About TROC
TROC is a Retail company based in Curitiba (Brazil) founded in 2016 by Henrique Domakoski and Luanna Toniolo, and was acquired by Arezzo in November 2020. Online marketplace offering multi-category second hand products. Its chief executive, as recorded, is Henrique Domakoski. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Multi Category. Its competitors include enjoei, Repassa and Maria Brecho; 2 of its 3 listed competitors have raised funding.
Company details
TROC was founded in 2016 in Curitiba, Brazil, as a commission-based online platform in the e-commerce sector. Second-hand items across categories such as apparel, handbags, shoes, and accessories are facilitated for women and children. Associated brands include Stew, Chanel, Cris Barros, Daslu, Zara, and Louis Vuitton. Operations are centered on Brazil through the domain troc.com.br.
Investors in TROC
TROC has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Arezzo.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Casual footwear and fashion accessories are offered by Arezzo. | 1972 | arezzo.com.br | Cariacica, Brazil |
Investor details for TROC
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People of TROC
3 people are tracked at TROC (2 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Henrique Domakoski | Co-Founder & CEO | Leadership |
Luanna Toniolo | Co-Founder | Leadership |
Daniel Farkuh | Marketing E Vendas | Team |
Complete people profiles for TROC
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Timeline of TROC
2 dated milestones of TROC across 4 years, from founding to its latest funding, stage changes and deals.
- Founded TROC is founded.
- Exit Acquired by Arezzo.
Competitors of TROC
TROC has 3 listed competitors in our database, 2 of them funded. They include enjoei, Repassa and Maria Brecho.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| enjoei.com.br | 2009 | Sao Paulo, Brazil | $11.64M | Second-hand fashion items are traded via an online marketplace. | ||
| repassa.com.br | 2014 | Sao Paulo, Brazil | $1.41M | Second-hand fashion items are traded via an online marketplace. | ||
| mariabrecho.com.br | 2009 | Brazil | Functions as a virtual flea market specializing in used clothes and accessories. |
Detailed competitors of TROC
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Web traffic of TROC
The website of TROC (troc.com.br) receives about 4K visits a month.
- Monthly visits4K
Websites whose visitors overlap most with TROC. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| repassa.com.br | 100% | 232.7K | #144,036 | View details | |
prettynew.com.br | prettynew.com.br | 84% | #347,216 | β | |
| etiquetaunica.com.br | 79% | #80,222 | View details | ||
| luigibertolli.com.br | 75% | View details | |||
canseivendi.com.br | canseivendi.com.br | 74% | #320,604 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for TROC
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Related news about Troc
Complete news archive for TROC
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Frequently Asked Questions about TROC
TROC was founded in 2016.
TROC is headquartered in Curitiba, Brazil. It is registered at Curitiba, Parana, Brazil.
Henrique Domakoski is the CEO of TROC, as recorded in our data. They have also founded this company.
TROC was founded in 2016 in Curitiba, Brazil, as a commission-based online platform in the e-commerce sector. Second-hand items across categories such as apparel, handbags, shoes, and accessories are facilitated for women and children. Associated brands include Stew, Chanel, Cris Barros, Daslu, Zara, and Louis Vuitton. Operations are centered on Brazil through the domain troc.com.br.
TROC's top competitors include enjoei, Repassa and Maria Brecho.
TROC has 1 investor. Key investors include Arezzo.
Yes. TROC was acquired by Arezzo in November 2020.

