About UrbanYou
UrbanYou is a Business Services company based in Sydney (Australia) founded in 2013, and was acquired by Oneflare in July 2018. Marketplace for home cleaning services. UrbanYou has raised $2.05 million across 4 funding rounds from investors including Oneflare, Whirlwind Fund and EVP. UrbanYou has completed 1 acquisition, including HomeHello. UrbanYou offers products and services including Cleaning Services, Gardening Services, and General Home Support. Its focus areas include Consumer, Local Services, Home Services and Maintenance & Repair. Its competitors include TidyMe, Whizz and FlashMop; 2 of its 3 listed competitors have raised funding.
Company details
UrbanYou was founded in 2013 and is based in Sydney, Australia. An online platform is provided for users to book home cleaning and landscaping services. Service types are selected, and appointments are scheduled based on user availability. Standardized pricing is shown immediately upon selection. Payments are handled online after service completion. Professionals undergo interviews and reference checks prior to onboarding. The company was rebranded from UrbanOutsource in May 2016.
- Headquarters Sydney, Australia
- Stage Acquired
- SectorsBusiness Services
- Website urbanyou.com.au
- Social LinkedIn X
- Acquired by Oneflare (Jul 2018)
Products & Services of UrbanYou
UrbanYou offers a comprehensive portfolio of products and services, including Cleaning Services, Gardening Services, and General Home Support.
Platform for booking professional cleaning and maintenance tasks.
Service for arranging gardening and outdoor support work.
Online system connecting users with various domestic assistance needs.
Funding Insights of UrbanYou
UrbanYou has successfully raised a total of $2.05M across 4 strategic funding rounds. The most recent funding activity was a Seed round of $766.6 thousand completed in July 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.05M
- Total Rounds 4
- Last Round Seed — $766,600
- Investors Count 4
All 4 funding rounds of UrbanYou with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2017 | $766,600 | Seed | – | – | |
| Jun 2017 | $781,506 | Seed | – | – | |
| Oct 2015 | $500,000 | Seed | – | – | |
| Jun 2015 | Angel Round | – | Les Szekely | – |
5 investors in total: 4 institutional and 1 angel.
Investors in UrbanYou
UrbanYou has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include Oneflare, Whirlwind Fund and EVP.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Potato farming, grain marketing, and equipment services in Maine. | whirlwindfund.com | Bengaluru, India | ||
Early-stage venture capital investments are provided by EVP. | evp.com.au | Bondi Junction, Australia | ||
| grandprixcapital.com.au | ||||
LS Les Szekely | Australian angel investor in India, founder of Equity Venture Partners | unknown_6470ae83b4fc401aa | ||
Lead generation platform for local service provider | 2012 | oneflare.com.au | Sydney, Australia |
Investor details for UrbanYou
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People of UrbanYou
1 people are tracked at UrbanYou (1 in leadership).
| Name | Role | Group |
|---|---|---|
Noga Edelstein | CEO | Leadership |
Complete people profiles for UrbanYou
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Investments & Acquisitions by UrbanYou
UrbanYou has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include HomeHello.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
App-based marketplace platform to find home service providers | homehello.com.au | Sydney, Australia | 2014 | Oct 2017 | •••• |
Complete acquisition details for UrbanYou
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Competitors of UrbanYou
UrbanYou has 3 listed competitors in our database, 2 of them funded. They include TidyMe, Whizz and FlashMop.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| tidyme.com.au | 2014 | Sydney, Australia | $750,000 | Online marketplace for home cleaning services | ||
| whizz.com.au | 2014 | Sydney, Australia | $2.5M | On-demand home cleaning services are facilitated via an online marketplace. | ||
| flashmop.com.au | 2018 | Perth, Australia | Provides an online platform for booking reliable home cleaning services. |
Detailed competitors of UrbanYou
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Related news about Urbanyou
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Frequently Asked Questions about UrbanYou
UrbanYou was founded in 2013 and raised its 1st funding round 2 years after it was founded.
UrbanYou is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
UrbanYou is a funded company, having raised a total of $2.05M across 4 funding rounds to date.
UrbanYou was founded in 2013 and is based in Sydney, Australia. An online platform is provided for users to book home cleaning and landscaping services. Service types are selected, and appointments are scheduled based on user availability. Standardized pricing is shown immediately upon selection. Payments are handled online after service completion. Professionals undergo interviews and reference checks prior to onboarding. The company was rebranded from UrbanOutsource in May 2016.
UrbanYou offers Cleaning Services, Gardening Services, and General Home Support.
UrbanYou has made 1 acquisition, including HomeHello.
UrbanYou has 5 investors. Key investors include Oneflare, Whirlwind Fund, EVP, Grand Prix Capital, and Les Szekely.
Yes. UrbanYou was acquired by Oneflare in July 2018.