Urbanara

Berlin, Germany Founded: 2010 • Age: 16 yrs Acquired By Social Chain
Textile home products are sold online by Urbanara.
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About Urbanara

Urbanara is a company based in Berlin (Germany) founded in 2010 was acquired by Social Chain in January 2020.. Urbanara has raised $13.76 million across 6 funding rounds from investors including Social Chain, Mountain Partners and Astutia. The company has 22 employees as of December 31, 2019. Urbanara offers products and services including Wool Rugs, Bedding Sets, and Towels. Urbanara operates in a competitive market with competitors including Elzbag, Luxury Eight, Welana, Nindyaa and Evencki, among others.

  • Headquarter Berlin, Germany
  • Employees 22 as on 31 Dec, 2019
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Urbanara Gmbh
Operational Areas
Consumer → Beauty, Personal & Household Care
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $13.76 M (USD)

    in 6 rounds

  • Latest Funding Round
    $3.31 M (USD), Series B

    Jul 28, 2016

  • Investors
  • Employee Count
    22

    as on Dec 31, 2019

  • Acquired by
    Social Chain

    (Jan 10, 2020)

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Products & Services of Urbanara

Urbanara offers a comprehensive portfolio of products and services, including Wool Rugs, Bedding Sets, and Towels. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

High-quality rugs made from natural wool for home flooring.

Comfortable sets using natural materials for better sleep.

Soft towels from cotton for daily personal use.

Funding Insights of Urbanara

Urbanara has successfully raised a total of $13.76M across 6 strategic funding rounds. The most recent funding activity was a Series B round of $3.31 million completed in July 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 6
  • Last Round Series B — $3.3M
  • First Round
  • Investors Count 9
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2016 Amount Series B - Urbanara Valuation

investors

Jul, 2015 Amount Series B - Urbanara Valuation

investors

Jul, 2014 Amount Series B - Urbanara Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Urbanara

Urbanara has secured backing from 10 investors, including venture fund and institutional investors. Prominent investors backing the company include Social Chain, Mountain Partners and Astutia. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Global tech investments are made by venture capital firm.
Founded Year Domain Location
Astutia is focused on long-term investment strategies in alternative asset classes.
Founded Year Domain Location
VC firm investing in early & growth stage tech companies in Europe
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Urbanara

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Urbanara

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Urbanara Comparisons

Employees
+
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Competitors of Urbanara

Urbanara operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Elzbag, Luxury Eight, Welana, Nindyaa and Evencki, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Operates a direct-to-consumer brand offering multi-category home textiles.
domain founded_year HQ Location
Specializes in pure linen bed sheets with personal monograms.
domain founded_year HQ Location
Online platform offering organic and handcrafted blankets and accessories.
domain founded_year HQ Location
Provides luxurious and sustainable home textiles through online sales worldwide.
domain founded_year HQ Location
Provides bespoke Egyptian cotton bedding for enhanced sleeping experiences.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Urbanara

Frequently Asked Questions about Urbanara

When was Urbanara founded?

Urbanara was founded in 2010 and raised its 1st funding round 1 year after it was founded.

Where is Urbanara located?

Urbanara is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.

Is Urbanara a funded company?

Urbanara is a funded company, having raised a total of $13.76M across 6 funding rounds to date.

How many employees does Urbanara have?

As of Dec 31, 2019, the latest employee count at Urbanara is 22.

What does Urbanara do?

Urbanara was founded in 2010 and is based in Berlin, Germany. An internet-first approach is taken in the home textiles sector, where products such as rugs, carpets, pillows, mattresses, mats, blankets, and curtains are offered. Materials including wool, linen, and cotton are used in production. Operations focus on direct-to-consumer sales through the domain urbanara.de, serving customers primarily in Europe.

Who are the top competitors of Urbanara?

Urbanara's top competitors include Elzbag, Luxury Eight and Welana.

What products or services does Urbanara offer?

Urbanara offers Wool Rugs, Bedding Sets, and Towels.

Who are Urbanara's investors?

Urbanara has 10 investors. Key investors include Social Chain, Mountain Partners, Astutia, German Startups Group, and Avala Capital.

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