About VictoriaPlum.com
VictoriaPlum.com is a company based in Hessle (United Kingdom) founded in 2001 was acquired by Victorian Plumbing in May 2024. VictoriaPlum.com offers products and services including Bathroom Suites, Showers, Toilets, Baths, and Radiators. VictoriaPlum.com operates in a competitive market with competitors including Wayfair, WorldStores, Easy Bathrooms, Bathrooms.com and Better Bathrooms, among others.
- Headquarter Hessle, United Kingdom
- SectorsConsumer
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website victoriaplum.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Endless (Oct 2019)
- Legal Name Victoria Plum Limited
- Date of Incorporation 12 Mar, 2001
- Jurisdiction LEEDS, UNITED KINGDOM
- Latest Funding Round$9.91M (USD), Debt – Conventional
Jun 2021
- InvestorsTPG
& 3 more
- Acquired by
Products & Services of VictoriaPlum.com
VictoriaPlum.com offers a comprehensive portfolio of products and services, including Bathroom Suites, Showers, Toilets, Baths, and Radiators.
Coordinated sets of bathroom fixtures for modern and traditional designs
Various shower systems including enclosures and valves
Range of toilets with modern and accessible features
Standard and freestanding baths for home installations
Designer and functional radiators for bathrooms
Apps and channels of VictoriaPlum.com
its YouTube channel Victorian Plumbing has 4.02K subscribers and 30 videos.
Videos from VictoriaPlum.com
The most watched videos on VictoriaPlum.com's YouTube channel, Victorian Plumbing (4.02K subscribers). Click a video to play it here.
More on Victorian Plumbing.
Funding Insights of VictoriaPlum.com
- Total Rounds 1
- Last Round Debt – Conventional β $9.91M
- First Round $9.91M
(Jun 2021)
- Investors Count 1
All 1 funding rounds of VictoriaPlum.com with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2021 | $9.91M | Debt – Conventional | β | β |
4 investors in total: 4 institutional.
Investors in VictoriaPlum.com
VictoriaPlum.com has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include TPG, Secure Trust Bank and Endless LLP.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Endless LLP is engaged in private equity investments. | – | endlessllp.com | Leeds, United Kingdom | |
Fund of funds focused on pre-seed and seed-stage companies | 1992 | tpg.com | Fort Worth, United States | |
Commercial bank | 1954 | securetrustbank.com | Solihull, United Kingdom | |
Victorian Plumbing is recognized as a leading online bathroom retailer in the UK. | 1999 | victorianplumbing.co.uk | Leyland, United Kingdom |
Investor details for VictoriaPlum.com
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of VictoriaPlum.com
10 people are tracked at VictoriaPlum.com (4 in leadership, 6 in team).
| Name | Role | Group |
|---|---|---|
Jason Walker | CEO | Leadership |
Heather Wallis | Head Of Marketing | Leadership |
Amy Bloomfield | Human Resources Director | Leadership |
Terry Charter | Head Of Buying | Leadership |
Nicholas Scullion | IT Project Manager | Team |
Patrick Dobbs | Technical Architect | Team |
Richard Wilkinson | Marketing Campaign Manager | Team |
Shane May | Internal Logistics Manager | Team |
Stewart Black | Installation Project Cordinator | Team |
David Longstaff | Regional Hub Manager | Team |
Complete people profiles for VictoriaPlum.com
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of VictoriaPlum.com
5 dated milestones of VictoriaPlum.com across 23 years, from founding to its latest funding, stage changes and deals.
- Founded VictoriaPlum.com is founded.
- Exit Acquired by TPG.
- Exit Acquired by Endless.
- Funding First funding round of $9.9M.
- Exit Acquired by Victorian Plumbing.
