True Elements

Pune, India Founded: 2013 • Age: 13 yrs Acquired By Marico
Health snacks and supplements are manufactured and marketed.
Annual revenue $7.3M Latest available
Total funding $3.4M 7 rounds
Employees 420 Tracked headcount
Investors 90 Known backers
Products 3 Services tracked
Competitors 8 Brand Intelligence

About True Elements

True Elements is a company based in Pune (India) founded in 2013 by Sreejith Moolayil and Puru Gupta was acquired by Marico in May 2022. It operates as a Direct-to-Consumer (D2C). True Elements has raised $3.38 million across 7 funding rounds from investors including RPSG Group, Marico and SIDBI Venture Capital. The company has 420 employees as of April 09, 2024. True Elements offers products and services including Rolled Oats, 9 in 1 Snack Mix, and Raw Pumpkin Seeds. True Elements operates in a competitive market with competitors including Yoga Bar, Lo! Foods, Nourish You, LIL' Goodness and Eat Better, among others.

  • Headquarter Pune, India
  • Employees 420 as on 09 Apr, 2024
  • Founders Sreejith Moolayil, Puru Gupta
  • Stage Minicorn
  • Sectors
    Consumer
    Retail
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Hw Wellness Solutions Pvt Ltd
  • Date of Incorporation 19 Dec, 2013
  • Jurisdiction Pune, Maharashtra, India
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Retail → E-Commerce Platforms & Marketplaces Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $7.32 M (USD)
    28.05
    as on Mar 31, 2023
  • Net Profit
    -$2.24 M (USD)
    -31.54
    as on Mar 31, 2023
  • EBITDA
    -$2.79 M (USD)
    -218.92
    as on Mar 31, 2023
  • Total Equity Funding
    $3.38 M (USD)

    in 7 rounds

  • Latest Funding Round
    $511.89 K (USD), Angel Round

    Jan 21, 2022

  • Investors
    RPSG Group

    & 89 more

  • Employee Count
    420

    as on Apr 09, 2024

  • Acquired by
    Marico

    (May 23, 2022)

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Products & Services of True Elements

True Elements offers a comprehensive portfolio of products and services, including Rolled Oats, 9 in 1 Snack Mix, and Raw Pumpkin Seeds.

Product name locked
Category locked
Primary

Protein-rich oats are offered for healthy breakfast options.

Product name locked
Category locked
Locked

A crunchy mix is provided for anytime snacking energy.

Product name locked
Category locked
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Healthy seeds are sold for dietary protein and fiber.

People of True Elements

Headcount 50-200
Employee Profiles 13
Employee Profiles
People
Gauri Bhagwat
Lead of Procurement
People
Dhivni Gosrani
Category Lead
People
Sanket Todmal
Purchase Executive
People
Mandar Gaikwad
Human Resources Manager

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Funding Insights of True Elements

True Elements has successfully raised a total of $3.38M across 7 strategic funding rounds. The most recent funding activity was a Angel Round of $511.89 thousand completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in True Elements

True Elements has secured backing from 90 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include RPSG Group, Marico and SIDBI Venture Capital.

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Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Venture capital management for SMEs and startups in India.
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Diversified conglomerate operating across multiple industries
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Operations in power, retail, IT services, and other sectors across India and globally.
Locked Locked Locked
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Investor details for True Elements

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
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  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by True Elements

Investments
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Investment portfolio details for True Elements

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  • Portfolio identities
  • Transaction dates
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Financial Statements - True Elements

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Detailed financials for True Elements

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  • Profit trends
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True Elements Comparisons

True Elements Primary company
Description
Health snacks and supplements are manufactured and marketed.
Location
Pune, India
Founded Year
2013
Annual Revenue
$7.32 M (USD)
Net Profit
-$2.24 M (USD)
EBITDA
-$2.79 M (USD)
Employees
420
As of 2024
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Peer comparison for True Elements

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Competitors of True Elements

True Elements operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Yoga Bar, Lo! Foods, Nourish You, LIL' Goodness and Eat Better, among others.

Company Name Domain Founded year HQ Location Description
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Protein-based food products are offered via an online platform.
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Low-carb, nutrient-dense functional foods are provided online for ketogenic diets.
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Plant-based food products are offered online by Nourish You.
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Multi-category healthy snacks are offered via an internet-first brand.
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Multi-category healthy products are offered through an internet-first brand.
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Detailed competitors of True Elements

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Latest news on True Elements

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Complete news archive for True Elements

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  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about True Elements

True Elements was founded in 2013 and raised its 1st funding round 1 year after it was founded.

True Elements is headquartered in Pune, India. It is registered at Pune, Maharashtra, India.

Puru Gupta is the current CEO of True Elements. They have also founded this company.

True Elements is a funded company, having raised a total of $3.38M across 7 funding rounds to date.

As of Apr 09, 2024, the latest employee count at True Elements is 420.

Annual revenue of True Elements is $7.32M as on Mar 31, 2023.

Healthy breakfast and snack options are provided by True Elements, focusing on natural and nutritious ingredients. Products such as rolled oats, snack mixes, and seeds are sold to promote a balanced diet. The company operates in the health food sector, targeting consumers seeking organic and wholesome food solutions. Various categories including muesli, dry fruits, and shakes are included in their offerings.

True Elements's top competitors include Yoga Bar, Lo! Foods and Eat Better.

True Elements offers Rolled Oats, 9 in 1 Snack Mix, and Raw Pumpkin Seeds.

True Elements has 90 investors. Key investors include RPSG Group, Marico, SIDBI Venture Capital, RP Sanjiv Goenka Group, and Amit Bhuchar.

The valuation of True Elements is $36.9M as of Jan 2022.

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