About Updater
Updater is a publicly listed company based in New York (United States) founded in 2011 by David Greenberg. SaaS-based relocation checklist management software is provided. Updater has raised $13 million across 7 funding rounds from investors including Fidelity International, Thorney and Second Century Ventures. Updater has completed 2 acquisitions, including Asset Controls and Bridgevine. Its chief executive, as recorded, is David Greenberg. Its website updater.com draws about 294 thousand monthly visits. Updater offers products and services including Moving App and Concierge Service. Its focus areas include Consumer, Logistics Tech, Relocation and Marketplace. Its legal entity is UPDATER INC.
Company details
Updater was founded in 2011 in New York, United States, and operates in the SaaS sector focused on relocation services. Software for managing moving checklists is offered, along with features such as online bookings for movers and truck rentals, utility transfers, address updates, and concierge options like cleaning and home security. Clients served include Greystar, Pinnacle, and The Laramar Group.
- Headquarters New York, United States
- Founders David Greenberg
- Stage Public
- SectorsTransportation, Automotive & Logistics
- Website category Home and Garden
- Email••••••••
- Website updater.com
- Social LinkedIn X Facebook
- Legal Name Updater Inc.
- Total Equity Funding$13M (USD)
in 7 rounds
- Latest Funding Round$64.46M (USD), Post-IPO
Jun 2023
- InvestorsFidelity International
& 6 more
- Investments & AcquisitionsAsset Controls
& 1 more
Products & Services of Updater
Updater offers a comprehensive portfolio of products and services, including Moving App and Concierge Service.
App for organizing household moves and services.
24/7 advice for moving tasks and quotes.
Apps and channels of Updater
Updater publishes 2 mobile apps with over 50K+ downloads.
Funding Insights of Updater
Updater has successfully raised a total of $13M across 7 strategic funding rounds. The most recent funding activity was a Post-IPO round of $64.46 million completed in June 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $13M
- Total Rounds 7
- Last Round Post-IPO — $64.46M
- First Round $5M
(May 2013)
- Investors Count 7
All 7 funding rounds of Updater with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2023 | $64.46M | Post-IPO | – | – | – |
| Nov 2021 | $60M | Post-IPO | – | – | |
| Dec 2019 | $20M | Post-IPO | – | – | |
| Sep 2017 | $45M | Post-IPO | – | – | |
| Sep 2016 | $22.87M | Post-IPO | – | – | |
| Apr 2014 | $8M | Series A | – | IA Ventures, Commerce Ventures | – |
| May 2013 | $5M | Series A | – | SoftBank Capital, IA Ventures | – |
7 investors in total: 7 institutional.
Investors in Updater
Updater has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Fidelity International, Thorney and Second Century Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
SaaS-based companies are invested in by Second Century Ventures. | scv.vc | Chicago, United States | ||
Investment in retail and financial services technologies. | commerce.vc | |||
VC & PE firm | global.softbank | San Carlos, United States | ||
Seed and early-stage venture capital firm focusing on investments in technology and fintech companies | iaventures.com | New York, United States | ||
Tech startups are funded by Thorney's venture capital operations. | 1991 | thorney.com.au | Melbourne, Australia | |
Provider of investment management services | 1969 | fidelityinternational.com | London, United Kingdom | |
PE and VC fund focused on fintech, Adtech, gaming, eCommerce, and multiple sectors | softbank.com | Newton, United States |
Investor details for Updater
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Updater
42 people are tracked at Updater (19 in leadership, 3 in board & advisors, 20 in team).
