About truRating
truRating is a company based in London (United Kingdom) founded in 2012 by Christian Nelson and Georgina Nelson. truRating has raised $34.17 million across 10 funding rounds from investors including Sandaire and Emerisque. truRating offers products and services including Customer Feedback Platform, POS Feedback, Retail Experience Platform, Omnichannel Feedback Software, and Retail Analytics Software. truRating operates in a competitive market with competitors including ActiveCampaign, Zendesk, Bazaarvoice, Verint and Clarabridge, among others.
- Headquarter London, United Kingdom
- Founders Christian Nelson, Georgina Nelson
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Sectors
TechnologyRetail
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Phone
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Website
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Social
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- Legal Name Trurating Limited
- Date of Incorporation 12 Oct, 2012
- Jurisdiction ST. ALBANS, HERTFORDSHIRE, ENGLAND
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$34.17 M (USD)
in 10 rounds
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Latest Funding Round
$1.27 M (USD), Series A
Jul 01, 2023
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Investors
Sandaire
& 1 more
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Employee Count
Not available
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Products & Services of truRating
truRating offers a comprehensive portfolio of products and services, including Customer Feedback Platform, POS Feedback, Retail Experience Platform, Omnichannel Feedback Software, and Retail Analytics Software.
Platform for collecting and analyzing customer feedback in real-time.
Tool for gathering feedback at retail payment points securely.
Software for enhancing retail interactions through feedback data.
System for multi-channel customer feedback across stores and online.
Application for analyzing feedback to improve business operations.
Platform for market insights via customer ratings and responses.
People of truRating
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Funding Insights of truRating
truRating has successfully raised a total of $34.17M across 10 strategic funding rounds. The most recent funding activity was a Series A round of $1.27 million completed in July 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in truRating
truRating has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Sandaire and Emerisque.
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Emerisque is focused on investments in consumer and retail sectors.
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Wealth management services are provided to clients by Sandaire.
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Investor details for truRating
Investor domains, locations, round participation, and complete history require an active premium plan.
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Verified entity values are shown only after access is granted.
Investments & Acquisitions by truRating
Investment portfolio details for truRating
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- Transaction dates
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Financial Statements - truRating
Detailed financials for truRating
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Trurating Comparisons
Peer comparison for truRating
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Competitors of truRating
truRating operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as ActiveCampaign, Zendesk, Bazaarvoice, Verint and Clarabridge, among others.
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Sales, CRM, and email marketing automation software is provided.
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Cloud-based customer service platform is offered for business engagement.
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Provider of SaaS based marking solution
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AI-powered customer experience automation solutions are provided by Verint.
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Customer intelligence platform on cloud
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Cloud-based customer experience management software is provided for brands.
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Detailed competitors of truRating
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
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Latest news on Trurating
Complete news archive for truRating
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Frequently Asked Questions about truRating
truRating was founded in 2012 and raised its 1st funding round 2 years after it was founded.
truRating is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Georgina Nelson is the current CEO of truRating. They have also founded this company.
truRating is a funded company, having raised a total of $34.17M across 10 funding rounds to date.
Trurating is a point-of-payment rating system, the ratings of which are shown on its website. Customers are asked to rate their experience based on service, product and other such criteria. Clients see the ratings through an online dashboard with 5 core parameters- Service, product, value, experience, recommendation(along with custom questions). Has a loyalty program for consumers to get prizes based on their involvement. It is building an alternative ratings platform on the likes of Yelp and Tripadvisor for mainly brick and mortar retailers and hotels. It is currently live in the UK (launched at the end of 2015) and Australia (at the start of 2016); and planning to expand into US and Canada. Its system has generated a total of two million ratings, off a customer base of around 200 clients as of July16.
truRating's top competitors include Bazaarvoice, Zendesk and ActiveCampaign.
truRating offers Customer Feedback Platform, POS Feedback, Retail Experience Platform, Omnichannel Feedback Software, and 2 more products and services.