Vitafy

Bad Bayersoien, Germany Founded: 2014 • Age: 12 yrs
Fitness, nutrition, and wellness products are offered online by Vitafy.
Annual revenue $41.7M Latest available
Total funding $11.3M 2 rounds
Employees 79 Tracked headcount
Investors 3 Known backers
Products 3 Services tracked
Competitors 7 Brand Intelligence

About Vitafy

Vitafy is a company based in Bad Bayersoien (Germany) founded in 2014. It operates as a Direct-to-Consumer (D2C). Vitafy has raised $11.35 million across 2 funding rounds from investors including ProSiebenSat.1 Media, Cipio Partners and Venture Stars. The company has 79 employees as of December 31, 2020. Vitafy has completed 1 acquisition, including Bodylab24. Vitafy offers products and services including Whey Protein, Slim Shake, and Vitamins & Supplements. Vitafy operates in a competitive market with competitors including Pumperlgsund, Lebepur, Xenofit, Nutrichem diat+pharma and Layenberger, among others.

  • Headquarter Bad Bayersoien, Germany
  • Employees 79 as on 31 Dec, 2020
  • Sectors
    Consumer
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Vitafy Gmbh
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $41.68 M (USD)
    66
    as on Dec 31, 2019
  • Net Profit
    -$3.28 M (USD)
    46
    as on Dec 31, 2019
  • EBITDA
    Not available
  • Total Equity Funding
    $11.35 M (USD)

    in 2 rounds

  • Latest Funding Round
    $11.35 M (USD), Series B

    Dec 13, 2018

  • Investors
  • Employee Count
    79

    as on Dec 31, 2020

  • Investments & Acquisitions
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Products & Services of Vitafy

Vitafy offers a comprehensive portfolio of products and services, including Whey Protein, Slim Shake, and Vitamins & Supplements.

Product name locked
Category locked
Primary

Premium protein powder for muscle building support.

Product name locked
Category locked
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Meal replacement shake for effective weight reduction.

Product name locked
Category locked
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Essential nutrients for overall health and immunity.

Funding Insights of Vitafy

Vitafy has successfully raised a total of $11.35M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $11.35 million completed in December 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Vitafy

Vitafy has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include ProSiebenSat.1 Media, Cipio Partners and Venture Stars.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early-stage tech startups in Germany are funded by Venture Stars.
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Invests in growth-stage tech firms for capital and buyout solutions in Europe.
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Online platform offering to stream live TV
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Investor details for Vitafy

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  • Investor locations
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Verified entity values are shown only after access is granted.

Investments & Acquisitions by Vitafy

Vitafy has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Bodylab24.

Investments
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Investment portfolio details for Vitafy

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Acquisitions
Company Name Description Domain Location Founded Year Amount
Nutritional supplements are manufactured by Bodylab24 in Munich, Germany.
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Complete acquisition details for Vitafy

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Financial Statements - Vitafy

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Detailed financials for Vitafy

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Vitafy Comparisons

Vitafy Primary company
Description
Fitness, nutrition, and wellness products are offered online...
Location
Bad Bayersoien, Germany
Founded Year
2014
Annual Revenue
$41.68 M (USD)
Net Profit
-$3.28 M (USD)
EBITDA
Not available
Employees
79
As of 2020
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Peer comparison for Vitafy

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Competitors of Vitafy

Vitafy operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Pumperlgsund, Lebepur, Xenofit, Nutrichem diat+pharma and Layenberger, among others.

Company Name Domain Founded year HQ Location Description
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Brand specializing in protein products.
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Vegan superfood powders, proteins, and energy bars are provided.
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Provides energy drinks, bars, gels, and supplements for sports performance.
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Makers of enteral nutrition products, nutritional supplements and sports nutrition product
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Provides protein shakes, bars, and supplements for weight control and muscle building.
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Detailed competitors of Vitafy

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Latest news on Vitafy

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Complete news archive for Vitafy

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Frequently Asked Questions about Vitafy

Vitafy was founded in 2014 and raised its 1st funding round 1 year after it was founded.

Vitafy is headquartered in Bad Bayersoien, Germany. It is registered at Bad Bayersoien, Bavaria, Germany.

Vitafy is a funded company, having raised a total of $11.35M across 2 funding rounds to date.

As of Dec 31, 2020, the latest employee count at Vitafy is 79.

Annual revenue of Vitafy is $41.68M as on Dec 31, 2019.

Vitafy is focused on offering a wide range of health and fitness products through an online platform. The company specializes in nutritional supplements, sports nutrition, weight management solutions, and personal care items. Sectors served include fitness, health, and beauty, with products like whey protein, vitamins, and meal replacement shakes. Solutions are tailored for goals such as muscle building, weight loss, and overall wellness, supported by a diverse catalog of branded and exclusive items.

Vitafy's top competitors include Nutrichem diat+pharma, Lebepur and Pumperlgsund.

Vitafy offers Whey Protein, Slim Shake, and Vitamins & Supplements.

Vitafy has made 1 acquisition, including Bodylab24.

Vitafy has 3 investors. Key investors include ProSiebenSat.1 Media, Cipio Partners, and Venture Stars.

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