About United Wardrobe
United Wardrobe is a Retail company based in Utrecht (Netherlands) founded in 2013 by Sjuul Berden and Thijs Verheul, and was acquired by Vinted in October 2020. Secondhand fashion items are exchanged via a social marketplace platform. United Wardrobe has raised $1.17 million across 1 funding round from investors including Vinted and Peak. Its chief executive, as recorded, is Sjuul Berden. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Multi Category. Its competitors include Swapp, Sartorialista Amsterdam and VintMix.
Company details
United Wardrobe was founded in 2013 and is maintained as a social marketplace focused on secondhand fashion. Categories such as shoes, dresses, coats, trousers, jeans, bags, tops, shirts, jewelry, and accessories are featured for trading. Operations span four countries, including the Netherlands, Belgium, France, and Germany, with headquarters based in Utrecht, Netherlands. The platform facilitates peer-to-peer exchanges in the sustainable apparel sector.
- Headquarters Utrecht, Netherlands
- Founders Sjuul Berden, Thijs Verheul
- Stage Acquired
- SectorsRetail
- Emailβ’β’β’β’β’β’β’β’
- Website unitedwardrobe.com
- Social LinkedIn X Facebook
- Acquired by Vinted (Oct 2020)
Funding Insights of United Wardrobe
United Wardrobe has successfully raised a total of $1.17M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.17 million completed in November 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.17M
- Total Rounds 1
- Last Round Seed β $1.17M
- First Round $1.17M
(Nov 2017)
- Investors Count 1
All 1 funding rounds of United Wardrobe with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2017 | $1.17M | Seed | β | Peak | β |
2 investors in total: 2 institutional.
Investors in United Wardrobe
United Wardrobe has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Vinted and Peak.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage tech investments in Europe are targeted by Peak. | peak.capital | Amsterdam, Netherlands | ||
Pre-owned fashion products are sold via an online marketplace. | 2008 | vinted.com | Vilnius, Lithuania |
Investor details for United Wardrobe
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People of United Wardrobe
2 people are tracked at United Wardrobe (2 in leadership).
| Name | Role | Group |
|---|---|---|
Sjuul Berden | Co-Founder & CEO | Leadership |
Thijs Verheul | Co-Founder | Leadership |
Complete people profiles for United Wardrobe
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Timeline of United Wardrobe
3 dated milestones of United Wardrobe across 7 years, from founding to its latest funding, stage changes and deals.
- Founded United Wardrobe is founded.
- Funding First funding round of $1.2M.
- Exit Acquired by Vinted.
Competitors of United Wardrobe
United Wardrobe has 3 listed competitors in our database. They include Swapp, Sartorialista Amsterdam and VintMix.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| swapp.nl | 2013 | Amsterdam, Netherlands | Pre-owned fashion items are traded via a P2P mobile app. | |||
| sartorialistamsterdam.com | 2021 | Amsterdam, Netherlands | Operates an online platform for reselling second-hand products. | |||
| vintmix.com | 2022 | Amsterdam, Netherlands | Online retailer of rare vintage clothing and occasional new items. |
Detailed competitors of United Wardrobe
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Related news about United Wardrobe
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Frequently Asked Questions about United Wardrobe
United Wardrobe was founded in 2013 and raised its 1st funding round 4 years after it was founded.
United Wardrobe is headquartered in Utrecht, Netherlands.
Sjuul Berden is the CEO of United Wardrobe, as recorded in our data. They have also founded this company.
United Wardrobe is a funded company, having raised a total of $1.17M across 1 funding round to date. The company's 1st funding round was a Seed of $1.17M, raised on Nov 2017.
United Wardrobe was founded in 2013 and is maintained as a social marketplace focused on secondhand fashion. Categories such as shoes, dresses, coats, trousers, jeans, bags, tops, shirts, jewelry, and accessories are featured for trading. Operations span four countries, including the Netherlands, Belgium, France, and Germany, with headquarters based in Utrecht, Netherlands. The platform facilitates peer-to-peer exchanges in the sustainable apparel sector.
United Wardrobe's top competitors include Swapp, Sartorialista Amsterdam and VintMix.
Yes. United Wardrobe was acquired by Vinted in October 2020.