| Name | Role | Group |
|---|---|---|
David Greenberg | Founder & CEO | Leadership |
Amanda Amato | Director, User Engagement | Leadership |
Hanna H. | Vice President Of Sales & Customer Success | Leadership |
Whitney Mock | Strategic Partnerships Director | Leadership |
Laura Dalton | Senior Director Of Customer Success | Leadership |
Kati Billow | Director, Enterprise Partnerships | Leadership |
Jacob Johnson | Regional Director of Sales | Leadership |
Jenna Weinerman | Head, Special Projects, Corporate Development | Leadership |
Heather Vega | Director Customer Support | Leadership |
Brian McKillips | Director, Risk & Compliance | Leadership |
John Caplinger - MBA/Doctoral Candidate | Chief Customer Officer | Leadership |
Sean Cummiskey | Chief Financial Officer | Leadership |
Brandon Harrington | Partner Account Manager | Leadership |
Bob Cahill | President & CFO | Leadership |
Natalia Sanchez | Executive Assistant to CEO | Leadership |
Emiah Gardner | Executive Vice President, Strategic Partnerships | Leadership |
Kevin Ducey | Regional Sales Director | Leadership |
Stan Johnson | Director of Call Center Sales | Leadership |
John Caplinger Ms/ Mba/Doctoral Candidate | Chief Customer Officer | Leadership |
Grant Shaffer | Non-Executive Director | Board & advisors |
22 more people are available in the full profile.
Complete people profiles for Updater
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Updater
Updater has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Asset Controls and Bridgevine.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Customer acquisition solutions are offered for home service brands. | bridgevine.com | Alpharetta, United States | 2003 | Dec 2019 | •••• | |
Web-based warehouse and inventory management solutions are provided. | assetcontrols.com | Bridgeton, United States | 2017 | Sep 2017 | •••• |
Complete acquisition details for Updater
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- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Updater
6 dated milestones of Updater across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Updater is founded.
- Funding First funding round of $5.0M.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Asset Controls.
- Acquisition Acquires Bridgevine.
- Funding Latest funding round, Post-IPO, of $64.5M.
Web traffic of Updater
The website of Updater (updater.com) receives about 294.4K visits a month and ranks #102,862 among all websites worldwide, #1,317 in Home and Garden.
- Monthly visits294.4K
▲ 11% vs previous month
- Unique visitors123.7K
per month
- Global rank#102,862
among all websites
- Category rank#1,317
Home and Garden
- Bounce rate33%
- Pages per visit9.2
- Average visit5 min 18 sec
- DevicesDesktop 56% · Mobile 44%
Websites whose visitors overlap most with Updater. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| moving.com | 100% | 141.6K | #352,284 | View details | |
| realsimple.com | 67% | 12.4M | #6,114 | View details | |
| ikea.com | 58% | 258.5M | #116 | View details | |
| homedepot.com | 56% | 174.7M | #174 | View details | |
| uhaul.com | 56% | 11.3M | #4,001 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 21 similar websites and full traffic analytics for Updater
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 21 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Logistics Technology & Platforms
3 companies that operate in the same segment as Updater (Logistics Technology & Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.5 B | USD 10.72 B | 80,579 | |
AI-powered cloud-based vehicle tracking solutions are offered for fleet owners. | 2015 | San Francisco, California, United States | USD 915 M | USD 1.62 B | 5,792 | |
Cloud-based logistics software suite is provided for supply chain management. | 1994 | Schaumburg, Illinois, United States | USD 35 M | USD 1.42 B | 3,600 |
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Related news about Updater
Complete news archive for Updater
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Frequently Asked Questions about Updater
Updater was founded in 2011 and raised its 1st funding round 2 years after it was founded.
Updater is headquartered in New York, United States. It is registered at New York, New York, United States.
David Greenberg is the CEO of Updater, as recorded in our data. They have also founded this company.
Updater is a funded company, having raised a total of $13M across 7 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on May 2013.
Updater was founded in 2011 in New York, United States, and operates in the SaaS sector focused on relocation services. Software for managing moving checklists is offered, along with features such as online bookings for movers and truck rentals, utility transfers, address updates, and concierge options like cleaning and home security. Clients served include Greystar, Pinnacle, and The Laramar Group.
Updater offers Moving App and Concierge Service.
Updater has made 2 acquisitions, including Asset Controls, and Bridgevine.
Updater has 7 investors. Key investors include Fidelity International, Thorney, Second Century Ventures, Commerce Ventures, and SoftBank Global.
Updater operates through Updater Inc..
Yes. Updater publishes Updater: Essential Moving App and 1 more app, with over 50,000 downloads.
The website of Updater receives about 294 thousand visits a month and ranks #102,862 among all websites worldwide.