About UPROXX
UPROXX is a Media & Entertainment company based in Culver City (United States) founded in 2008, and was acquired by Warner Music in August 2018. Entertainment and culture news is delivered via articles and videos. It operates on a Advertising Model model. UPROXX has raised $36.5 million across 2 funding rounds from investors including United Talent Agency, Warner Music and WPP. Its website uproxx.com draws about 711 thousand monthly visits. UPROXX offers products and services including Music and Culture Content, Film and TV Reviews, and Travel and Lifestyle Features. Its focus areas include Media, Digital Media and Entertainment Content. Its competitors include BuzzFeed, Vix and Digg; 3 of its 3 listed competitors have raised funding.
Company details
Digital media content spanning music, culture, film, TV, travel, and lifestyle is curated and published by UPROXX. Coverage includes artist interviews, event highlights, and trend analysis within the entertainment sector. Various formats such as articles, videos, and rankings are offered to engage a diverse audience. Specialized segments like HIPHOPDX and DIME MAGAZINE are maintained to cater to niche interests. A strong presence across social platforms is leveraged to amplify reach and interaction.
- Headquarters Culver City, United States
- Stage Acquired
- SectorsMedia & Entertainment
- Website category Arts and Entertainment
- Email••••••••
- Website uproxx.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Warner Music (Aug 2018)
- Total Equity Funding$36.5M (USD)
in 2 rounds
- Latest Funding Round$18.5M (USD), Series B
Jun 2016
- InvestorsUnited Talent Agency
& 10 more
- Acquired by
Products & Services of UPROXX
UPROXX offers a comprehensive portfolio of products and services, including Music and Culture Content, Film and TV Reviews, and Travel and Lifestyle Features.
Digital content covering music and culture is provided.
Reviews and insights on films are regularly published.
Travel and lifestyle articles are curated for readers.
Apps and channels of UPROXX
its YouTube channel HipHopDX has 1.64M subscribers and 30 videos.
Videos from UPROXX
The most watched videos on UPROXX's YouTube channel, HipHopDX (1.64M subscribers). Click a video to play it here.
More on HipHopDX.
Funding Insights of UPROXX
UPROXX has successfully raised a total of $36.5M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $18.5 million completed in June 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $36.5M
- Total Rounds 2
- Last Round Series B — $18.5M
- First Round $18M
(Dec 2014)
- Investors Count 9
All 2 funding rounds of UPROXX with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2016 | $18.5M | Series B | – | WPP | |
| Dec 2014 | $18M | Series A | – | IVP, Advancit Capital |
11 investors in total: 7 institutional and 4 angel.
Investors in UPROXX
UPROXX has secured backing from 11 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include United Talent Agency, Warner Music and WPP.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Growth in technology companies is supported through venture capital. | ivp.com | Menlo Park, United States | ||
Tech focused VC firm investing in early-stage startups in the US | advancitcapital.com | New York, United States | ||
Content marketing services are provided by WPP globally. | 1971 | wpp.com | London, United Kingdom | |
Professional American football team operations based in San Francisco. | 49ers.com | |||
Talent and literacy agency for artists | 1991 | unitedtalent.com | Beverly Hills, United States | |
Music publishing company | 1958 | wmg.com | New York, United States | |
CD Chris DeWolfe | Co-founder of MySpace, angel investor, tech entrepreneur based in the US. | unknown_7813faf51f5941a49 | ||
ML Michael Lazerow | Serial entrepreneur, investor, founded Buddy Media, active in Indian startups | unknown_f82240da5caf496d8 | ||
SR Shari Redstone | unknown_be8fd306022341f78 | |||
JO Jermaine O'Neal | unknown_1cb07decebdc4cc1b |
Investor details for UPROXX
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of UPROXX
13 people are tracked at UPROXX (4 in leadership, 9 in team).
