About Visionplanner
Visionplanner is a Business Services company based in Veenendaal (Netherlands) founded in 1996 by Gert Kwetters, and was acquired by Visma in April 2020. Cloud-based reporting and business intelligence solutions are delivered to companies. It operates in the Business Services and Technology sectors. Its chief executive, as recorded, is Gert Kwetters. Its website visionplanner.com draws about 17 thousand monthly visits. Visionplanner offers products and services including Visionplanner Compilation, Visionplanner Core, Visionplanner Insights, Visionplanner Audit, and VAIA by Visionplanner. Its focus areas include Enterprise Applications, Vertical Business Intelligence, Industry Agnostic and Finance and Accounting.
Company details
Visionplanner was founded in 1996 in Veenendaal, Netherlands, and operates in the business intelligence sector. Cloud-based tools for financial statements, KPI dashboards, budget and cash flow forecasting, SBR annual accounts, and credit reporting are provided. Intermediate figures are supplied to customers, with integration supported for systems like Excel, Microsoft Dynamics, SAP, and Exact. Operations focus on streamlining financial reporting processes for enterprises.
- Headquarters Veenendaal, Netherlands
- Founders Gert Kwetters
- Stage Acquired
- SectorsBusiness ServicesTechnology
- Website category Finance · Financial Planning and Management
- Email••••••••
- Phone•••• ••••
- Website visionplanner.com
- Social LinkedIn X Facebook
- Acquired by Visma (Apr 2020)
Products & Services of Visionplanner
Visionplanner offers a comprehensive portfolio of products and services, including Visionplanner Compilation, Visionplanner Core, Visionplanner Insights, Visionplanner Audit, and VAIA by Visionplanner.
Software for creating year-end reports and dossiers efficiently.
Tool for managing administrations and processes quickly.
Dashboards for financial benchmarks and prognoses.
Simplifies audit workflows and ensures regulatory compliance.
AI for translating financial data into actionable insights.
Investors in Visionplanner
Visionplanner has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Visma.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Cloud-based ERP software is provided for business management across segments. | 1996 | visma.com | Oslo, Norway |
Investor details for Visionplanner
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Visionplanner
40 people are tracked at Visionplanner (7 in leadership, 33 in team).
| Name | Role | Group |
|---|---|---|
Gert Kwetters | Founder & CEO | Leadership |
Mike Van De Kuilen | Director Of Finance | Leadership |
Michiel Wijma | Director Of Sales | Leadership |
Joris Joppe | Managing Director | Leadership |
Peter Westmeijer | Director Of Software Development | Leadership |
John Cöhrs | Director Of Marketing En Product Management | Leadership |
Katja Halma | Director Of Customer Success | Leadership |
Paulien Spruijt- Vd Roest | Online Marketeer | Team |
Marco van Roshum | Senior Backend Developer | Team |
Rafael Bedewi | Frontend/backend Developer, Scrum Master And Security Officer | Team |
Samuël van Daalen | Productmanager | Team |
Erik Strijdhorst | Manager Of Customer Experience | Team |
Arjan van Beek | Product Marketing Manager | Team |
Steve Schreuder | New Business Sales | Team |
Adriaan Schipper | QA Engineer | Team |
Dave Heerink | Frontend Developer | Team |
Sander van Weverwijk | Quality Assurance Engineer | Team |
Leon Commu | Team Lead Sales | Team |
Carlota Hernández Janssen | Digital Marketeer | Team |
Mats Vroon | Junior Software Developer | Team |
20 more people are available in the full profile.
Complete people profiles for Visionplanner
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Visionplanner
2 dated milestones of Visionplanner across 24 years, from founding to its latest funding, stage changes and deals.
- Founded Visionplanner is founded.
- Exit Acquired by Visma.
Web traffic of Visionplanner
The website of Visionplanner (visionplanner.com) receives about 17K visits a month and ranks #1,125,052 among all websites worldwide, #10,982 in Financial Planning and Management.
- Monthly visits17K
▼ 38.9% vs previous month
- Unique visitors9.7K
per month
- Global rank#1,125,052
among all websites
- Category rank#10,982
Finance · Financial Planning and Management
- Bounce rate71%
- Pages per visit1.6
- Average visit1 min 28 sec
- DevicesDesktop 77% · Mobile 23%
Websites whose visitors overlap most with Visionplanner. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| belastingdienst.nl | 100% | #3,620 | View details | ||
onderneming.nl | onderneming.nl | 94% | #516,103 | – | |
accountantweek.nl | accountantweek.nl | 83% | #2,504,449 | – | |
accountant.nl | accountant.nl | 79% | #522,779 | – | |
boekhoudplaza.nl | boekhoudplaza.nl | 76% | #4,764,146 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for Visionplanner
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 8 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Visionplanner
Visionplanner was founded in 1996.
Visionplanner is headquartered in Veenendaal, Netherlands. It is registered at Veenendaal, Utrecht, Netherlands.
Gert Kwetters is the CEO of Visionplanner, as recorded in our data. They have also founded this company.
Visionplanner was founded in 1996 in Veenendaal, Netherlands, and operates in the business intelligence sector. Cloud-based tools for financial statements, KPI dashboards, budget and cash flow forecasting, SBR annual accounts, and credit reporting are provided. Intermediate figures are supplied to customers, with integration supported for systems like Excel, Microsoft Dynamics, SAP, and Exact. Operations focus on streamlining financial reporting processes for enterprises.
Visionplanner offers Visionplanner Compilation, Visionplanner Core, Visionplanner Insights, Visionplanner Audit, and VAIA by Visionplanner.
Visionplanner has 1 investor. Key investors include Visma.
Yes. Visionplanner was acquired by Visma in April 2020.