Veeba

Gurugram, India Founded: 2012 • Age: 14 yrs Minicorn
Internet first brand of sauces, dips, and other condiment products

About Veeba

Veeba is a Consumer company based in Gurugram (India) founded in 2012 by Viraj Bahl. Internet first brand of sauces, dips, and other condiment products. Veeba has raised $58.27 million across 9 funding rounds from investors including Yukti Securities, Sixth Sense Ventures and Saama Capital. The company has 1,239 employees. Veeba was last valued at $266.13 million in November 2019. Its website veeba.in draws about 125 thousand monthly visits. Its Indian entity Vrb Consumer Products Private Limited reported revenue of ₹1,052 Cr. Veeba offers products and services including Mayonnaise, Ketchup, Sandwich Spreads, Dressings, and Hot Sauces. Its focus areas include Food and Agriculture, Food & Beverage Products, Grocery & Staples and Sauces Pickles and Condiments. Its competitors include Masterchow, Naagin Sauce and Him Shakti; 3 of its 3 listed competitors have raised funding.

Company details

Veeba was founded in 2012 in Gurugram, India, focusing on the condiment and specialty food sector. A portfolio of products, including mayonnaise spreads, sandwich spreads, pizza spreads, peanut butter, dressings, and preserves, is developed and distributed. These items are targeted at institutional clients such as international restaurant chains and coffee bars, alongside retail consumers, with operations centered on online channels.

Key Metrics
  • Annual Revenue
    ₹1,052 Cr

    FY 2026 · +15% YoY

  • Net Profit
    ₹11.47 Cr

    FY 2026 · 1% margin

  • EBITDA
    ₹33.37 Cr

    FY 2026 · 3% margin

  • Total Equity Funding
    $58.27M (USD)

    in 9 rounds

  • Latest Funding Round
    $13.99M (USD), Series D

    Nov 2019

  • Investors
  • Employee Count
    1,239

Products & Services of Veeba

Veeba offers a comprehensive portfolio of products and services, including Mayonnaise, Ketchup, Sandwich Spreads, Dressings, and Hot Sauces.

Mayonnaise
Condiments

Eggless mayonnaise for sandwiches and everyday meal enhancements.

Ketchup
Sauces

Tomato ketchup with no added preservatives for versatile use.

Sandwich Spreads
Spread Products

Various spreads for enhancing sandwiches and snacks easily.

Dressings
Salad and Meal Enhancers

Flavorful dressings for salads and meals with global inspirations.

Hot Sauces
Spicy Condiments

Spicy sauces like peri peri for adding heat to dishes.

Apps and channels of Veeba

its YouTube channel Veeba has 103K subscribers and 30 videos.

Veeba
YouTube 103K subscribers 30 videos Science & Technology
Open channel

Videos from Veeba

The most watched videos on Veeba's YouTube channel, Veeba (103K subscribers). Click a video to play it here.

Mehnat Ka Phal Veeba Hota Hai | Life Tastes Better With Veeba Mayonnaise
10.3M views
Mehnat Ka Phal Veeba Hota Hai | Life Tastes Better with Veeba Pasta & Pizza Sauce
3.8M views
Creamy, dreamy Dressings!
1.8M views
Hot sauces from mild to wild.
168.7K views

More on Veeba.

Funding Insights of Veeba

Veeba has successfully raised a total of $58.27M across 9 strategic funding rounds. The most recent funding activity was a Series D round of $13.99 million completed in November 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $58.27M
  • Total Rounds 9
  • Last Round Series D — $13.99M
  • First Round $1.57M

    (Dec 2012)

  • Investors Count 10

All 9 funding rounds of Veeba with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Nov 2019$13.99MSeries D$266.13M–
Jul 2019$5.89MSeries D$188.29MVerlinvest
–
Mar 2018$11.87MSeries D$•••••Verlinvest
Oct 2017$6.12MSeries C$•••••Verlinvest
Aug 2017$6MSeries C–Verlinvest
Oct 2016$6MSeries B$•••••Verlinvest
May 2015$6MSeries A$•••••Saama Capital
Mar 2014$835,240Seed$•••••DSG Consumer Partners
Dec 2012$1.57MSeed$•••••DSG Consumer Partners
Valuation history
DateValuationStage
Nov 2019$266.13M••••••••
Jul 2019$188.29M••••••••
Mar 2018$•••••••••••••
Oct 2017$•••••••••••••
Oct 2016$•••••••••••••
May 2015$•••••••••••••
Mar 2014$•••••••••••••
Dec 2012$•••••••••••••
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Full valuation and stage history of Veeba

Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.

