About Viator
Viator is a company based in San Francisco (United States) founded in 1995 was acquired by TripAdvisor in July 2014.. Viator has raised $17.6 million across 3 funding rounds from investors including TripAdvisor, The Carlyle Group and TVP. Viator has completed 1 acquisition, including Our Explorer. Viator operates in a competitive market with competitors including Klook, Tiqets, WeTravel, Sosh SF and Mindtrip, among others.
- Headquarter San Francisco, United States
-
Sectors
Travel & Hospitality
-
Phone
*********
-
Website
*********
-
Social
*********
- Legal Name Viator, Inc
-
Annual Revenue
-
Net Profit
-
EBITDA
-
Total Equity Funding
$17.6 M (USD)
in 3 rounds
-
Latest Funding Round
$7.6 M (USD), Series C
May 12, 2008
-
Investors
TripAdvisor
& 2 more
-
Employee Count
Employee Count
- Investments & Acquisitions
-
Acquired by
TripAdvisor
(Jul 24, 2014)
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Funding Insights of Viator
Viator has successfully raised a total of $17.6M across 3 strategic funding rounds. The most recent funding activity was a Series C round of $7.6 million completed in May 2008. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series C — $7.6M
-
First Round
First Round
(31 Oct 2005)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May, 2008 | Amount | Series C - Viator | Valuation | The Carlyle Group | |
| Jun, 2006 | Amount | Series B - Viator | Valuation |
investors |
|
| Oct, 2005 | Amount | Series B - Viator | Valuation | The Carlyle Group |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Viator
Viator has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include TripAdvisor, The Carlyle Group and TVP. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Private equity investments are directed toward multiple sectors.
|
Founded Year | Domain | Location | |
|
Investments in US tech and life sciences are made stage-agnostically.
|
Founded Year | Domain | Location | |
|
Travel and accommodation reviews are provided through an app-based platform.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Viator
Viator has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Our Explorer. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Ourexplorer.com was established in 2006 as an online entity.
|
2006 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
OVO is recognized as a smart digital payment application.
|
2017 | ||||
|
Bionic investment advisor platform
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 |
Financial Statements - Viator
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Viator Comparisons
Competitors of Viator
Viator operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Klook, Tiqets, WeTravel, Sosh SF and Mindtrip, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Tours and travel activities are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
Ticket booking platform for travel attractions and events
|
|
| domain | founded_year | HQ Location |
Group trips are created and managed through an online platform.
|
|
| domain | founded_year | HQ Location |
Local activities and tours are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
Trips are discovered, planned, and booked through an AI-powered platform.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Viator
Frequently Asked Questions about Viator
When was Viator founded?
Viator was founded in 1995 and raised its 1st funding round 10 years after it was founded.
Where is Viator located?
Viator is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.
Is Viator a funded company?
Viator is a funded company, having raised a total of $17.6M across 3 funding rounds to date. The company's 1st funding round was a Series B of $6M, raised on Oct 31, 2005.
What does Viator do?
Viator was founded in 1995 and is headquartered in San Francisco, United States. An online platform is maintained in the travel sector, where tours and activities are discovered and reserved by users. Bookings are facilitated through submission of details and electronic payments. Traveler guides are offered alongside these services to support planning. Operations focus on global accessibility via the viator.com domain.
How many acquisitions has Viator made?
Viator has made 1 acquisition, including Our Explorer.
Who are Viator's investors?
Viator has 3 investors. Key investors include TripAdvisor, The Carlyle Group, and TVP.
Book a demo & talk to our team
Share a few details and we’ll reach out to schedule a session.