About TrueLook
TrueLook is a Technology company based in Winston-salem (United States) founded in 1995. Construction cameras for jobsite security, monitoring, and documentation tools. It operates on a SaaS and B2B model in Technology and Industrial Goods & Manufacturing sectors. TrueLook offers products and services including Fixed Cameras, PTZ Cameras, and Interior Cameras. Its focus areas include Infrastructure and Civil, Surveillance Tech, Remote Viewing and AI Detection. Its competitors include Swann Security, Arlo and Deep Sentinel; 1 of its 3 listed competitors has raised funding.
Company details
TrueLook provides a variety of construction cameras, including fixed, PTZ, and interior types, along with security features like AI-powered motion detection and remote live viewing. Based in Winston-Salem, USA, they offer integrations with project management tools and services such as time-lapsing and professional installation. Their solutions cater to industries like construction and auto dealerships, focusing on hassle-free documentation and security to prevent site issues.
Products & Services of TrueLook
TrueLook offers a comprehensive portfolio of products and services, including Fixed Cameras, PTZ Cameras, and Interior Cameras.
High-resolution cameras for static jobsite monitoring and security.
Robotic cameras with 360-degree views for dynamic site oversight.
Flexible cameras for indoor jobsite recording and alerts.
Apps and channels of TrueLook
TrueLook publishes 2 mobile apps with over 5K+ downloads; its YouTube channel TrueLook has 219K subscribers and 30 videos.
Videos from TrueLook
The most watched videos on TrueLook's YouTube channel, TrueLook (219K subscribers). Click a video to play it here.
More on TrueLook.
People of TrueLook
14 people are tracked at TrueLook (4 in leadership, 10 in team).
| Name | Role | Group |
|---|---|---|
Steven McDowall | VP Product | Leadership |
Ken Annunziata | Director Of Sourcing | Leadership |
Hector Mejia | Director Sales Operations | Leadership |
Roger Yarrow | General Manager & COO | Leadership |
Sara Urbano | Account Executive | Team |
Tyler Martin | Installation Manager | Team |
Ethan Coates | Account Executive | Team |
Adam Stang | Sales Operations Analyst | Team |
Michael Raymond Gruno | Senior National Account Executive | Team |
Jack Bryant | Account Executive | Team |
Todd O'Leary | Account Executive | Team |
Collin Winn | Account Executive | Team |
Eli Colyer | Sales Operations Analyst | Team |
Dean Moore | National Account Executive | Team |
Complete people profiles for TrueLook
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Competitors of TrueLook
TrueLook has 3 listed competitors in our database, 1 of them funded. They include Swann Security, Arlo and Deep Sentinel.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| swann.com | 1987 | Santa Fe Springs, United States | 65 | Developer of CCTV camera and assorted equipment | ||
| arlo.com | 2003 | San Jose, United States | 240 | Cloud-based smart security cameras are developed for video surveillance. | ||
| deepsentinel.com | 2016 | Pleasanton, United States | $37.4M | Surveillance solutions for consumers are developed using neural networks. |
Detailed competitors of TrueLook
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of TrueLook
Websites that share an audience with TrueLook (truelook.com).
Websites whose visitors overlap most with TrueLook. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| senserasystems.com | 100% | 12.3K | #2,148,024 | View details | |
| busybusy.com | 98% | 38.7K | #868,647 | View details | |
| buildingradar.com | 91% | 43.7K | #752,619 | View details | |
| openasset.com | 88% | 171.3K | #165,032 | View details | |
| rubbl.com | 83% | 20.5K | #863,016 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 11 similar websites and full traffic analytics for TrueLook
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 11 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Truelook
Complete news archive for TrueLook
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about TrueLook
TrueLook was founded in 1995.
TrueLook is headquartered in Winston-salem, United States. It is registered at Winston-salem, North Carolina, United States.
TrueLook provides a variety of construction cameras, including fixed, PTZ, and interior types, along with security features like AI-powered motion detection and remote live viewing. Based in Winston-Salem, USA, they offer integrations with project management tools and services such as time-lapsing and professional installation. Their solutions cater to industries like construction and auto dealerships, focusing on hassle-free documentation and security to prevent site issues.
TrueLook's top competitors include Deep Sentinel, Swann Security and Arlo.
TrueLook offers Fixed Cameras, PTZ Cameras, and Interior Cameras.
Yes. TrueLook publishes TrueLook and 1 more app, with over 5,000 downloads.