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Verified entity values are shown only after access is granted.

Last known valuation $266.13M (Nov 2019). 10 investors in total: 8 institutional and 2 angel.

Investors in Veeba

Veeba has secured backing from 10 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Yukti Securities, Sixth Sense Ventures and Saama Capital.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Investing in and supporting insurgent consumer brands in India and Southeast Asia.
dsgcp.com
Venture capital investments and partnerships in diverse sectors.
2012saama.vcBengaluru, India
Single family office of a Belgian family focused on multiple industries
verlinvest.comBrussels, Belgium
Venture capital fund investing in consumer-focused startups in India.
2016sixthsenseventures.comMumbai, India
Venture capital firm focused on multiple sectors
Quatre Bornes, Mauritius
Investment and support for seed to early stage businesses are provided by Yukti Securities.
1995yukti.inDelhi, India
verlinvest.be

Viraj Bahl

Founder of Veeba Foods, prominent angel investor in Indian startups
unknown_60e7cc3cce82475e8

Varun Bahl

unknown_3503b6c154744185a
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Investor details for Veeba

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Verified entity values are shown only after access is granted.

Board of directors of Vrb Consumer Products Private Limited (Veeba)

Vrb Consumer Products Private Limited is the primary company behind Veeba. The board of Vrb Consumer Products Private Limited currently have 7 directors; the longest-serving is Viraj Bahl, appointed in 2012. 15 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Viraj Bahl
DIN 00058420
Managing Director12 Oct 201214 yrs 1 moVrb Consumer Products Private Limited
Deepak Ishwardas Shahdadpuri
DIN 00444270
Director15 Apr 201313 yrs 6 moVrb Consumer Products Private Limited
Ashit Ranjit Lilani
DIN 00766821
Director29 May 201511 yrs 5 moVrb Consumer Products Private Limited
Rajiv Wahi
DIN 01417359
Director01 Jul 201610 yrs 4 moVrb Consumer Products Private Limited
Jawahar Arora
DIN 00101808
Director16 Nov 20169 yrs 11 moVrb Consumer Products Private Limited
Anand Arjun
DIN 07639288
Director16 Nov 20169 yrs 11 moVrb Consumer Products Private Limited
Anoop Aroura
DIN 06663494
Director24 Aug 20179 yrs 2 moVrb Consumer Products Private Limited

People of Veeba

36 people are tracked at Veeba (9 in leadership, 27 in team); the tracked headcount is 1,239.

NameRoleGroup
Founder & Managing DirectorLeadership
Niyati Kochhar
Marketing DirectorLeadership
Sayan A.
Ecommerce DirectorLeadership
Navdeep Sharma
Senior State HeadLeadership
Gagan Rajpal
Director Sales - Distribution Large Pack & B2bLeadership
Rahul Chadha
Chief Financial OfficerLeadership
Madhukar Kansal
Chief Supply Chain OfficerLeadership
Shubham Sharma
Regional Beverage head of South indiaLeadership
Gaurav Gupta
Director International BusinessLeadership
Arjun Tyagi
Business Development ManagerTeam
kanish handuja
Business Development ExecutiveTeam
Sharan Kumar S
Business Development ManagerTeam
Aakash Gaur
Executive ProductionTeam
Deepak Kumar
Senior Business Development ExecutiveTeam
Jagdeep Narula
International Business ConsultantTeam
Vaibhav Singh
Business Development ManagerTeam
Aman Kumar
Sales And MarketingTeam
SAI JADHAV
Senior Business Development Executive HorecaTeam
Vaibhav Solanki
Assistant Area Sales ManagerTeam
Mukul Chopra
Regulatory ComplianceTeam

16 more people are available in the full profile.

