About Truworths
Truworths is a company based in Cape Town (South Africa) founded in 1917.. Truworths has completed 3 acquisitions, including Earthaddict, Naartjie Kids and Office Holdings. Truworths offers products and services including Fashion Retail Platform, Beauty Products Service, and Shoes and Accessories. Truworths operates in a competitive market with competitors including Bebe, Native Nylon, Foschini, NoDaysOff and Stoked The Brand, among others.
- Headquarter Cape Town, South Africa
- Stage Public
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Sectors
Retail
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Phone
*********
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Website
*********
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Social
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- Legal Name Truworths Limited
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
$40.12 M (USD), Debt – Conventional
Sep 27, 2019
- Investors
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Employee Count
Employee Count
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Investments & Acquisitions
Earthaddict
& 2 more
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Products & Services of Truworths
Truworths offers a comprehensive portfolio of products and services, including Fashion Retail Platform, Beauty Products Service, and Shoes and Accessories. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Online platform for buying clothing and accessories
Service for purchasing cosmetics and fragrances online
Platform offering various shoes and fashion accessories
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Software Development Team
17 people
Finance and Accounting
6 people
Senior Team
6 people
Human Resources and Administration
5 people
Leadership Team
4 people
Merchandise Team
3 people
Employee Team
3 people
Data Analysis and Operations Team
2 people
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Funding Insights of Truworths
- Total Funding Total Funding
- Total Rounds 1
- Last Round Debt – Conventional — $40.1M
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First Round
First Round
(27 Sep 2019)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Sep, 2019 | Amount | Debt – Conventional - Truworths | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Truworths
Truworths has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Standard Bank. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Commercial banking services are provided across 20 African countries.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Truworths
Truworths has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Earthaddict, Naartjie Kids and Office Holdings. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Women's clothing products are retailed by Earthaddict in South Africa.
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2006 | ||||
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Provider of large-format printed graphics and installation services
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1989 | ||||
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Footwear and accessories are retailed through a chain of stores.
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1981 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Truworths
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Truworths Comparisons
Competitors of Truworths
Truworths operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bebe, Native Nylon, Foschini, NoDaysOff and Stoked The Brand, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Internet first brand of fashion apparel wear for women
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| domain | founded_year | HQ Location |
Multi-category women's apparel is offered via an internet-first brand.
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| domain | founded_year | HQ Location |
Online platform for shopping clothing, accessories, and beauty items in South Africa.
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| domain | founded_year | HQ Location |
Private label brand of apparel
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| domain | founded_year | HQ Location |
Internet first brand offering fashion products for men and women
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Truworths
Frequently Asked Questions about Truworths
When was Truworths founded?
Truworths was founded in 1917 and raised its 1st funding round 102 years after it was founded.
Where is Truworths located?
Truworths is headquartered in Cape Town, South Africa. It is registered at Cape Town, Western Cape, South Africa.
What does Truworths do?
Truworths was established in 1917 in Cape Town, South Africa, as a retailer in the apparel sector. Focus is placed on womens clothing through an internet-first approach, with operations centered on online sales and distribution. The company maintains its headquarters in South Africa, serving regional markets via its domain truworths.co.za. Core activities involve sourcing, marketing, and delivering apparel products to consumers.
Who are the top competitors of Truworths?
Truworths's top competitors include Bebe, Chiefs Of Angels and NoDaysOff.
What products or services does Truworths offer?
Truworths offers Fashion Retail Platform, Beauty Products Service, and Shoes and Accessories.
How many acquisitions has Truworths made?
Truworths has made 3 acquisitions, including Earthaddict, Naartjie Kids, and Office Holdings.
Who are Truworths's investors?
Truworths has 1 investor. Key investors include Standard Bank.