About UpEquity
UpEquity is a company based in Austin (United States) founded in 2019 by Louis Wilson and Timothy Herman. UpEquity has raised $27.65 million across 5 funding rounds from investors including Launchpad Capital, S3 Ventures and Next Coast Ventures. UpEquity offers products and services including UpEquity Trade Up Program. UpEquity operates in a competitive market with competitors including Opendoor, FlyHomes, OfferPad, McMakler and Loft, among others.
- Total Equity Funding$27.65M (USD)
in 5 rounds
- Latest Funding Round$30M (USD), Debt – Conventional
Oct 2021
- InvestorsLaunchpad Capital
& 7 more
Products & Services of UpEquity
UpEquity offers a comprehensive portfolio of products and services, including UpEquity Trade Up Program.
Assists homeowners in buying new homes before selling by unlocking equity.
Apps and channels of UpEquity
its YouTube channel UpEquity has 51 subscribers and 7 videos.
Videos from UpEquity
The most watched videos on UpEquity's YouTube channel, UpEquity (51 subscribers). Click a video to play it here.
More on UpEquity.
Funding Insights of UpEquity
UpEquity has successfully raised a total of $27.65M across 5 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $30 million completed in October 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $27.65M
- Total Rounds 5
- Last Round Debt – Conventional — $30M
- First Round $150,000
(Aug 2019)
- Investors Count 8
All 5 funding rounds of UpEquity with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2021 | $20M | Series B | – | S3 Ventures | |
| Oct 2021 | $30M | Debt – Conventional | – | – | – |
| Feb 2021 | $7.5M | Series A | – | Next Coast Ventures | – |
| Feb 2021 | $17.5M | Debt – Venture | – | – | |
| Aug 2019 | $150,000 | Seed | – | Y Combinator | – |
8 investors in total: 8 institutional.
Investors in UpEquity
UpEquity has secured backing from 8 investors, including venture fund investors. Prominent investors backing the company include Launchpad Capital, S3 Ventures and Next Coast Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments are provided to Texas-based startups. | 2005 | s3vc.com | Austin, United States | |
Early-stage technology companies are invested in via thematic research. | – | nextcoastventures.com | Austin, United States | |
- | – | bpcap.com | - | |
Venture capital investing with a focus on diversity and inclusion in the ecosystem. | – | gaingels.com | - | |
Early Light Ventures is focused on supporting non-traditional founders. | 2021 | earlylight.vc | Mid-Atlantic, United States | |
Venture capital fund investing in fintech startups | 2020 | launchpad.vc | Oakland, United States | |
Venture capital investing and portfolio management services for accredited investors. | – | av.vc | - | |
Early-stage startups are accelerated via funding and educational programs. | – | ycombinator.com | Mountain View, United States |
Investor details for UpEquity
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of UpEquity
21 people are tracked at UpEquity (15 in leadership, 6 in team).
| Name | Role | Group |
|---|---|---|
Louis Wilson | Co-Founder & CTO | Leadership |
Timothy Herman | Co-Founder & CEO | Leadership |
Tim Herman | CEO | Leadership |
Andy Pruitt | Chief Technology Officer | Leadership |
Jeff Boone | Director of Engineering | Leadership |
Aparna Mathur | Vice President Of Revenue Operations | Leadership |
Stephani Cute | Head of Compliance | Leadership |
Vasili Gerogiannis | Chief Financial Officer | Leadership |
Anna R. | Partner Account Executive | Leadership |
Dominique Gardner | Partner Account Executive | Leadership |
Emily Faulkner | Head Of Marketing | Leadership |
Roger Plummer | Vice President Of Sales | Leadership |
Josh Euers | Chief Of Staff To CEO | Leadership |
Kyle S. | Strategic Partner Manager | Leadership |
Wendy Seidel | Partner Account Executive | Leadership |
Nicole Garcia | Sales Manager | Team |
Amanda Spence | Business Development Manager | Team |
Andrew Zahnd | Sales Operations Manager | Team |
Tonya Morales | Underwriting Manager | Team |
Anand Brahmbhatt | Controller | Team |
1 more people are available in the full profile.
Complete people profiles for UpEquity
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of UpEquity
3 dated milestones of UpEquity across 2 years, from founding to its latest funding, stage changes and deals.
- Founded UpEquity is founded.