Competitors of VictoriaPlum.com
VictoriaPlum.com operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Wayfair, WorldStores, Easy Bathrooms, Bathrooms.com and Better Bathrooms, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| wayfair.com | 2002 | Boston, United States | $523.3M | 13,500 | Multi-category home improvement products are sold online by Wayfair. | |
| worldstores.co.uk | 2008 | Twickenham, United Kingdom | $73.93M | 355 | Home and garden products are retailed online by WorldStores. | |
| easybathrooms.com | 2009 | Birstall, United Kingdom | $135,418 | 519 | Bathroom suites, taps, toilets, and shower enclosures are supplied. | |
| bathrooms.com | 2004 | Watford, United Kingdom | $11.9M | 3,066 | Bathroom products are retailed online by Bathrooms.com. | |
| betterbathrooms.com | 2001 | Wigan, United Kingdom | $15.29M | 457 | Bathroom products are retailed independently across the UK. | |
| clippings.com | 2011 | London, United Kingdom | $21.3M | 25 | Multi-category home improvement products are retailed online. | |
| houseology.com | 2009 | Glasgow, United Kingdom | $3.87M | 29 | Interior Designer retail store | |
| eporta.com | 2014 | London, United Kingdom | $13.84M | 37 | Members only marketplace for home decor & furnishing | |
| soak.com | 2007 | Nuneaton, United Kingdom | $1.72M | 218 | Bathroom products and fixtures are retailed online by Soak. |
Detailed competitors of VictoriaPlum.com
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of VictoriaPlum.com
The website of VictoriaPlum.com (victoriaplum.com) receives about 53K visits a month.
- Monthly visits53K
▲ 4% vs previous month
Latest news on Victoriaplum.Com
Complete news archive for VictoriaPlum.com
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to VictoriaPlum.com
10 companies that operate in the same segment as VictoriaPlum.com (Home & Living Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of interior design and renovation services for homes and offices | 2014 | Bengaluru, Karnataka, India | USD 527.28 M | – | – | |
App based platform to connect users with local service professionals | 2008 | San Francisco, California, United States | USD 698.85 M | – | – | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Multi-category products are rented via subscription model. | 2014 | Bengaluru, Karnataka, India | USD 58.71 M | USD 14.82 M | 422 | |
Multi-category home improvement products are sold online by Wayfair. | 2002 | Boston, Massachusetts, United States | USD 523.3 M | USD 12.46 B | 13,500 | |
AI-enabled smart mattress covers and thermoregulated bedding are provided. | 2014 | New York, New York, United States | USD 325.12 M | – | 61 | |
Multi-category home improvement products are sold through an internet-first brand. | 2010 | London, England, United Kingdom | USD 135.9 M | – | – | |
Developer and manufacturer of heating, ventilation, air conditioning and refrigeration equipment | 1924 | Osaka, Osaka Prefecture, Japan | – | USD 29.47 B | 96,337 | |
Mattresses and bedding are provided by an internet-first brand. | 2014 | New York, New York, United States | USD 341.3 M | – | – | |
Internet-first brand offering multi-category home furniture | 2012 | Bengaluru, Karnataka, India | USD 108.06 M | USD 26.92 B | 43,024 |
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Frequently Asked Questions about VictoriaPlum.com
VictoriaPlum.com was founded in 2001 and raised its 1st funding round 20 years after it was founded.
VictoriaPlum.com is headquartered in Hessle, United Kingdom. It is registered at Hessle, England, United Kingdom.
Jason Walker is the current CEO of VictoriaPlum.com.
VictoriaPlum.com was founded in 2001 in Hessle, United Kingdom, where operations as an online retailer of bathroom products are conducted. A catalog featuring furniture, showers, baths, toilets, lighting, and similar items is maintained. Brands including Grohe, The Bath Co., and British Ceramic Tile are stocked. Rebranding from Victoria Plumb was completed on 21 July 2015, with Jason Walker serving as CEO.
VictoriaPlum.com's top competitors include Wayfair, WorldStores and Clippings.
VictoriaPlum.com offers Bathroom Suites, Showers, Toilets, Baths, and Radiators.
VictoriaPlum.com has 4 investors. Key investors include TPG, Secure Trust Bank, Endless LLP, and Victorian Plumbing.
VictoriaPlum.com operates through Victoria Plum Limited.
Yes. VictoriaPlum.com was acquired by Endless in October 2019.