| Name | Role | Group |
|---|---|---|
Erica Jill Baskin | Vp, Account Management | Leadership |
Chris Gironda | Vp, Revenue Operations | Leadership |
Kristopher Maske | Co-founder & COO | Leadership |
Steven Vasquez | Director Of Production | Leadership |
Dustin Tuliao | Motion Graphic Designer | Team |
Max Ginkel | Producer | Team |
Nicholas Neira | Camera Operator/production Assistant | Team |
Jasmin Leigh | Podcast Host | Team |
Norman Towns | Host | Team |
Chelsea Frank | On Camera Host | Team |
J.lucy Wallace Tauber | Creative Producer | Team |
Avery Kentis | Sound Editor | Team |
Jeremy Hecht | Digital Specialist: Content Producer, Host & Strategist | Team |
Complete people profiles for UPROXX
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of UPROXX
5 dated milestones of UPROXX across 10 years, from founding to its latest funding, stage changes and deals.
- Founded UPROXX is founded.
- Exit Acquired by Woven.
- Funding First funding round of $18.0M.
- Funding Latest funding round, Series B, of $18.5M.
- Exit Acquired by Warner Music.
Competitors of UPROXX
UPROXX has 3 listed competitors in our database, 3 of them funded. They include BuzzFeed, Vix and Digg.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| buzzfeed.com | 2006 | New York, United States | $496.76M | 871 | Viral news and multimedia content are delivered online. | |
| vix.com | 2005 | Miami, United States | $109.03M | Social news content is delivered in English, Spanish, and Portuguese. | ||
| digg.com | 2004 | New York, United States | $49M | A human-first community platform for connection and discovery is offered. |
Detailed competitors of UPROXX
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of UPROXX
The website of UPROXX (uproxx.com) receives about 710.9K visits a month and ranks #83,288 among all websites worldwide, #5,890 in Arts and Entertainment.
- Monthly visits710.9K
▼ 7% vs previous month
- Unique visitors437.5K
per month
- Global rank#83,288
among all websites
- Category rank#5,890
Arts and Entertainment · Arts and Entertainment
- Bounce rate57%
- Pages per visit1.6
- Average visit55 sec
- DevicesDesktop 32% · Mobile 68%
Websites whose visitors overlap most with UPROXX. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| avclub.com | 100% | 4.9M | #14,344 | View details | |
wwtdd.com | wwtdd.com | 99% | – | ||
vulture.com | vulture.com | 97% | #11,095 | – | |
| hollywoodreporter.com | 91% | 20.8M | #3,178 | View details | |
| deadline.com | 91% | 20.7M | #2,892 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for UPROXX
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in DTC Media Innovators
3 companies that operate in the same segment as UPROXX (DTC Media Innovators) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category news is delivered through an app-based platform. | 2016 | Arlington, Virginia, United States | USD 30 M | 356 | ||
Online platform publishing content focusing on investment | 2011 | Chicago, Illinois, United States | USD 60.4 M | |||
Subscription-based sports media is delivered to local premium audiences. | 2016 | Chicago, Illinois, United States | USD 134.42 M |
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Related news about Uproxx
Complete news archive for UPROXX
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about UPROXX
UPROXX was founded in 2008 and raised its 1st funding round 6 years after it was founded.
UPROXX is headquartered in Culver City, United States. It is registered at Culver City, California, United States.
UPROXX is a funded company, having raised a total of $36.5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $18M, raised on Dec 2014.
Digital media content spanning music, culture, film, TV, travel, and lifestyle is curated and published by UPROXX. Coverage includes artist interviews, event highlights, and trend analysis within the entertainment sector. Various formats such as articles, videos, and rankings are offered to engage a diverse audience. Specialized segments like HIPHOPDX and DIME MAGAZINE are maintained to cater to niche interests. A strong presence across social platforms is leveraged to amplify reach and interaction.
UPROXX offers Music and Culture Content, Film and TV Reviews, and Travel and Lifestyle Features.
UPROXX has 11 investors. Key investors include United Talent Agency, Warner Music, WPP, Woven, and IVP.
Yes. UPROXX was acquired by Warner Music in August 2018.
The website of UPROXX receives about 711 thousand visits a month and ranks #83,288 among all websites worldwide.