About TrafficCast
TrafficCast is a Transportation, Automotive & Logistics company based in Madison (United States) founded in 1999, and was acquired by Iteris in December 2020. Traffic data analytics are provided for navigation and forecasting purposes. It operates in the Transportation, Automotive & Logistics and Technology sectors. TrafficCast has raised $3.5 million across 2 funding rounds from investors including Iteris, Ceres Venture Fund and NEW Capital Fund. The company has 39 employees. TrafficCast has completed 1 acquisition, including Traffax. Its focus areas include Enterprise Applications, Data as a Service, Geography and Traffic Data. Its legal entity is TRAFFICCAST INTERNATIONAL, INC. Its competitors include Inrix, Remix and StreetLight; 3 of its 3 listed competitors have raised funding.
Company details
Founded in 1999 and based in Madison, United States, TrafficCast operates in the traffic data analytics sector. Real-time data from over 450,000 miles of U.S. roadways is analyzed using accident reports, weather conditions, road sensors, and GPS. Travel time forecasting and traffic information are delivered through technologies and applications. A partnership with TomTom NV was established in 2009 to supply traffic, weather, and fuel price data for navigation devices.
- Headquarters Madison, United States
- Employees 39
- Stage Acquired
- SectorsTransportation, Automotive & LogisticsTechnology
- Website trafficcast.com
- Social LinkedIn
- Acquired by Iteris (Dec 2020)
- Legal Name Trafficcast International, Inc.
Funding Insights of TrafficCast
TrafficCast has successfully raised a total of $3.5M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $3.5 million completed in January 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $3.5M
- Total Rounds 2
- Last Round Series A — $3.5M
- First Round $250,000
(Jan 2007)
- Investors Count 4
All 2 funding rounds of TrafficCast with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2008 | $3.5M | Series A | – | – | |
| Jan 2007 | $250,000 | Unspecified | – | – |
5 investors in total: 5 institutional.
Investors in TrafficCast
TrafficCast has secured backing from 5 investors, including venture fund and institutional investors. Prominent investors backing the company include Iteris, Ceres Venture Fund and NEW Capital Fund.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| ceresventurefund.com | ||||
| newcapitalfund.com | ||||
| phenomenelleangels.com | ||||
| womenangelsllc.com | ||||
AI and cloud-based traffic monitoring solutions are provided. | 1969 | iteris.com | Santa Ana, United States |
Investor details for TrafficCast
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Investments & Acquisitions by TrafficCast
TrafficCast has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Traffax.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Bluetooth-based traffic sensors are manufactured by Traffax for traffic monitoring. | traffaxinc.com | College Park, United States | 2009 | Nov 2015 | •••• |
Complete acquisition details for TrafficCast
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Timeline of TrafficCast
Competitors of TrafficCast
TrafficCast has 3 listed competitors in our database, 3 of them funded. They include Inrix, Remix and StreetLight.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| inrix.com | 2004 | Kirkland, United States | $143.1M | 126 | Real-time, historical, and predictive traffic data solutions are provided. | |
| remix.com | 2014 | San Francisco, United States | $25.17M | 59 | Remix is focused on providing transit planning and scheduling software. | |
| streetlightdata.com | 2010 | San Francisco, United States | $40.54M | 95 | Transportation analytics solutions are provided via a data platform. |
Detailed competitors of TrafficCast
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Web traffic of TrafficCast
Websites that share an audience with TrafficCast (trafficcast.com).
Websites whose visitors overlap most with TrafficCast. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| airsage.com | 91% | 2.3K | #7,454,370 | View details |
Top companies in Road Transport Tech
3 companies that operate in the same segment as TrafficCast (Road Transport Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
An online platform providing ride-hailing and food delivery services | 2009 | San Francisco, California, United States | USD 13.21 B | USD 52.02 B | 34,000 | |
Electric kick-scooters are rented through an app-based platform. | 2017 | Miami, Florida, United States | USD 765 M | USD 244.66 M | 953 | |
Electric kick-scooters are rented through an app-based platform. | 2017 | San Francisco, California, United States | USD 1.4 B | 2,813 |
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Related news about Trafficcast
Complete news archive for TrafficCast
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Frequently Asked Questions about TrafficCast
TrafficCast was founded in 1999 and raised its 1st funding round 8 years after it was founded.
TrafficCast is headquartered in Madison, United States. It is registered at Madison, Wisconsin, United States.
TrafficCast is a funded company, having raised a total of $3.5M across 2 funding rounds to date. The company's 1st funding round was a Unspecified of $250K, raised on Jan 2007.
TrafficCast has 39 employees.
Founded in 1999 and based in Madison, United States, TrafficCast operates in the traffic data analytics sector. Real-time data from over 450,000 miles of U.S. roadways is analyzed using accident reports, weather conditions, road sensors, and GPS. Travel time forecasting and traffic information are delivered through technologies and applications. A partnership with TomTom NV was established in 2009 to supply traffic, weather, and fuel price data for navigation devices.
TrafficCast's top competitors include Inrix, Remix and StreetLight.
TrafficCast has made 1 acquisition, including Traffax.
TrafficCast has 5 investors. Key investors include Iteris, Ceres Venture Fund, NEW Capital Fund, Phenomenelle Angels Fund, and Women Angels.
TrafficCast operates through Trafficcast International, Inc..
Yes. TrafficCast was acquired by Iteris in December 2020.