, United States.

The Wheel Group was founded in 1969 in Ontario, United States, focusing on the automotive aftermarket sector. Wheels, tyres, and accessories for cars and trucks are produced and distributed by the company. Operations involve manufacturing and supply chain management for these components. Products are exported to regions including Canada, Korea, Japan, Indonesia, and Australia, supporting regional vehicle maintenance needs.

The Wheel Group's top competitors include Accuride Corporation and Superior Industries.

The Wheel Group offers Wheels, Tires, and Accessories.

The Wheel Group has made 2 acquisitions, including Omega Pacific, and Tuff Stuff 4x4.

The Wheel Group has 1 investor. Key investors include Wynnchurch Capital.

Yes. The Wheel Group was acquired by Wynnchurch Capital in February 2021.

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