About Vita Mojo
Vita Mojo is a Consumer company based in London (United Kingdom) founded in 2015. End-to-end tech solutions for restaurant operations are provided. Vita Mojo has raised $56.62 million across 6 funding rounds from investors including Investec, Olo and CrunchTime. The company has 45 employees. Vita Mojo was last valued at $56 million in July 2018. Its website vitamojo.com draws about 11 thousand monthly visits. Vita Mojo offers products and services including Order Management System, Click & Collect, Data and Analytics, Digital Ordering, and Kiosks. Its focus areas include Food and Agriculture Tech, Food Tech, Technology Enablers and Restaurants. Its legal entity is VITA MOJO INTERNATIONAL LTD.
Company details
Vita Mojo was founded in 2015 in London, United Kingdom, and operates in the restaurant technology sector. Comprehensive tech solutions are delivered, encompassing online ordering, self-service kiosks, click-and-collect systems, delivery oversight, cloud-based point-of-sale management, employee task tracking, marketing tools, data reporting, and loyalty programs. These services support restaurant workflows from order intake to analytics.
- Headquarters London, United Kingdom
- Employees 45
- Stage Minicorn
- SectorsConsumer
- Email••••••••
- Website vitamojo.com
- Social LinkedIn X Facebook Instagram
- Legal Name Vita Mojo International Ltd
- Date of Incorporation 02 Nov, 2015
- Jurisdiction LONDON, ENGLAND
- Annual Revenue$4.16 M (USD)101as on Dec 31, 2021
- Net Profit-$2.22 M (USD)47as on Dec 31, 2021
- EBITDA-$3.46 M (USD)23as on Dec 31, 2021
- Total Equity Funding$56.62M (USD)
in 6 rounds
- Latest Funding Round$30M (USD), Series B
Jun 2022
- InvestorsInvestec
& 3 more
- Employee Count45
Products & Services of Vita Mojo
Vita Mojo offers a comprehensive portfolio of products and services, including Order Management System, Click & Collect, Data and Analytics, Digital Ordering, and Kiosks.
Manages orders and workflows in hospitality environments.
Enables customers to order and pick up items conveniently.
Provides sales data insights for business decisions.
Facilitates online and in-store digital order processing.
Offers self-service kiosks for customer ordering.
Streamlines kitchen operations and order fulfillment.
Manages loyalty programs to encourage repeat visits.
Allows easy updates and management of menus.
Provides apps for ordering and customer interaction.
Enables table-side ordering and payment.
Handles transactions and sales at the point of service.
Funding Insights of Vita Mojo
Vita Mojo has successfully raised a total of $56.62M across 6 strategic funding rounds. The most recent funding activity was a Series B round of $30 million completed in June 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $56.62M
- Total Rounds 6
- Last Round Series B — $30M
- First Round $24,300
(Dec 2015)
- Investors Count 4
All 6 funding rounds of Vita Mojo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2022 | $30M | Series B | – | Battery Ventures | |
| Jul 2018 | $16.5M | Series A | $56M | Investec | – |
| May 2017 | $6.4M | Series A | $37.1M | – | – |
| Jun 2016 | $3.1M | Seed | $••••• | – | – |
| Jan 2016 | $599,000 | Seed | $••••• | – | – |
| Dec 2015 | $24,300 | Seed | $••••• | – | – |
| Date | Valuation | Stage |
|---|---|---|
| Jul 2018 | $56M | •••••••• |
| May 2017 | $37.1M | •••••••• |
| Jun 2016 | $••••• | •••••••• |
| Jan 2016 | $••••• | •••••••• |
Full valuation and stage history of Vita Mojo
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
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Verified entity values are shown only after access is granted.
Last known valuation $56M (Jul 2018). 4 investors in total: 4 institutional.
Investors in Vita Mojo
Vita Mojo has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Investec, Olo and CrunchTime.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments in technology companies are conducted globally by Battery Ventures. | battery.com | |||
Olo is recognized as a restaurant technology platform provider. | 2005 | olo.com | New York, United States | |
ERP solutions are delivered for restaurant and hospitality operations. | 1995 | crunchtime.com | Boston, United States | |
Global banking, investment, and wealth management services are offered worldwide. | 1974 | investec.com | London, United Kingdom |
Investor details for Vita Mojo
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Verified entity values are shown only after access is granted.
People of Vita Mojo
19 people are tracked at Vita Mojo (10 in leadership, 9 in team); the tracked headcount is 45.
| Name | Role | Group |
|---|---|---|
Charlotte Wright | Finance Director | Leadership |
Nick Popovici | CEO | Leadership |
Stefan Catoiu | COO | Leadership |
Jodie Thomas | VP Of People | Leadership |
Xavier Guyard | Head Of Sales - France - Benelux | Leadership |
Georgia Bell | Senior People + Talent Partner | Leadership |
Clarissa Harvington | Director Of Client Operations | Leadership |
Danna Gurbaxani | Chief Revenue Officer | Leadership |
Muhamad Dajani | Director Of Partnerships | Leadership |
Rob Pendray | Vp, Product | Leadership |
Darren Bridges | Product Manager | Team |
Henry Parker | Fp&a Analyst | Team |
Anna Dodd | Financial Controller | Team |
Catarina Vieira | Sales & Marketing Operations Lead | Team |
Emma Eveleigh | Senior Product Manager | Team |
Itzik Preter | Technical Product Manager | Team |
Matt Goss | Business Development Manager | Team |
Tessa Watterson | People Operations Manager | Team |
Céline Dabert | Sales Training Manager | Team |
Complete people profiles for Vita Mojo
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Vita Mojo
4 dated milestones of Vita Mojo across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Vita Mojo is founded.
- Funding First funding round of $24K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series B, of $30.0M.
Web traffic of Vita Mojo
The website of Vita Mojo (vitamojo.com) receives about 10.6K visits a month.
- Monthly visits10.6K
▲ 22.9% vs previous month
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Frequently Asked Questions about Vita Mojo
Vita Mojo was founded in 2015.
Vita Mojo is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Vita Mojo is a funded company, having raised a total of $56.62M across 6 funding rounds to date. The company's 1st funding round was a Seed of $24.3K, raised on Dec 2015.
Vita Mojo has 45 employees.
Annual revenue of Vita Mojo is $4.16M as on Dec 31, 2021.
Vita Mojo was founded in 2015 in London, United Kingdom, and operates in the restaurant technology sector. Comprehensive tech solutions are delivered, encompassing online ordering, self-service kiosks, click-and-collect systems, delivery oversight, cloud-based point-of-sale management, employee task tracking, marketing tools, data reporting, and loyalty programs. These services support restaurant workflows from order intake to analytics.
Vita Mojo offers Order Management System, Click & Collect, Data and Analytics, Digital Ordering, and 6 more products and services.
Vita Mojo has 4 investors. Key investors include Investec, Olo, CrunchTime, and Battery Ventures.
The valuation of Vita Mojo is $56M as of Jul 2018.
Vita Mojo operates through Vita Mojo International Ltd.