About True Capital Management
True Capital Management is a Financial Services company based in San Francisco (United States) founded in 2006 by Doug Raetz and Heather Goodman. Wealth management services are offered to multiple affluent families. True Capital Management has raised $31.36 million across 2 funding rounds from investors including Peakline Partners. True Capital Management has completed 1 acquisition, including FS Wealth Sports & Entertainment. Its chief executive, as recorded, is Doug Raetz. True Capital Management offers products and services including Wealth Planning, Tax Strategy, Estate Planning, Investment Opportunities, and Family Governance. Its focus areas include Asset Management and Diversified. Its legal entity is Cresset Asset Management, LLC. Its competitors include Fidelity Investments, Morgan Stanley and Northwestern Mutual; 1 of its 3 listed competitors has raised funding.
Company details
True Capital Management was established in 2006 in San Francisco, United States, as a multi-family office. Comprehensive financial advisory, investment management, and estate planning services are delivered to high-net-worth families. Operations focus on personalized wealth preservation and growth strategies. The firm is led by co-founders Doug Raetz, serving as CEO, and Heather Goodman, with activities centered in the United States.
- Headquarters San Francisco, United States
- Founders Doug Raetz, Heather Goodman
- SectorsFinancial Services
- Email••••••••
- Phone•••• ••••
- Website truecapitalmgmt.com
- Social LinkedIn Instagram YouTube
- Legal Name Cresset Asset Management, Llc
- Total Equity Funding$31.36M (USD)
in 2 rounds
- Investors
- Investments & Acquisitions
Products & Services of True Capital Management
True Capital Management offers a comprehensive portfolio of products and services, including Wealth Planning, Tax Strategy, Estate Planning, Investment Opportunities, and Family Governance.
Customized investment portfolios for wealth protection and growth.
Advisory on tax mitigation to preserve client capital effectively.
Holistic services for legacy and risk management planning.
Access to fee-friendly private investments for clients.
Guidance on family communication and philanthropic strategies.
Apps and channels of True Capital Management
its YouTube channel Cresset Family Office has 252 subscribers and 30 videos.
Videos from True Capital Management
The most watched videos on True Capital Management's YouTube channel, Cresset Family Office (252 subscribers). Click a video to play it here.
More on Cresset Family Office.
Funding Insights of True Capital Management
True Capital Management has successfully raised a total of $31.36M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $31.36M
- Total Rounds 2
- First Round $31.36M
(Jan 2017)
- Investors Count 1
All 2 funding rounds of True Capital Management with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2020 | Private Equity Round | – | – | ||
| Jan 2017 | $31.36M | Series A | – | – | – |
1 investors in total: 1 institutional.
Investors in True Capital Management
True Capital Management has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Peakline Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Peakline Partners is engaged in private market investment opportunities. | peakline.com |
Investor details for True Capital Management
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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People of True Capital Management
18 people are tracked at True Capital Management (13 in leadership, 2 in board & advisors, 3 in team).
| Name | Role | Group |
|---|---|---|
Doug Raetz | Co-Founder & CEO | Leadership |
Heather Goodman | Co-Founder | Leadership |
Kenny Sorosky | Managing Director | Leadership |
George Lujan | Associate Director, Wealth Advisor | Leadership |
Jake Bond | Managing Director | Leadership |
Jon Marc Carrier | Associate Director & Wealth Advisors | Leadership |
Michael Costabile | Executive Managing Director & CFO | Leadership |
Adwoa Mograbi | Chief People Officer & EVP | Leadership |
Karin Blair | Managing Director, Investment Strategy | Leadership |
Jaclyn Debacco | Associate Director, Private Wealth Client Service | Leadership |
Jason Dufloth | Director of Operations | Leadership |
Kevin Lichtig | Associate Director, Private Wealth Client Service | Leadership |
Turel Karaman | Associate Director, Private Wealth Client Service | Leadership |
Avy Stein | Founder & Co-Chairman | Board & advisors |
Eric Becker | Founder & Co-Chairman | Board & advisors |
Travis Henry | SVP | Team |
Dani Fitzgerald | AVP | Team |
Alex Young | Associate, Private Wealth Client Service | Team |
Complete people profiles for True Capital Management
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Investments & Acquisitions by True Capital Management
True Capital Management has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include FS Wealth Sports & Entertainment.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Provider of financial advisory and wealth management services | fswealthse.com | Nashville, United States | 2010 | Apr 2022 | •••• |
Complete acquisition details for True Capital Management
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
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Timeline of True Capital Management
4 dated milestones of True Capital Management across 16 years, from founding to its latest funding, stage changes and deals.
- Founded True Capital Management is founded.
- Funding First funding round of $31.4M.
- Funding Latest funding round, Private Equity Round,.
- Acquisition Acquires FS Wealth Sports & Entertainment.
Competitors of True Capital Management
True Capital Management has 3 listed competitors in our database, 1 of them funded. They include Fidelity Investments, Morgan Stanley and Northwestern Mutual.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| fidelity.com | 1946 | Boston, United States | $517.99M | 24,000 | Provider of brokerage accounts, retirement planning, wealth management, and trading platforms | |
| morganstanley.com | 1935 | New York, United States | 49 | Wealth management, investment advisory, and financial services are provided. | ||
| northwesternmutual.com | 1857 | Milwaukee, United States | 6,661 | Northwestern Mutual is engaged in financial planning and insurance services. |
Detailed competitors of True Capital Management
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Top companies in Asset Management
3 companies that operate in the same segment as True Capital Management (Asset Management) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of brokerage accounts, retirement planning, wealth management, and trading platforms | 1946 | Boston, Massachusetts, United States | USD 517.99 M | |||
Investment banking services are delivered across multiple financial sectors. | 1869 | New York, New York, United States | USD 126.21 B | 46,500 | ||
Mutual life insurance company | 1851 | Springfield, United States | 10,466 |
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Related news about True Capital Management
Complete news archive for True Capital Management
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Frequently Asked Questions about True Capital Management
True Capital Management was founded in 2006 and raised its 1st funding round 11 years after it was founded.
True Capital Management is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Doug Raetz is the CEO of True Capital Management, as recorded in our data. They have also founded this company.
True Capital Management is a funded company, having raised a total of $31.36M across 2 funding rounds to date. The company's 1st funding round was a Series A of $31.36M, raised on Jan 2017.
True Capital Management was established in 2006 in San Francisco, United States, as a multi-family office. Comprehensive financial advisory, investment management, and estate planning services are delivered to high-net-worth families. Operations focus on personalized wealth preservation and growth strategies. The firm is led by co-founders Doug Raetz, serving as CEO, and Heather Goodman, with activities centered in the United States.
True Capital Management's top competitors include Fidelity Investments, Northwestern Mutual and Morgan Stanley.
True Capital Management offers Wealth Planning, Tax Strategy, Estate Planning, Investment Opportunities, and Family Governance.
True Capital Management has made 1 acquisition, including FS Wealth Sports & Entertainment.
True Capital Management has 1 investor. Key investors include Peakline Partners.
True Capital Management operates through Cresset Asset Management, Llc.