About Victory Records
Victory Records is a Retail company based in Chicago (United States) founded in 1989 by Tony Brummel, and was acquired by Concord in September 2019. Licensed music artist merchandise is retailed online. Victory Records offers products and services including Music Albums, Merchandise, and Store Products. Its focus areas include Licensed Merchandise E-Commerce, Entertainment and Music. Its competitors include Rock The Bells, Sidestep and Rockmerch; 3 of its 3 listed competitors have raised funding.
Company details
Victory Records was founded in 1989 in Chicago, United States, and operates as an online retailer in the music merchandise sector. Licensed products from artists, such as cassettes, digital albums, t-shirts, mugs, vinyl records, hoodies, flags, socks, and can covers, are offered through the platform. Music videos of various artists are also provided. The domain victoryrecords.com serves as the primary access point for these services.
Products & Services of Victory Records
Victory Records offers a comprehensive portfolio of products and services, including Music Albums, Merchandise, and Store Products.
Albums featuring rock and punk bands for fans
Items like t-shirts from featured bands
Online shop for music and related goods
Apps and channels of Victory Records
its YouTube channel Craft Recordings has 102K subscribers.
Investors in Victory Records
Victory Records has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Concord.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Music publishing and record companies | 1973 | concord.com | Beverly Hills, United States |
Investor details for Victory Records
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People of Victory Records
1 people are tracked at Victory Records (1 in leadership).
| Name | Role | Group |
|---|---|---|
Tony Brummel | Founder | Leadership |
Complete people profiles for Victory Records
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Timeline of Victory Records
2 dated milestones of Victory Records across 30 years, from founding to its latest funding, stage changes and deals.
- Founded Victory Records is founded.
- Exit Acquired by Concord.
Competitors of Victory Records
Victory Records has 3 listed competitors in our database, 3 of them funded. They include Rock The Bells, Sidestep and Rockmerch.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| rockthebells.com | 2018 | Los Angeles, United States | $23M | Licensed music merchandise is sold via an online platform. | ||
| sidestepapp.com | 2014 | Los Angeles, United States | $150,000 | Pre-order and expedited live event merchandise services are offered. | ||
| rockmerch.com | 2001 | Laguna Hills, United States | $1.47M | Licensed band merchandise is offered through an online platform. |
Detailed competitors of Victory Records
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- Full competitor set
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Web traffic of Victory Records
The website of Victory Records (victoryrecords.com) receives about 8.9K visits a month.
- Monthly visits8.9K
▼ 17.4% vs previous month
Websites whose visitors overlap most with Victory Records. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
fearlessrecords.com | fearlessrecords.com | 100% | #372,273 | β | |
epitaph.com | epitaph.com | 100% | #405,104 | β | |
hopelessrecords.com | hopelessrecords.com | 99% | #1,855,964 | β | |
noidearecords.com | noidearecords.com | 93% | #2,467,111 | β | |
equalvision.com | equalvision.com | 93% | #591,523 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 35 similar websites and full traffic analytics for Victory Records
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- 35 similar websites
- Audience overlap
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Top companies in Licensed & Thematic Merchandise
3 companies that operate in the same segment as Victory Records (Licensed & Thematic Merchandise) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Licensed sports merchandise, collectibles, and betting platforms are provided. | 2011 | New York, New York, United States | USD 4.85 B | 14,656 | ||
Hyperlocal delivery of marijuana products and consultations are facilitated. | 2014 | San Francisco, California, United States | USD 186 M | 98 | ||
Smart vending solutions are provided for offline retailers and businesses. | 2008 | Troy, United States | 334 |
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Related news about Victory Records
Complete news archive for Victory Records
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Frequently Asked Questions about Victory Records
Victory Records was founded in 1989.
Victory Records is headquartered in Chicago, United States. It is registered at Chicago, Illinois, United States.
Victory Records was founded in 1989 in Chicago, United States, and operates as an online retailer in the music merchandise sector. Licensed products from artists, such as cassettes, digital albums, t-shirts, mugs, vinyl records, hoodies, flags, socks, and can covers, are offered through the platform. Music videos of various artists are also provided. The domain victoryrecords.com serves as the primary access point for these services.
Victory Records's top competitors include Rock The Bells, Rockmerch and Sidestep.
Victory Records offers Music Albums, Merchandise, and Store Products.
Victory Records has 1 investor. Key investors include Concord.
Yes. Victory Records was acquired by Concord in September 2019.

