
About Vanitha
Vanitha is a Media & Entertainment company based in Kottayam (India) founded in 2005. It operates as a lifestyle content publishing, including fashion, beauty, and health services in India. The company has 257 employees. Its website vanitha.in draws about 834 thousand monthly visits. Its Indian entity M M Publications Limited reported revenue of ₹71.45 Cr. Vanitha offers products and services including Magazines and Online Content. Its focus areas include Media and Publishing, Digital and Print Media, Lifestyle and Entertainment and Content Distribution.
Company details
Vanitha is identified as a platform that delivers content on fashion, beauty, health, parenting, and recipes through its print and online editions. It is associated with MM Publications Ltd and includes sections on travel, celebrity interviews, and wellness advice to cater to diverse audiences. Subscriptions and digital access are offered for monthly issues, while events like film awards are highlighted to promote lifestyle awareness. The website features articles, photos, and videos that are compiled to inform readers on various topics, ensuring a comprehensive resource for wellness and entertainment is made available.
- Headquarters Kottayam, India
- Employees 257
- SectorsMedia & Entertainment
- Website category News and Media
- Email••••••••
- Phone•••• ••••
- Social Facebook Instagram YouTube
- Legal Name Mm Publications Ltd
- Date of Incorporation 26 May, 1971
- Jurisdiction Kottayam, Kerala, India
- Annual Revenue₹71.45 Cr
FY 2025 · +5% YoY
- Net Loss-₹5.58 Cr
FY 2025 · -8% margin
- EBITDA-₹4.06 Cr
FY 2025 · -6% margin
- Employee Count257
Associated legal entities of Vanitha
Vanitha operates through M M Publications Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| M M Publications Limited CIN U22110KL1971PLC002354 | Active | 26 May 1971 | Kottayam, Kerala | ₹71.5 Cr | 257 | 3 | View details |
Products & Services of Vanitha
Vanitha offers a comprehensive portfolio of products and services, including Magazines and Online Content.
Magazines on lifestyle topics such as fashion and health are produced and distributed monthly
Online articles, videos, and photos on beauty, recipes, and travel are provided for digital access
Apps and channels of Vanitha
its YouTube channel VANITHA has 1.19M subscribers and 30 videos.
Videos from Vanitha
The most watched videos on Vanitha's YouTube channel, VANITHA (1.19M subscribers). Click a video to play it here.
More on VANITHA.
Board of directors of M M Publications Limited (Vanitha)
M M Publications Limited is the primary company behind Vanitha. The board of M M Publications Limited currently have 3 directors; the longest-serving is Ashok Kandathil Kuriyan, appointed in 1979. 5 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Ashok Kandathil Kuriyan DIN 00081374 | Director | 31 May 1979 | 47 yrs 4 mo | M M Publications Limited |
| Modisseril Koshy Mathew DIN 00143794 | Director | 02 Apr 2013 | 13 yrs 6 mo | M M Publications Limited |
| Mammen Jacob DIN 00778442 | Director | 25 May 2015 | 11 yrs 4 mo | M M Publications Limited |
Financials of Vanitha
Figures of M M Publications Limited, the primary company behind Vanitha, for FY 2025. Revenue was ₹71.45 Cr (+5% year on year). Net loss was -₹5.58 Cr (-8% margin). EBITDA was -₹4.06 Cr (-6% margin). Revenue has grown at a compounded annual rate of +8% over three years and -8% over five years.
- ₹71.45 CrRevenue · FY 2025 · +5% YoY
- -₹5.58 CrNet loss · -8% margin
- -₹4.06 CrEBITDA · -6% margin
- ₹5 LakhPaid-up capital
- 257Employees (provident fund records)
- +8%Revenue CAGR, 3 years
- -8%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of M M Publications Limited are on its company page.
Detailed financial statements for Vanitha
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Web traffic of Vanitha
The website of Vanitha (vanitha.in) receives about 833.7K visits a month and ranks #81,026 among all websites worldwide, #4,888 in News and Media.
- Monthly visits833.7K
▲ 8.5% vs previous month
- Unique visitors299.1K
per month
- Global rank#81,026
among all websites
- Category rank#4,888
News and Media
- Bounce rate47%
- Pages per visit1.9
- Average visit1 min 41 sec
- DevicesDesktop 1% · Mobile 99%
Websites whose visitors overlap most with Vanitha. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
janmabhumi.in | janmabhumi.in | 100% | – | #26,793 | – |
| samakalikamalayalam.com | 97% | – | #27,700 | View details | |
| ibtimes.co.in | 97% | – | #57,235 | View details | |
| udayavani.com | 97% | 1.7M | #42,979 | View details | |
| asianetnews.com | 97% | 41.8M | #2,371 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 6 similar websites and full traffic analytics for Vanitha
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 6 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Digital Media & Publishing Platforms
10 companies that operate in the same segment as Vanitha (Digital Media & Publishing Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Content is shared and discussed across user-driven communities. | 2005 | San Francisco, California, United States | USD 1.62 B | – | – | |
Online platform for creating graphic images | 2012 | Surry Hills, New South Wales, Australia | USD 589.22 M | USD 668.78 M | 20,257 | |
Reward-based crowdfunding is facilitated for content creators and musicians. | 2013 | San Francisco, California, United States | USD 412.1 M | – | 1,218 | |
Subscription-based platform for publishers' content management is provided. | 2017 | San Francisco, California, United States | USD 189.5 M | USD 1.45 M | 4,285 | |
An audio streaming platform for series and stories is operated. | 2018 | Bengaluru, Karnataka, India | USD 196.66 M | USD 30.62 M | 1,044 | |
Platform connecting readers and writers, offering digital literature in multiple languages | 2014 | Bengaluru, Karnataka, India | USD 92.65 M | USD 6.84 M | 162 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
Online storytelling platform | 2006 | Toronto, Ontario, Canada | USD 117.82 M | – | – | |
Online platform allows users to read and write blogs | 2012 | San Francisco, California, United States | USD 162.97 M | – | – | |
Ad network platform is utilized for content recommendations and monetization. | 2007 | New York, New York, United States | USD 160 M | USD 1.91 B | 2,024 |
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Frequently Asked Questions about Vanitha
Vanitha was founded in 2005.
Vanitha is headquartered in Kottayam, India. It is registered at Kottayam, Kerala, India.
Vanitha has 257 employees.
The primary company behind Vanitha, M M Publications Limited, reported revenue of ₹71.45 Cr for FY 2025, up 5% year on year.
Vanitha is identified as a platform that delivers content on fashion, beauty, health, parenting, and recipes through its print and online editions. It is associated with MM Publications Ltd and includes sections on travel, celebrity interviews, and wellness advice to cater to diverse audiences. Subscriptions and digital access are offered for monthly issues, while events like film awards are highlighted to promote lifestyle awareness. The website features articles, photos, and videos that are compiled to inform readers on various topics, ensuring a comprehensive resource for wellness and entertainment is made available.
Vanitha offers Magazines and Online Content.
Vanitha operates through M M Publications Limited.
The legal entities of Vanitha currently have 3 directors, including Ashok Kandathil Kuriyan, Modisseril Koshy Mathew, Mammen Jacob.
The website of Vanitha receives about 834 thousand visits a month and ranks #81,026 among all websites worldwide.