
About The Wholesale Mart
The Wholesale Mart is a Retail company based in Delhi (India) founded in 2021. It operates as an online platform for fresh meat and seafood delivery services in India. It operates on a D2C and B2C model. The company has 1 employees. Its Indian entity Abracadabra Foods Private Limited reported revenue of βΉ9.20 Cr. The Wholesale Mart offers products and services including Fresh Chicken, Fresh Mutton, Fish and Seafood, and Tikkas and More. Its focus areas include Food and Agriculture Tech, Online Grocery, Multi Category and Ultra Fast Delivery. Its competitors include TenderCuts, Zappfresh, FreshToHome, Doodhvale and Fipola and 3 more; 6 of its 8 listed competitors have raised funding.
Company details
The Wholesale Mart is an online wholesale brand offering fresh meats and seafood, sourced from trusted farms and delivered hygienically to doorsteps. It focuses on hormone and antibiotic-free products at affordable prices, serving over 30,000 families in Delhi, Gurgaon, Noida, and Ghaziabad. The company ensures quality through ethical practices and temperature-controlled processes, allowing direct online ordering for various categories like chicken, mutton, and fish. It emphasizes sustainability and customer satisfaction with easy refunds.
- Headquarters Delhi, India
- Employees 1
- SectorsRetail
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website thewholesalemart.in
- Social Facebook Instagram
- Legal Name Abracadabra Foods Private Limited
- Date of Incorporation 14 Mar, 2022
- Jurisdiction Delhi, India
- Annual Revenue₹9.20 Cr
FY 2025 · +15% YoY
- Net Loss-₹1.27 Cr
FY 2025 · -14% margin
- EBITDA-₹1.45 Cr
FY 2025 · -16% margin
- Employee Count1
Associated legal entities of The Wholesale Mart
The Wholesale Mart is associated with 2 registered companies on The Company Check; the primary company is Abracadabra Foods Private Limited. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Abracadabra Foods Private Limited CIN U51909DL2022PTC395057 | Active | 14 Mar 2022 | Delhi, Delhi | ₹9.2 Cr | 4 | 3 | View details |
| Uengage Services Private Limited CIN U93000HR2016PTC058592 | Active | 16 Mar 2016 | Panchkula, Haryana | ₹14.7 Cr | 24 | 2 | View details |
Products & Services of The Wholesale Mart
The Wholesale Mart offers a comprehensive portfolio of products and services, including Fresh Chicken, Fresh Mutton, Fish and Seafood, and Tikkas and More.
Online service for ordering and delivering fresh, hormone-free chicken
Platform for purchasing and home delivery of fresh mutton
Service for buying and delivering a variety of fresh fish and seafood
Online ordering for ready-to-eat meat snacks and delicacies
Board of directors of Abracadabra Foods Private Limited (The Wholesale Mart)
Abracadabra Foods Private Limited is the primary company behind The Wholesale Mart. The boards of the 2 registered companies of The Wholesale Mart currently have 5 directors; the longest-serving is Abhilasha Sidana, appointed in 2016. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Abhilasha Sidana DIN 07421740 | Director | 16 Mar 2016 | 10 yrs 7 mo | Uengage Services Private Limited |
| Sameer Sharma DIN 06868927 | Director | 16 Mar 2016 | 10 yrs 7 mo | Uengage Services Private Limited |
| Arjun Chawla DIN 09535662 | Director | 14 Mar 2022 | 4 yrs 7 mo | Abracadabra Foods Private Limited |
| Nitin Garg DIN 01556897 | Director | 30 Jan 2024 | 2 yrs 8 mo | Abracadabra Foods Private Limited |
| Chandrashekhar Yeleswarapu DIN 10670553 | Director | 18 Jun 2024 | 2 yrs 4 mo | Abracadabra Foods Private Limited |
Financials of The Wholesale Mart
Figures of Abracadabra Foods Private Limited, the primary company behind The Wholesale Mart, for FY 2025. Revenue was ₹9.20 Cr (+15% year on year). Net loss was -₹1.27 Cr (-14% margin). EBITDA was -₹1.45 Cr (-16% margin).
- ₹9.20 CrRevenue · FY 2025 · +15% YoY
- -₹1.27 CrNet loss · -14% margin
- -₹1.45 CrEBITDA · -16% margin
- ₹1.2 LakhPaid-up capital
- 4Employees (provident fund records)
Balance sheet, profit and loss, cash flow and ratios of Abracadabra Foods Private Limited are on its company page.
