TraceUp

Huntington Beach, United States Founded: 2010 • Age: 16 yrs
Recording equipment for game broadcasting and AI highlights is provided.
Annual revenue - Latest available
Total funding $66.9M 5 rounds
Employees - Tracked headcount
Investors 6 Known backers
Products 3 Services tracked
Competitors 9 Brand Intelligence

About TraceUp

TraceUp is a company based in Huntington Beach (United States) founded in 2010 by Catherine Long, Katherine Gregory, Anatole Lokshin, and David Lokshin. TraceUp has raised $66.9 million across 5 funding rounds from investors including Lakestar, NextGen Venture Partners and Pelion Venture Partners. TraceUp offers products and services including Trace Camera, PlayerCam, and AI Reels. TraceUp operates in a competitive market with competitors including Action Streamer, Keemotion, Reeplayer, MyPlay and Wave Central, among others.

  • Headquarter Huntington Beach, United States
  • Founders Catherine Long, Katherine Gregory, Anatole Lokshin, David Lokshin
  • Sectors
    Media & Entertainment
  • Email
    Locked
  • Phone
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  • Website
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  • Social
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  • Legal Name Alpinereplay, Inc.
Operational Areas
Media & Entertainment → Sports, Events & Attractions Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $66.9 M (USD)

    in 5 rounds

  • Latest Funding Round
    $47 M (USD), Series C

    Apr 12, 2022

  • Investors
    Lakestar

    & 5 more

  • Employee Count
    Not available
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Products & Services of TraceUp

TraceUp offers a comprehensive portfolio of products and services, including Trace Camera, PlayerCam, and AI Reels.

Product name locked
Category locked
Primary

Automatically records soccer games with AI player tracking.

Product name locked
Category locked
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Focuses on individual players for personalized game views.

Product name locked
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Creates edited highlights to improve player skills.

People of TraceUp

Headcount 50-200
Employee Profiles 11
Employee Profiles
People
Gideon Thuku
Operations Team Member
People
Elah Chuca
Customer Support Specialist
People
Mihir Kumar
Product Owner
People
Ron Kurti
VP of Product

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Funding Insights of TraceUp

TraceUp has successfully raised a total of $66.9M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $47 million completed in April 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in TraceUp

TraceUp has secured backing from 6 investors, including venture fund investors. Prominent investors backing the company include Lakestar, NextGen Venture Partners and Pelion Venture Partners.

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Venture Fund
Investor Description Founded Year Domain Location
US focused early-stage VC firm
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Venture capital investment firm
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Stage-agnostic investments are conducted by Toba Capital in US companies.
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Investor details for TraceUp

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  • Investor domains
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Investments & Acquisitions by TraceUp

Investments
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Investment portfolio details for TraceUp

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  • Transaction dates
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Financial Statements - TraceUp

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Detailed financials for TraceUp

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  • Profit trends
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Traceup Comparisons

TraceUp Primary company
Description
Recording equipment for game broadcasting and AI highlights ...
Location
Huntington Beach, United States
Founded Year
2010
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for TraceUp

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Competitors of TraceUp

TraceUp operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Action Streamer, Keemotion, Reeplayer, MyPlay and Wave Central, among others.

Company Name Domain Founded year HQ Location Description
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Sports videos are streamed online from players' point-of-view cameras.
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Automated video production and distribution for sports events are facilitated.
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Device for recording, analyzing, and sharing football moments is provided.
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Automated video management for multiple sports events is provided.
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Provides wireless video solutions for broadcast, cinema, and sports events.
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Detailed competitors of TraceUp

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Latest news on Traceup

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Complete news archive for TraceUp

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Frequently Asked Questions about TraceUp

TraceUp was founded in 2010 and raised its 1st funding round 4 years after it was founded.

TraceUp is headquartered in Huntington Beach, United States. It is registered at Huntington Beach, California, United States.

Catherine Long is the current CEO of TraceUp. They have also founded this company.

TraceUp is a funded company, having raised a total of $66.9M across 5 funding rounds to date.

TraceUp was founded in 2010 and is based in Huntington Beach, United States. Equipment for recording broadcasts is supplied, focusing on game capture with features for zooming and player tracking to enhance viewing. AI technology is employed to generate video highlights and identify key moments. Post-game delivery of player-specific highlights is facilitated, allowing review of touches, shots, and passes in the sports broadcasting sector.

TraceUp's top competitors include Action Streamer, Keemotion and MyPlay.

TraceUp offers Trace Camera, PlayerCam, and AI Reels.

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