
About Upgame
Upgame is a Media & Entertainment company based in Gurugram (India) founded in 2017 by Sameer Sawhney. Performance analytics platform for golfers is provided. Upgame has raised $316.98 thousand across 3 funding rounds from investors including White Rose Sports Management, RN Sports Marketing and Andreessen Horowitz. Upgame was last valued at $1.95 million in September 2021. Its chief executive, as recorded, is Sameer Sawhney. Its website upgame.app draws about 11 thousand monthly visits. Its Indian entity Bensaw Technologies Private Limited reported revenue of ₹26.13 Cr. Upgame offers products and services including UPGAME PRO and UPGAME BASIC. Its focus areas include Consumer, Sports Tech, Sports Analytics and Performance Analytics.
Company details
Provider of a performance analytics platform for golfers. It offers a data intelligence and practice tracking platform for golfers. It allows users to mark their shots on a geo-synchronized course map and track performance data through visual statistics graphs. It features movable tees flags, drag-and-drop data entry, filtering, and data putting. The app is compatible with iOS and Android devices. It is available on a subscription-based pricing model.
- Headquarters Gurugram, India
- Founders Sameer Sawhney
- Stage Minicorn
- SectorsMedia & Entertainment
- Email••••••••
- Phone•••• ••••
- Website upgame.app
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Bensaw Technologies Private Limited
- Date of Incorporation 26 Sep, 2018
- Jurisdiction Gurugram, Haryana, India
- Annual Revenue₹26.13 Cr
FY 2024 · +330% YoY
- Net Profit₹13.14 Cr
FY 2024 · 50% margin
- EBITDA₹17.44 Cr
FY 2024 · 67% margin
- Total Equity Funding$316.98K (USD)
in 3 rounds
- InvestorsWhite Rose Sports Management
& 9 more
Associated legal entities of Upgame
Upgame operates through Bensaw Technologies Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Bensaw Technologies Private Limited CIN U93090HR2018PTC076039 | Active | 26 Sep 2018 | Gurugram, Haryana | ₹26.1 Cr | 2 | View details |
Products & Services of Upgame
Upgame offers a comprehensive portfolio of products and services, including UPGAME PRO and UPGAME BASIC.
Advanced golf analysis for professionals with tour-level data.
Basic tools for golfers to track and visualize shots.
Apps and channels of Upgame
Upgame publishes 1 mobile app; its YouTube channel Upgame Golf By Trackman has 237 subscribers and 30 videos.
Videos from Upgame
The most watched videos on Upgame's YouTube channel, Upgame Golf By Trackman (237 subscribers). Click a video to play it here.
More on Upgame Golf By Trackman.
Funding Insights of Upgame
Upgame has successfully raised a total of $316.98K across 3 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $316,978
- Total Rounds 3
- First Round $154,896
(Mar 2019)
- Investors Count 10
All 3 funding rounds of Upgame with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2021 | Seed | $1.95M | RN Sports Marketing | ||
| Oct 2020 | $162,082 | Seed | $1.94M | White Rose Sports Management | |
| Mar 2019 | $154,896 | Seed | $••••• | Pawan Munjal Family Trust |
| Date | Valuation | Stage |
|---|---|---|
| Sep 2021 | $1.95M | •••••••• |
| Oct 2020 | $1.94M | •••••••• |
| Mar 2019 | $••••• | •••••••• |
Full valuation and stage history of Upgame
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
Verified entity values are shown only after access is granted.
Last known valuation $1.95M (Sep 2021). 10 investors in total: 5 institutional and 5 angel.