Detailed financial statements for The Wholesale Mart
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
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- Downloads
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Competitors of The Wholesale Mart
The Wholesale Mart has 8 listed competitors in our database, 6 of them funded. They include TenderCuts, Zappfresh, FreshToHome, Doodhvale and Fipola, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tendercuts.in | 2016 | Chennai, India | $38.06M | 28 | Online app-based retailer for meat and poultry products | |
| zappfresh.com | 2015 | Gurugram, India | $16.05M | 39 | Platform offering multi-category meat and seafood products | |
| freshtohome.com | 2015 | Bengaluru, India | $285.5M | 302 | Meat and poultry products are retailed online by FreshToHome. | |
| doodhvale.com | 2015 | Delhi, India | $4.12M | 37 | Retailer of farm-fresh dairy, baked goods, produce, and grocery items | |
| fipola.in | 2016 | Chennai, India | $9.73M | 233 | Processor and retailer of meat products | |
| snehagroup.in | 1981 | Hyderabad, India | – | 5,360 | Poultry farming, feed production, processing, and retail of fresh chicken and fish. | |
| nandus.com | 2002 | Bengaluru, India | – | 140 | Operates an e-commerce store specializing in meat and poultry products. | |
| vedaaz.com | 2016 | Pune, India | $84,668 | 2 | Mobile-based ordering and doorstep delivery of dairy products are provided. |
Detailed competitors of The Wholesale Mart
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Verified entity values are shown only after access is granted.
Web traffic of The Wholesale Mart
The website of The Wholesale Mart (thewholesalemart.in) receives about 9.8K visits a month.
- Monthly visits9.8K
▼ 33.7% vs previous month
Top companies in Food & Grocery Retail
10 companies that operate in the same segment as The Wholesale Mart (Food & Grocery Retail), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.62 B | USD 2.46 B | 4,488 | |
Meal recipe kits are delivered through a weekly subscription service. | 2011 | Berlin, Berlin, Germany | USD 367.28 M | USD 1.51 B | 17,595 | |
Online marketplace offering multi-category grocery products | 2015 | Barcelona, Catalonia, Spain | USD 1.16 B | – | 15,437 | |
Personal and household products are delivered via an e-commerce platform. | 2011 | Bengaluru, Karnataka, India | USD 943.07 M | USD 1.17 B | 22,095 | |
Instant delivery of groceries and essentials is facilitated online. | 2013 | Gurugram, Haryana, India | USD 757.52 M | – | 11,913 | |
Multi-category products are delivered quickly through an online platform. | 2020 | Bengaluru, Karnataka, India | USD 2.35 B | USD 344.05 K | 40,578 | |
Organic groceries are offered through an online membership platform. | 2013 | Los Angeles, California, United States | USD 332.18 M | – | – | |
Online marketplace platform offering multi-category grocery products | 2012 | San Francisco, California, United States | USD 2.93 B | USD 3.74 B | 25,408 | |
Platform offering food and grocery delivery services | 2013 | London, England, United Kingdom | USD 2.95 B | USD 2.59 B | 11,488 |
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Frequently Asked Questions about The Wholesale Mart
The Wholesale Mart was founded in 2021.
The Wholesale Mart is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
The Wholesale Mart has 1 employees.
The primary company behind The Wholesale Mart, Abracadabra Foods Private Limited, reported revenue of βΉ9.20 Cr for FY 2025, up 15% year on year.
The Wholesale Mart is an online wholesale brand offering fresh meats and seafood, sourced from trusted farms and delivered hygienically to doorsteps. It focuses on hormone and antibiotic-free products at affordable prices, serving over 30,000 families in Delhi, Gurgaon, Noida, and Ghaziabad. The company ensures quality through ethical practices and temperature-controlled processes, allowing direct online ordering for various categories like chicken, mutton, and fish. It emphasizes sustainability and customer satisfaction with easy refunds.
The Wholesale Mart's top competitors include TenderCuts, FreshToHome and Fipola.
The Wholesale Mart offers Fresh Chicken, Fresh Mutton, Fish and Seafood, and Tikkas and More.
The Wholesale Mart is associated with 2 legal entities: Abracadabra Foods Private Limited, Uengage Services Private Limited.
The legal entities of The Wholesale Mart currently have 5 directors, including Arjun Chawla, Chandrashekhar Yeleswarapu, Nitin Garg and others.