About Trusted
Trusted is a Consumer company based in San Francisco (United States) founded in 2015, and was acquired by Care.com in July 2018. Child care services are booked through a vetted mobile platform. It operates on a Two-Sided Marketplace and On-Demand Services model in Consumer and Business Services sectors. Trusted has raised $2.1 million across 1 funding round from investors including Care.com, Kleiner Perkins and Techstars. Its website usetrusted.com draws about 19 thousand monthly visits. Trusted offers products and services including Babysitting Services, Nanny Services, Mother's Helpers, and Doula Services. Its focus areas include Consumer Services, Personal Services and Child Care Services. Its legal entity is Trusted Labs, Inc. Its competitors include UrbanSitter, Winnie and Brella; 3 of its 3 listed competitors have raised funding.
Company details
Trusted is managed as a digital platform that connects families with vetted child care providers, including babysitters, nannies, mothers helpers, and doulas. Services are offered for various needs such as regular care, after-school care, date nights, and emergency backup care. The platform is supported with features like live video monitoring, provider messaging, and location tracking. Operations are focused in major U.S. cities including San Francisco, Los Angeles, New York City, and Boston, within the personal services sector.
Products & Services of Trusted
Trusted offers a comprehensive portfolio of products and services, including Babysitting Services, Nanny Services, Mother's Helpers, and Doula Services.
Babysitting services are provided for short-term child care.
Nanny services are offered for regular child care needs.
Mother's helpers are available for part-time child support.
Doula services are provided for specialized child care support.
Funding Insights of Trusted
Trusted has successfully raised a total of $2.1M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.1 million completed in March 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.1M
- Total Rounds 1
- Last Round Seed — $2.1M
- First Round $2.1M
(Mar 2016)
- Investors Count 9
All 1 funding rounds of Trusted with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2016 | $2.1M | Seed | – | – |
10 investors in total: 7 institutional and 3 angel.
Investors in Trusted
Trusted has secured backing from 10 investors, including venture fund and angel investors. Prominent investors backing the company include Care.com, Kleiner Perkins and Techstars.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Tech-focused Early-stage centric VC Firm investing primarily in the US | slowventures.com | San Francisco, United States | ||
Tech focused early-stage micro VC firm investing in the US | greatoaksvc.com | New York, United States | ||
Startups are accelerated globally without sector restrictions through structured programs. | 2006 | techstars.com | New York, United States | |
Compound is recognized as a thesis-driven investment firm. | compound.vc | New York, United States | ||
Early-stage tech-focused VC firm investing primarily in the US | tuesday.vc | San Francisco, United States | ||
Venture capital firm investing in early-stage tech startups | 1972 | kleinerperkins.com | Menlo Park, United States | |
IA Immad Akhund | unknown_8efa8e59044e43eb8 | |||
KG Kai Gradert | unknown_221185f04e5f47629 | |||
NR Naval Ravikant | Angel investor, entrepreneur, founder of AngelList, thought leader in startups | unknown_d7db2d7e189d4b96b | ||
An app-based marketplace for caregivers is operated. | 2006 | care.com | Waltham, United States |
Investor details for Trusted
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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People of Trusted
194 people are tracked at Trusted (58 in leadership, 5 in board & advisors, 131 in team).
| Name | Role | Group |
|---|---|---|
Greg Fennessey | VP Business Development, Lifemart | Leadership |
Steven Shaw | Senior Director Of Engineering | Leadership |
Brad E. Wilson | Chief Executive Officer | Leadership |
Michelle Arbov | Chief Financial Officer | Leadership |
Cindi Moreland | Senior Vice President, General Counsel | Leadership |
Amit Goyal | CTO | Leadership |
Tarmi Addonizio | Vp, Deputy General Counsel | Leadership |
Katy Casso | Vp, Controller | Leadership |
Kevin Viola | Director Of Revenue Accounting | Leadership |
Chrissi Antilus | Senior Director, Strategic Solutions | Leadership |
Wes Burke | Chief Human Resources Officer (chro) | Leadership |
Dirk R. | Director, Lifemart | Leadership |
Bill Chase | General Manager, Consumer | Leadership |
Meiling Tan | Vp, Brand & Go-to-market | Leadership |
Ajith Segaram | Senior Vice President & General Manager, Enterprise | Leadership |
Molly Vlach Mph | Director, Client Services | Leadership |
Alicia Lapham | Director, Enterprise Care Specialist | Leadership |
Shane Crandall | Senior Manager, Global Talent Acquisition | Head Of Talent | Leadership |
Melissa Fowler | Vp, Strategic Accounts Team | Leadership |
Henry Fu | Senior Director - Finance | Leadership |
174 more people are available in the full profile.
Complete people profiles for Trusted
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Trusted
3 dated milestones of Trusted across 3 years, from founding to its latest funding, stage changes and deals.
- Founded Trusted is founded.
- Funding First funding round of $2.1M.
- Exit Acquired by Care.com.
Competitors of Trusted
Trusted has 3 listed competitors in our database, 3 of them funded. They include UrbanSitter, Winnie and Brella.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| urbansitter.com | 2010 | San Francisco, United States | $45.37M | Find Babysitters through Social Recommendation | ||
| winnie.com | 2016 | San Francisco, United States | $15.25M | 20 | Online childcare marketplace for parents to find early care and education | |
| hellobrella.com | 2018 | Los Angeles, United States | $12.79M | Childcare and educational services are provided by Brella for families. |
Detailed competitors of Trusted
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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- Benchmarks
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Verified entity values are shown only after access is granted.
Web traffic of Trusted
The website of Trusted (usetrusted.com) receives about 18.6K visits a month.
- Monthly visits18.6K
▲ 1.9% vs previous month
Top companies in Beauty & Personal Care Products
3 companies that operate in the same segment as Trusted (Beauty & Personal Care Products) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
3M is recognized as a global leader in industrial innovation. | 1902 | United States | USD 24.95 B | 74 | ||
Provider of FMCG conglomerate products | 1837 | United States | USD 457.23 M | 923 | ||
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | 431 |
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Related news about Trusted
Complete news archive for Trusted
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Frequently Asked Questions about Trusted
Trusted was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Trusted is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Trusted is a funded company, having raised a total of $2.1M across 1 funding round to date. The company's 1st funding round was a Seed of $2.1M, raised on Mar 2016.
Trusted is managed as a digital platform that connects families with vetted child care providers, including babysitters, nannies, mothers helpers, and doulas. Services are offered for various needs such as regular care, after-school care, date nights, and emergency backup care. The platform is supported with features like live video monitoring, provider messaging, and location tracking. Operations are focused in major U.S. cities including San Francisco, Los Angeles, New York City, and Boston, within the personal services sector.
Trusted's top competitors include UrbanSitter, Winnie and Brella.
Trusted offers Babysitting Services, Nanny Services, Mother's Helpers, and Doula Services.
Trusted has 10 investors. Key investors include Care.com, Kleiner Perkins, Techstars, Slow Ventures, and Great Oaks Venture Capital.
Trusted operates through Trusted Labs, Inc..
Yes. Trusted was acquired by Care.com in July 2018.

