Up

Melbourne, Australia Founded: 2017 • Age: 9 yrs Acquired By Bendigo Bank
Up is recognized as a digital banking platform in Australia.
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About Up

Up is a company based in Melbourne (Australia) founded in 2017 by Dominic Pym and Grant Thomas was acquired by Bendigo Bank in August 2021. It operates as a FinTech. Up offers products and services including Up Banking, Up Home, and Travel Easy. Up operates in a competitive market with competitors including Douugh, Place Technology, YONDR, Slick Account and Calqulate, among others.

  • Headquarter Melbourne, Australia
  • Founders Dominic Pym, Grant Thomas
  • Sectors
    Technology
    Financial Services
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Bendigo And Adelaide Bank Limited
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Financial Services → FinTech & Digital Finance
Technology → Marketing, Adtech & Commerce Technology
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Acquired by
    Bendigo Bank

    (Aug 17, 2021)

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Products & Services of Up

Up offers a comprehensive portfolio of products and services, including Up Banking, Up Home, and Travel Easy. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Digital banking tools are provided for financial control.

Homeownership journey is supported with stress-free mobile tools.

Travel finance tools are offered with zero fees.

Funding Insights of Up

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Up

Up has secured backing from 1 investor. Prominent investors backing the company include Bendigo Bank. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Investor Description Founded Year Domain Location
Bendigo Bank is recognized as a leading Australian banking institution.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Up

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Up

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Up Comparisons

Employees
+
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Competitors of Up

Up operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Douugh, Place Technology, YONDR, Slick Account and Calqulate, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Digital banking services for individuals are offered via mobile app.
domain founded_year HQ Location
Cloud-based financial planning and forecasting software for businesses
domain founded_year HQ Location
Digital banking services for individuals are offered by YONDR.
domain founded_year HQ Location
Accounting software is offered for small businesses' financial management.
domain founded_year HQ Location
Cloud-based financial forecasting and budgeting software is offered for businesses.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Up

Frequently Asked Questions about Up

When was Up founded?

Up was founded in 2017.

Where is Up located?

Up is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

What does Up do?

Up is operated as a digital banking platform under Bendigo and Adelaide Bank Limited, focusing on modern financial tools for over 1 million Australians. Services are provided in sectors like personal finance, travel, and homeownership support. Solutions are designed to automate savings, track spending, and simplify expense sharing among users, while offering fee-free international transactions and mobile-friendly homeownership guidance.

Who are the top competitors of Up?

Up's top competitors include Douugh, Place Technology and YONDR.

What products or services does Up offer?

Up offers Up Banking, Up Home, and Travel Easy.

Who are Up's investors?

Up has 1 investor. Key investors include Bendigo Bank.

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