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Financials of Veeba

Figures of Vrb Consumer Products Private Limited, the primary company behind Veeba, for FY 2026. Revenue was ₹1,052 Cr (+15% year on year). Net profit was ₹11.47 Cr (1% margin). EBITDA was ₹33.37 Cr (3% margin). Revenue has grown at a compounded annual rate of +9% over three years and +26% over five years.

  • ₹1,052 CrRevenue · FY 2026 · +15% YoY
  • ₹11.47 CrNet profit · 1% margin
  • ₹33.37 CrEBITDA · 3% margin
  • ₹8.96 CrPaid-up capital
  • 1,121Employees (provident fund records)
  • +9%Revenue CAGR, 3 years
  • +26%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Vrb Consumer Products Private Limited are on its company page.

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Detailed financial statements for Veeba

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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Timeline of Veeba

4 dated milestones of Veeba across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Veeba is founded.
  2. Funding First funding round of $1.6M.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series D, of $14.0M.

Competitors of Veeba

Veeba has 3 listed competitors in our database, 3 of them funded. They include Masterchow, Naagin Sauce and Him Shakti.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
masterchow.in2020Delhi, India$10.46M32
Multi-category sauces are offered by this internet-first brand.
naaginsauce.com2018Mumbai, India$4.14M32
Manufacturer of Indian-style hot sauces and spice blends
him-shakti.com2013Dehradun, India$444,495
Internet first brand of rice, millets, salt, and spices
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Detailed competitors of Veeba

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Web traffic of Veeba

The website of Veeba (veeba.in) receives about 124.6K visits a month.

  • Monthly visits
    124.6K

    ▲ 38.5% vs previous month

Similar websites

Websites whose visitors overlap most with Veeba. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
mtrfoods.com
100%
37.1K#840,802View details
sgr777foods.com
88%
42K#734,447View details
tops.in
88%
5.9KView details
nestle.in
nestle.in
88%
#154,716–
jayfoodspune.com
72%
#1,881,362View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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Verified entity values are shown only after access is granted.

Top companies in Food & Beverage Products & Processing

3 companies that operate in the same segment as Veeba (Food & Beverage Products & Processing) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Platform offering a subscription-based delivery service for fresh milk and groceries
2015Gurugram, Haryana, IndiaUSD 228.42 MUSD 99.78 M3,464
Subscription-based coffee products are offered by an internet-first brand.
2013Gurugram, Haryana, IndiaUSD 112.84 MUSD 25.83 M2,059
Meat and seafood products are delivered via an online platform.
2015Bengaluru, Karnataka, IndiaUSD 564.84 MUSD 143.51 M2,828
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Related news about Veeba

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Frequently Asked Questions about Veeba

Veeba was founded in 2012.

Veeba is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.

Veeba is a funded company, having raised a total of $58.27M across 9 funding rounds to date. The company's 1st funding round was a Seed of $1.57M, raised on Dec 2012.

Veeba has 1,239 employees.

The primary company behind Veeba, Vrb Consumer Products Private Limited, reported revenue of ₹1,052 Cr for FY 2026, up 15% year on year.

Veeba was founded in 2012 in Gurugram, India, focusing on the condiment and specialty food sector. A portfolio of products, including mayonnaise spreads, sandwich spreads, pizza spreads, peanut butter, dressings, and preserves, is developed and distributed. These items are targeted at institutional clients such as international restaurant chains and coffee bars, alongside retail consumers, with operations centered on online channels.

Veeba's top competitors include Masterchow, Naagin Sauce and Him Shakti.

Veeba offers Mayonnaise, Ketchup, Sandwich Spreads, Dressings, and Hot Sauces.

Veeba has 10 investors. Key investors include Yukti Securities, Sixth Sense Ventures, Saama Capital, DSG Consumer Partners, and Verlinvest.

The valuation of Veeba is $266.13M as of Nov 2019.

Veeba operates through Vrb Consumer Products Private Limited.

The legal entities of Veeba currently have 8 directors, including Jawahar Arora, Anoop Aroura, Deepak Ishwardas Shahdadpuri and others.

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