- Funding First funding round of $150K.
- Funding Latest funding round, Debt – Conventional, of $30.0M.
Competitors of UpEquity
UpEquity operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Opendoor, FlyHomes, OfferPad, McMakler and Loft, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| opendoor.com | 2014 | San Francisco, United States | $1.35B | 2,313 | Residential properties are resold via an app-based platform. | |
| flyhomes.com | 2015 | Seattle, United States | $217.78M | 740 | Online reseller platform for residential properties is facilitated. | |
| offerpad.com | 2015 | Chandler, United States | $155M | 1,000 | Residential properties are resold online, with quotes and inspections managed. | |
| mcmakler.de | 2015 | Berlin, Germany | $232.68M | 314 | Online real estate brokerage services for residential and commercial spaces | |
| loft.com.br | 2018 | Sao Paulo, Brazil | $798.39M | – | Residential properties are resold online by Loft. | |
| casavo.com | 2017 | Milan, Italy | $587.98M | – | Residential properties are resold online with real-time valuations and offers. | |
| flat.mx | 2019 | Mexico | $24.75M | – | Online reseller of residential properties | |
| tiko.es | 2017 | Madrid, Spain | $65M | – | Tiko is engaged in facilitating fast and transparent property transactions. | |
| clikalia.com | 2017 | Madrid, Spain | $153.49M | – | Offers real estate brokerage services for buying, selling, and renting properties. | |
| houseeazy.com | 2021 | Noida, India | $25.44M | 105 | Residential property resales are enabled by an AI-ML pricing platform. |
Detailed competitors of UpEquity
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of UpEquity
The website of UpEquity (upequity.com) receives about 3.8K visits a month.
- Monthly visits3.8K
▼ 6.3% vs previous month
Websites whose visitors overlap most with UpEquity. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| knock.com | 100% | 24K | #1,066,093 | View details | |
themortgagereports.com | themortgagereports.com | 89% | – | #128,072 | – |
Latest news on Upequity
Complete news archive for UpEquity
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to UpEquity
10 companies that operate in the same segment as UpEquity (Real Estate Technology Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Residential properties are listed and searched through an app-based platform. | 2005 | Seattle, Washington, United States | USD 87 M | – | – | |
Real estate properties are discovered via an online portal. | 2006 | Singapore, Singapore | USD 689.51 M | – | – | |
Residential properties are resold via an app-based platform. | 2014 | San Francisco, California, United States | USD 1.35 B | USD 2.71 M | 200 | |
Residential real estate search engine | 2005 | San Francisco, California, United States | USD 32.8 M | – | – | |
Technology platform for real estate transactions and mortgages is provided. | 2014 | Gurugram, Haryana, India | USD 194.06 M | USD 28.9 M | 3,236 | |
Online listing platform for buying and selling residential and commercial properties | 2000 | Madrid, Madrid, Spain | USD 303.81 M | – | – | |
Online platform for buying, renting, and selling residential and commercial properties | 2012 | Gurugram, Haryana, India | USD 146.45 M | USD 25.52 M | 1,188 | |
An online listing platform for residential and commercial properties | 2008 | London, England, United Kingdom | USD 10.67 M | USD 112.51 M | 456 | |
Rental properties are brokered online for seekers and owners. | 2012 | Sao Paulo, Brazil | USD 753.94 M | – | – | |
Residential properties are listed and brokered through an online platform. | 2004 | Seattle, Washington, United States | USD 166.06 M | – | – |
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Frequently Asked Questions about UpEquity
UpEquity was founded in 2019.
UpEquity is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Timothy Herman is the current CEO of UpEquity. They have also founded this company.
UpEquity is a funded company, having raised a total of $27.65M across 5 funding rounds to date. The company's 1st funding round was a Seed of $150K, raised on Aug 2019.
UpEquity was founded in 2019 in Austin, United States, as a fintech company focused on mortgage services. An online platform is operated to partner with mortgage wholesalers, allowing users to apply for loans with guarantees. Automated document management and verifications are included among key features. Various mortgage options and interest rates are also made available through the platform.
UpEquity offers UpEquity Trade Up Program.
UpEquity has 8 investors. Key investors include Launchpad Capital, S3 Ventures, Next Coast Ventures, BP Capital, and Gaingels.
UpEquity operates through Upequity Spv2 Llc.