About TraceX
TraceX is a Consumer company based in Bengaluru (India) founded in 2019 by Srivatsa Sreenivasarao. Blockchain-based traceability solutions are provided for food supply chains. It operates in the Consumer, Technology, and Agriculture sectors. TraceX has raised $1.19 million across 5 funding rounds from investors including Cisco, Indigram Labs and NABVENTURES. The company has 30 employees. TraceX was last valued at $4.22 million in March 2022. Its chief executive, as recorded, is Srivatsa Sreenivasarao. Its website tracextech.com draws about 48 thousand monthly visits. Its Indian entity Tracex Technologies Private Limited reported revenue of ₹2.83 Cr. TraceX offers products and services including EUDR Compliance Platform, Digital MRV Platform, Sustainability Platform, Food Traceability Platform, and Farm Management Platform. Its focus areas include Food and Agriculture Tech, Crop Tech, Post Harvest Management and Traceability. Its competitors include Superplum and Uniqus; 2 of its 2 listed competitors have raised funding.
Company details
TraceX was founded in 2019 in Bengaluru, India, as a provider of supply chain traceability solutions tailored for food businesses. A blockchain platform is utilized to connect participants such as farmers, producer organizations, and aggregators. Operations encompass farm management, harvest tracking, data analytics, and reporting features. Sustainable sourcing practices are monitored and verified through the system, supporting verification across the food sector.
- Headquarters Bengaluru, India
- Employees 30
- Founders Srivatsa Sreenivasarao
- Stage Minicorn
- SectorsConsumerTechnology Agriculture
- Website category Business and Consumer Services · Business Services
- Email••••••••
- Phone•••• ••••
- Website tracextech.com
- Social LinkedIn X Facebook
- Legal Name Tracex Technologies Private Limited
- Date of Incorporation 28 Aug, 2019
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹2.83 Cr
FY 2025 · +29% YoY
- Net Loss-₹1.29 Cr
FY 2025 · -46% margin
- EBITDA-₹1.25 Cr
FY 2025 · -44% margin
- Total Equity Funding$1.19M (USD)
in 5 rounds
- Latest Funding Round$1M (USD), Seed
Mar 2022
- InvestorsCisco
& 15 more
- Employee Count30
Associated legal entities of TraceX
TraceX operates through Tracex Technologies Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Tracex Technologies Private Limited CIN U72900KA2019PTC127455 | Active | 28 Aug 2019 | Bangalore, Karnataka | ₹2.8 Cr | 30 | 3 | View details |
Products & Services of TraceX
TraceX offers a comprehensive portfolio of products and services, including EUDR Compliance Platform, Digital MRV Platform, Sustainability Platform, Food Traceability Platform, and Farm Management Platform.
Platform for ensuring EU Deforestation Regulation compliance in supply chains
Tool for measuring and reporting carbon emissions accurately
Platform for managing sustainable practices in agriculture
System for tracking and securing food supply chains
Platform for streamlining farm operations and data insights
Funding Insights of TraceX
TraceX has successfully raised a total of $1.19M across 5 strategic funding rounds. The most recent funding activity was a Seed round of $1 million completed in March 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.19M
- Total Rounds 5
- Last Round Seed — $1M
- First Round $52,385
(Jan 2020)
- Investors Count 16
All 5 funding rounds of TraceX with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2022 | $1M | Seed | $4.22M | NABVENTURES | |
| Nov 2021 | $350,000 | Token Sale | – | – | – |
| Jun 2021 | $57,230 | Grant | – | Social Alpha | |
| Oct 2020 | $135,200 | Seed | $1.36M | Paipal Ventures, Indigram labs | |
| Jan 2020 | $52,385 | Angel Round | $••••• | Suresh Kumar Babji, Sumit Khadria |
| Date | Valuation | Stage |
|---|---|---|
| Mar 2022 | $4.22M | •••••••• |
| Oct 2020 | $1.36M | •••••••• |
| Jan 2020 | $••••• | •••••••• |
Full valuation and stage history of TraceX
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
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- Exports
Verified entity values are shown only after access is granted.
Last known valuation $4.22M (Mar 2022). 16 investors in total: 6 institutional and 10 angel.
Investors in TraceX
TraceX has secured backing from 16 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Cisco, Indigram Labs and NABVENTURES.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment management for agriculture, food, and rural ventures in India. | 2018 | nabventures.in | Mumbai, India | |
Family office that invests in founders with scalable ideas | paipal.vc | Mysuru, India | ||
Sustainable startups are supported via innovation curation and venture funding. | socialalpha.org | Bengaluru, India | ||
Incubation and support for startups in agritech, foodtech, clean tech, and rural healthcare sectors. | 2016 | indigramlabs.org | Delhi, India | |
Venture capital fund focused on tech startups | oxykarttechnologies.tcc.mode | Hyderabad, India | ||
AI and saas based cloud security solutions | 1984 | cisco.com | San Jose, United States | |
CS C Sunil Kumar | unknown_dca9d516be7e4ee98 | |||
SK Suresh Kumar Babji | unknown_b540e6831d7141059 | |||
CS C Sunil Kumar | unknown_7590f069cf8a4470b | |||
SR Samala Rajini Kumar | unknown_62c316cbbd504a35a |
Investor details for TraceX
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Board of directors of Tracex Technologies Private Limited (TraceX)
Tracex Technologies Private Limited is the primary company behind TraceX. The board of Tracex Technologies Private Limited currently have 2 directors; the longest-serving is Srivatsa Turvekere Sreenivasarao, appointed in 2019. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Srivatsa Turvekere Sreenivasarao DIN 07383146 | Director | 28 Aug 2019 | 7 yrs 1 mo | Tracex Technologies Private Limited |
| Rohini Chikkanayakanahalli Anantharam DIN 10699678 | Director | 10 Jul 2024 | 2 yrs 3 mo | Tracex Technologies Private Limited |
People of TraceX
6 people are tracked at TraceX (2 in leadership, 4 in team); the tracked headcount is 30.
