About Trojan Battery
Trojan Battery is a Transportation, Automotive & Logistics company based in Santa Fe Springs (United States) founded in 1925, and was acquired by Stryten in July 2026. Deep-cycle lead-acid batteries are manufactured for diverse applications. Trojan Battery has completed 1 acquisition, including Safe Start. Its website trojanbattery.com draws about 25 thousand monthly visits. Trojan Battery offers products and services including Trojan Lithium OnePack, Trojan AES AGM, Flooded Lead Acid Batteries, and AGM Batteries. Its focus areas include Auto, Auto Components, Electrical and Electronic System and Battery. Its competitors include Exide and East Penn Manufacturing Co; 1 of its 2 listed competitors has raised funding.
Company details
Trojan Battery was founded in 1925 in Santa Fe Springs, United States, and operates in the battery manufacturing sector. Deep-cycle battery technology was pioneered by the company for the golf industry, with subsequent developments applied to utility vehicles, renewable energy systems, transportation, floor machines, aerial work platforms, marine vessels, and recreational vehicles. Production focuses on lead-acid batteries suited for demanding operational environments.
- Headquarters Santa Fe Springs, United States
- Stage Acquired
- SectorsTransportation, Automotive & Logistics
- Website trojanbattery.com
- Social LinkedIn X Facebook
- Acquired by C&D Technologies (Nov 2018)
- InvestorsStryten
& 2 more
- Investments & Acquisitions
- Acquired by
Products & Services of Trojan Battery
Trojan Battery offers a comprehensive portfolio of products and services, including Trojan Lithium OnePack, Trojan AES AGM, Flooded Lead Acid Batteries, and AGM Batteries.
Provides extended range for golf carts and vehicles with fast charging.
Offers long cycle life for harsh conditions in industrial applications.
Delivers reliable performance for recreational and marine uses.
Ensures high performance in material handling and floor cleaning.
Funding Insights of Trojan Battery
- Total Rounds 2
- Investors Count 1
All 2 funding rounds of Trojan Battery with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2013 | Debt – Conventional | – | – | ||
| Jul 2013 | Private Equity Round | – | – |
3 investors in total: 3 institutional.
Investors in Trojan Battery
Trojan Battery has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Stryten, C&D Technologies and Charlesbank Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm | charlesbank.com | Boston, United States | ||
Energy storage and power conversion systems are designed and manufactured. | 1906 | cdtechno.com | Blue Bell, United States | |
Provider of stored energy solutions catering to various industries, including transportation, motive, stationary, and military sectors, with a focus on energy storage products and services | 2020 | stryten.com | Alpharetta, United States |
Investor details for Trojan Battery
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People of Trojan Battery
10 people are tracked at Trojan Battery (7 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Rick Heller | CEO | Leadership |
Frederik Klaarenbeek | Chief Marketing Officer | Leadership |
Aisha Odds | Sr Director, Talent | Leadership |
Chris Litras | Chief Human Resources Officer | Leadership |
Mara Williams | Chief Legal Officer | Leadership |
Jon Anderson | Chief Technology Officer | Leadership |
Laurie Oswald | Chief Sales Officer | Leadership |
Greg Yonchak | Operations Financial Controller | Team |
David Ware | Manager, Sales (tbs) Trojan Battery Company | Team |
Stacey Navarrete | Sr. Employee Relations Manager | Team |
Complete people profiles for Trojan Battery
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Investments & Acquisitions by Trojan Battery
Trojan Battery has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Safe Start.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Vehicle batteries and accessories are retailed by the company. | safe-start.com | Miami, United States | 1997 | Jun 2011 | •••• |
Complete acquisition details for Trojan Battery
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- Acquired stakes
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- Exports
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Timeline of Trojan Battery
5 dated milestones of Trojan Battery across 101 years, from founding to its latest funding, stage changes and deals.
- Founded Trojan Battery is founded.
- Acquisition Acquires Safe Start.
- Funding First funding round.
- Exit Acquired by C&D Technologies.
- Exit Acquired by Stryten.
Competitors of Trojan Battery
Trojan Battery has 2 listed competitors in our database, 1 of them funded. They include Exide and East Penn Manufacturing Co..
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| exide.com | 1888 | Milton, United States | $407.5M | 354 | Automotive power storage systems are manufactured and supplied worldwide. | |
| eastpennmanufacturing.com | 1946 | Lyons, United States | 10,812 | Batteries and wiring products are manufactured for vehicles and industries. |
Detailed competitors of Trojan Battery
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- Full competitor set
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Web traffic of Trojan Battery
The website of Trojan Battery (trojanbattery.com) receives about 24.9K visits a month.
- Monthly visits24.9K
▲ 19% vs previous month
Websites whose visitors overlap most with Trojan Battery. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
usbattery.com | usbattery.com | 100% | #775,289 | – | |
| crownbattery.com | 98% | 21.4K | #1,227,620 | View details | |
| exide.com | 79% | 8.7K | #2,556,136 | View details | |
douglasbattery.com | douglasbattery.com | 73% | – | ||
vision-batt.com | vision-batt.com | 67% | #9,068,119 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 32 similar websites and full traffic analytics for Trojan Battery
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- 32 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Top companies in Automotive Manufacturing & Components
3 companies that operate in the same segment as Trojan Battery (Automotive Manufacturing & Components) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of infotainment and audio solutions for multiple sectors | 1980 | Stamford, Connecticut, United States | ||||
Manufacturer of gas-powered construction equipment | 1919 | United States | USD 1.27 B | 53,976 | ||
Motor vehicles and parts are manufactured, imported, distributed, and sold. | 1994 | Irvine, California, United States | USD 234 M | 31 |
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Related news about Trojan Battery
Complete news archive for Trojan Battery
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Frequently Asked Questions about Trojan Battery
Trojan Battery was founded in 1925 and raised its 1st funding round 88 years after it was founded.
Trojan Battery is headquartered in Santa Fe Springs, United States. It is registered at Santa Fe Springs, California, United States.
Trojan Battery was founded in 1925 in Santa Fe Springs, United States, and operates in the battery manufacturing sector. Deep-cycle battery technology was pioneered by the company for the golf industry, with subsequent developments applied to utility vehicles, renewable energy systems, transportation, floor machines, aerial work platforms, marine vessels, and recreational vehicles. Production focuses on lead-acid batteries suited for demanding operational environments.
Trojan Battery's top competitors include East Penn Manufacturing Co. and Exide.
Trojan Battery offers Trojan Lithium OnePack, Trojan AES AGM, Flooded Lead Acid Batteries, and AGM Batteries.
Trojan Battery has made 1 acquisition, including Safe Start.
Trojan Battery has 3 investors. Key investors include Stryten, C&D Technologies, and Charlesbank Capital Partners.
Yes. Trojan Battery was acquired by C&D Technologies in November 2018.