Investors in Upgame
Upgame has secured backing from 10 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include White Rose Sports Management, RN Sports Marketing and Andreessen Horowitz.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments in technology sectors are handled by Andreessen Horowitz. | a16z.com | |||
Single family office of Pawan Munjal, managing director and CEO of Hero MotoCorp | Delhi, India | |||
Provider of sports marketing services | rnsportsmarketing.com | Gurugram, India | ||
Sports services are provided from Cheadle, United Kingdom. | 2015 | whiterosesports.com | Cheadle, United Kingdom | |
| vamanindustries.com | ||||
DC Danny Conway | unknown_9bbd98b39b0f4463a | |||
PM Pawan Munjal | unknown_d2d177766f8f448c8 | |||
SS Sameer Sawhney | Angel investor and entrepreneur, co-founder of Basil Advisors, ex-Adobe executive | unknown_f29013f230cb40289 | ||
TB Tom Boys | unknown_bf1d2e043f5241dc9 | |||
SA Shashi Asija | unknown_b1e78586591b48758 |
Investor details for Upgame
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
Board of directors of Bensaw Technologies Private Limited (Upgame)
Bensaw Technologies Private Limited is the primary company behind Upgame. The board of Bensaw Technologies Private Limited currently have 2 directors; the longest-serving is Sameer Sawhney, appointed in 2018. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Sameer Sawhney DIN 07698644 | Director | 26 Sep 2018 | 8 yrs 1 mo | Bensaw Technologies Private Limited |
| Nikolaj Kromann Joergensen DIN 10349248 | Director | 11 Oct 2023 | 3 yrs 1 mo | Bensaw Technologies Private Limited |
People of Upgame
3 people are tracked at Upgame (2 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
| Co-Founder & CEO | Leadership | |
Gurleen Kaur | Head Of Product | Leadership |
Inderpal Singh | Sr. Ios Developer | Team |
Complete people profiles for Upgame
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Upgame
Figures of Bensaw Technologies Private Limited, the primary company behind Upgame, for FY 2024. Revenue was ₹26.13 Cr (+330% year on year). Net profit was ₹13.14 Cr (50% margin). EBITDA was ₹17.44 Cr (67% margin). Revenue has grown at a compounded annual rate of +337% over three years and +265% over five years.
- ₹26.13 CrRevenue · FY 2024 · +330% YoY
- ₹13.14 CrNet profit · 50% margin
- ₹17.44 CrEBITDA · 67% margin
- ₹1.4 LakhPaid-up capital
- +337%Revenue CAGR, 3 years
- +265%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Bensaw Technologies Private Limited are on its company page.
Detailed financial statements for Upgame
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of Upgame
4 dated milestones of Upgame across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Upgame is founded.
- Funding First funding round of $155K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed,.
Web traffic of Upgame
The website of Upgame (upgame.app) receives about 11.1K visits a month.
- Monthly visits11.1K
▲ 13.1% vs previous month
Top companies in Sports Technology Platforms
3 companies that operate in the same segment as Upgame (Sports Technology Platforms) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Operator of a platform providing skill-based games and interactive entertainment | 2018 | Delhi, Delhi, India | USD 92 M | USD 83.05 M | 1 | |
Operator of a multifaceted platform for sports content and experiences | 2008 | Mumbai, Maharashtra, India | USD 942.17 M | USD 509.95 K | 1,310 | |
Skill-based online games are provided through a technology-driven platform. | 2006 | Mumbai, Maharashtra, India | USD 98.07 M | USD 264.51 M | 777 |
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Related news about Upgame
Complete news archive for Upgame
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Verified entity values are shown only after access is granted.
Frequently Asked Questions about Upgame
Upgame was founded in 2017 and raised its 1st funding round 2 years after it was founded.
Upgame is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Sameer Sawhney is the CEO of Upgame, as recorded in our data. They have also founded this company.
Upgame is a funded company, having raised a total of $316.98K across 3 funding rounds to date. The company's 1st funding round was a Seed of $154.9K, raised on Mar 2019.
The primary company behind Upgame, Bensaw Technologies Private Limited, reported revenue of ₹26.13 Cr for FY 2024, up 330% year on year.
Provider of a performance analytics platform for golfers. It offers a data intelligence and practice tracking platform for golfers. It allows users to mark their shots on a geo-synchronized course map and track performance data through visual statistics graphs. It features movable tees flags, drag-and-drop data entry, filtering, and data putting. The app is compatible with iOS and Android devices. It is available on a subscription-based pricing model.
Upgame offers UPGAME PRO and UPGAME BASIC.
Upgame has 10 investors. Key investors include White Rose Sports Management, RN Sports Marketing, Andreessen Horowitz, Danny Conway, and Pawan Munjal.
The valuation of Upgame is $1.95M as of Sep 2021.
Upgame operates through Bensaw Technologies Private Limited.
The legal entities of Upgame currently have 2 directors, including Sameer Sawhney, Nikolaj Kromann Joergensen.
Yes. Upgame publishes Upgame Golf by Trackman.