| Name | Role | Group |
|---|---|---|
| Co-Founder & CEO | Leadership | |
Kapil Arora | VP Of Customer Success | Leadership |
Vimal Modi | Product Manager | Team |
Aryan Nigam | Software Development Engineer - 1 | Team |
Mayank Nagwanshi | Senior Software Engineer | Team |
Nagendra S | Full Stack Engineer | Team |
Complete people profiles for TraceX
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Financials of TraceX
Figures of Tracex Technologies Private Limited, the primary company behind TraceX, for FY 2025. Revenue was ₹2.83 Cr (+29% year on year). Net loss was -₹1.29 Cr (-46% margin). EBITDA was -₹1.25 Cr (-44% margin). Revenue has grown at a compounded annual rate of +48% over three years and +112% over five years.
- ₹2.83 CrRevenue · FY 2025 · +29% YoY
- -₹1.29 CrNet loss · -46% margin
- -₹1.25 CrEBITDA · -44% margin
- ₹6.2 LakhPaid-up capital
- 30Employees (provident fund records)
- +48%Revenue CAGR, 3 years
- +112%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Tracex Technologies Private Limited are on its company page.
Detailed financial statements for TraceX
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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- Downloads
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Timeline of TraceX
4 dated milestones of TraceX across 3 years, from founding to its latest funding, stage changes and deals.
- Founded TraceX is founded.
- Funding First funding round of $52K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed, of $1.0M.
Competitors of TraceX
TraceX has 2 listed competitors in our database, 2 of them funded. They include Superplum and Uniqus.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| superplum.com | 2019 | Delhi, India | $18.8M | 195 | Superplum is engaged in supplying high-quality, safe-to-eat fresh fruits. | |
| uniqus.com | 2022 | Mumbai, India | $42.5M | 22 | Provider of accounting, risk, governance, environmental, social, and technology consulting |
Detailed competitors of TraceX
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Web traffic of TraceX
The website of TraceX (tracextech.com) receives about 47.6K visits a month and ranks #754,114 among all websites worldwide, #6,051 in Business Services.
- Monthly visits47.6K
▲ 13% vs previous month
- Unique visitors17K
per month
- Global rank#754,114
among all websites
- Category rank#6,051
Business and Consumer Services · Business Services
- Bounce rate40%
- Pages per visit1.9
- Average visit1 min 00 sec
- DevicesDesktop 43% · Mobile 57%
Websites whose visitors overlap most with TraceX. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
ebrary.net | ebrary.net | 100% | #344,097 | – | |
| plasticbank.com | 94% | 69.1K | #513,750 | View details | |
| prewave.com | 94% | 13.8K | #1,873,842 | View details | |
| live-eo.com | 94% | 33.6K | #898,017 | View details | |
| cropin.com | 94% | 25.4K | #1,041,113 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 29 similar websites and full traffic analytics for TraceX
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 29 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Food & Beverage Platforms
3 companies that operate in the same segment as TraceX (Food & Beverage Platforms) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform food ordering and delivery service | 2008 | Gurugram, Haryana, India | USD 1.69 B | USD 5.79 B | 6,903 | |
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.62 B | USD 2.46 B | 4,488 | |
Online platform offering discovery of local deals, experiences, and rewards | 2015 | Gurugram, Haryana, India | USD 105.82 M | USD 37.82 M | 414 |
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Related news about Tracex
Complete news archive for TraceX
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Frequently Asked Questions about TraceX
TraceX was founded in 2019 and raised its 1st funding round 1 year after it was founded.
TraceX is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Srivatsa Sreenivasarao is the CEO of TraceX, as recorded in our data. They have also founded this company.
TraceX is a funded company, having raised a total of $1.19M across 5 funding rounds to date. The company's 1st funding round was a Angel Round of $52.39K, raised on Jan 2020.
TraceX has 30 employees.
The primary company behind TraceX, Tracex Technologies Private Limited, reported revenue of ₹2.83 Cr for FY 2025, up 29% year on year.
TraceX was founded in 2019 in Bengaluru, India, as a provider of supply chain traceability solutions tailored for food businesses. A blockchain platform is utilized to connect participants such as farmers, producer organizations, and aggregators. Operations encompass farm management, harvest tracking, data analytics, and reporting features. Sustainable sourcing practices are monitored and verified through the system, supporting verification across the food sector.
TraceX offers EUDR Compliance Platform, Digital MRV Platform, Sustainability Platform, Food Traceability Platform, and Farm Management Platform.
TraceX has 16 investors. Key investors include Cisco, Indigram Labs, NABVENTURES, Paipal Ventures, and C Sunil Kumar.
The valuation of TraceX is $4.22M as of Mar 2022.
TraceX operates through Tracex Technologies Private Limited.