Tobii

Danderyd, Sweden Founded: 2001 • Age: 25 yrs
Eye-tracking software and hardware are provided for gaze detection.
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About Tobii

Tobii is a company based in Danderyd (Sweden) founded in 2001.. Tobii has raised $82.88 million across 10 funding rounds from investors including European Union, AP6 and Intel Capital. Tobii has completed 6 acquisitions, including Acuity Intelligence, Acuity-ets.com and EYEVIDO. Tobii offers products and services including Tobii Pro Glasses 3, Tobii Autosense, and Tobii Pro Lab. Tobii operates in a competitive market with competitors including Viewpointsystem, Eyeware, Face Metrics, 7invensun and Mirametrix, among others.

  • Headquarter Danderyd, Sweden
  • Stage Public
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Artificial Intelligence & Machine Learning
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $82.88 M (USD)

    in 10 rounds

  • Latest Funding Round
    $296.14 K (USD), Grant

    Oct 01, 2016

  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
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Products & Services of Tobii

Tobii offers a comprehensive portfolio of products and services, including Tobii Pro Glasses 3, Tobii Autosense, and Tobii Pro Lab. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Wearable device for collecting behavioral data in real-world environments.

In-cabin solution for safer and more intuitive driving experiences.

Platform for analyzing eye tracking data in research settings.

People of Tobii
Headcount 10-50
Employee Profiles 61
Board Members and Advisors 6
Employee Profiles
People
Anand Srivatsa
CEO
People
Lina Perdius
Head Of Marketing
People
Joakim Lindell
Senior Business Enablement Specialist
People
Mayra Arroyaga
Account Manager Medical & Scientific Research Iberia

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Board Members and Advisors
people
Charlotta Falvin
Director
people
Henrik Eskilsson
Director
people
Pontus Walck
Director
people
Per Norman
Chairman

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Funding Insights of Tobii

Tobii has successfully raised a total of $82.88M across 10 strategic funding rounds. The most recent funding activity was a Grant round of $296.14 thousand completed in October 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 10
  • Last Round Grant — $296,142
  • First Round

    (27 Mar 2007)

  • Investors Count 7
Date Amount Transaction Name Valuation Lead Investors Investors
Oct, 2016 Amount Grant - Tobii Valuation

investors

Apr, 2015 Amount Series A - Tobii Valuation

investors

Apr, 2015 Amount Post-IPO - Tobii Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Tobii

Tobii has secured backing from 7 investors, including institutional and venture fund investors. Prominent investors backing the company include European Union, AP6 and Intel Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private equity firm investing in multiple sectors
Founded Year Domain Location
Investment in technology startups focusing on compute, AI, and related innovations.
Founded Year Domain Location
Early-stage deep technology investments are made by Amadeus Capital.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Tobii

Tobii has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Acuity Intelligence, Acuity-ets.com and EYEVIDO. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Cloud software for eye tracking in marketing research is provided.
2015
Provider of eye tracking solutions for detecting cognitive and physiological states
2015
Provider of physical security services
2011
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Tobii

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Tobii Comparisons

Employees
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Competitors of Tobii

Tobii operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Viewpointsystem, Eyeware, Face Metrics, 7invensun and Mirametrix, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Eye-tracking systems are supplied for human perception studies.
domain founded_year HQ Location
Real-time eye-tracking software for depth-sensing cameras is developed.
domain founded_year HQ Location
Provider of parental control application for tablets
domain founded_year HQ Location
Eye-tracking technology for VR and AI applications is provided.
domain founded_year HQ Location
Hardware and software solutions for eye tracking are developed.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Tobii

Frequently Asked Questions about Tobii

When was Tobii founded?

Tobii was founded in 2001 and raised its 1st funding round 6 years after it was founded.

Where is Tobii located?

Tobii is headquartered in Danderyd, Sweden. It is registered at Danderyd, Stockholm County, Sweden.

Who is the current CEO of Tobii?

Anand Srivatsa is the current CEO of Tobii.

Is Tobii a funded company?

Tobii is a funded company, having raised a total of $82.88M across 10 funding rounds to date. The company's 1st funding round was a Post-IPO of $33.95K, raised on Mar 27, 2007.

What does Tobii do?

Tobii was founded in 2001 and is headquartered in Danderyd, Sweden. Operations focus on the development and supply of eye-tracking technology within the hardware and software sectors. Solutions are offered for detecting eye orientation to identify gaze targets, with applications including computer interfaces controlled by eye movement, user experience testing in design, and diagnostic tools in healthcare.

Who are the top competitors of Tobii?

Tobii's top competitors include Face Metrics, Viewpointsystem and Eyeware.

What products or services does Tobii offer?

Tobii offers Tobii Pro Glasses 3, Tobii Autosense, and Tobii Pro Lab.

How many acquisitions has Tobii made?

Tobii has made 6 acquisitions, including Acuity Intelligence, Acuity-ets.com, and EYEVIDO.

Who are Tobii's investors?

Tobii has 7 investors. Key investors include European Union, AP6, Intel Capital, Amadeus Capital Partners, and Northzone.

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