About Waterloo Brewing
Waterloo Brewing is a Consumer company based in Kitchener (Canada) founded in 1984, and was acquired by Carlsberg Group in December 2022. Beer production and distribution are managed by Waterloo Brewing. It operates on a Direct-to-Consumer (D2C) model. Its website waterloobrewing.com draws about 17 thousand monthly visits. Waterloo Brewing offers products and services including Waterloo Brews and Radlers. Its focus areas include Consumer Goods, Beverages and Alcoholic Beverages. Its legal entity is Carlsberg Canada. Its competitors include Partake Brewing, Russell Brewing and Enjoy Beer; 2 of its 3 listed competitors have raised funding.
Company details
Waterloo Brewing, based in Kitchener, Ontario, is focused on producing high-quality craft beers and radlers since 1984. The company emphasizes local sourcing and sustainable practices in its brewing process. Its products are distributed across Ontario with delivery options including local Boar to Door service and Canada Post shipping. The brewery operates a taphouse and beer store, serving customers directly with a commitment to quality and care in every pour.
- Headquarters Kitchener, Canada
- Stage Acquired
- SectorsConsumer
- Website category Food and Drink · Beverages
- Email••••••••
- Phone•••• ••••
- Website waterloobrewing.com
- Social LinkedIn X Facebook Instagram
- Acquired by Carlsberg Group (Dec 2022)
- Legal Name Carlsberg Canada
- Investors
- Acquired byCarlsberg Group
(Dec 2022)
Products & Services of Waterloo Brewing
Waterloo Brewing offers a comprehensive portfolio of products and services, including Waterloo Brews and Radlers.
Craft beers brewed with local sustainable ingredients in Ontario.
Refreshing beer-based drinks mixed with fruit flavors offered.
Investors in Waterloo Brewing
Waterloo Brewing has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Carlsberg Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Beers are brewed and distributed internationally by Carlsberg Group. | 1847 | carlsberggroup.com | Copenhagen, Denmark |
Investor details for Waterloo Brewing
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People of Waterloo Brewing
22 people are tracked at Waterloo Brewing (22 in team).
| Name | Role | Group |
|---|---|---|
Herendida Montilla | Accounts Payable Coordinator | Team |
Erin Jewson | Packaging Specialist | Team |
Johnny de Kock | Team Leader | Team |
Lawrence Keith Sullivan | Packaging Operator | Team |
Rahul Midha | Warehouse Operator | Team |
Salih Kaya | Production Scheduler | Team |
Shawn Dixon | Forklift Operator | Team |
Tanner Oakes | Delivery Driver | Team |
Bethany Turner | Payroll, Benefits, And People & Culture Administrator | Team |
Noah Lane | Operational Accounting Analyst | Team |
Patrick Ayukawa | Buyer - Brewing, Blending, And Kegging Materials | Team |
Katie M. | Microbiologist | Team |
Nicholas Jakubowski | Brewer | Team |
April Star Carreira | Taphouse Administrator | Team |
Dibjot Kaur | Quality Assurance | Team |
Neelkumar Panchal | Quality Assurance Technician | Team |
Preyaa Keshwani | Quality Assurance Technician | Team |
Taylor Pollock | Blending Technician | Team |
Connor Tulloch | Industrial Millwright | Team |
Derek Cairney | Maintenance Reliability Specialist | Team |
2 more people are available in the full profile.
Complete people profiles for Waterloo Brewing
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Timeline of Waterloo Brewing
2 dated milestones of Waterloo Brewing across 38 years, from founding to its latest funding, stage changes and deals.
- Founded Waterloo Brewing is founded.
- Exit Acquired by Carlsberg Group.
Competitors of Waterloo Brewing
Waterloo Brewing has 3 listed competitors in our database, 2 of them funded. They include Partake Brewing, Russell Brewing and Enjoy Beer.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| drinkpartake.com | 2017 | Calgary, Canada | $23.5M | Beers are brewed and marketed by Partake Brewing in Canada. | ||
| russellbeer.com | 1995 | Surrey, Canada | $5.55M | 28 | Beer is brewed and marketed by Russell Brewing in Canada. | |
| enjoybeer.com | 2015 | Toronto, Canada | Beer products are branded and distributed by Enjoy Beer. |
Detailed competitors of Waterloo Brewing
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Web traffic of Waterloo Brewing
The website of Waterloo Brewing (waterloobrewing.com) receives about 16.8K visits a month and ranks #2,195,932 among all websites worldwide, #5,986 in Beverages.
- Monthly visits16.8K
▲ 60.3% vs previous month
- Unique visitors4.8K
per month
- Global rank#2,195,932
among all websites
- Category rank#5,986
Food and Drink · Beverages
- Bounce rate60%
- Pages per visit1.6
- Average visit8 sec
- DevicesDesktop 12% · Mobile 88%
Websites whose visitors overlap most with Waterloo Brewing. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
superfluxbeer.com | superfluxbeer.com | 100% | #2,347,642 | – | |
thebeerstore.ca | thebeerstore.ca | 94% | #161,009 | – | |
| lcbo.com | 94% | 2.3M | #14,389 | View details | |
brickbeer.com | brickbeer.com | 80% | – | ||
| ratebeer.com | 76% | View details | |||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for Waterloo Brewing
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Related news about Waterloo Brewing
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Frequently Asked Questions about Waterloo Brewing
Waterloo Brewing was founded in 1984.
Waterloo Brewing is headquartered in Kitchener, Canada. It is registered at Kitchener, Ontario, Canada.
Waterloo Brewing, based in Kitchener, Ontario, is focused on producing high-quality craft beers and radlers since 1984. The company emphasizes local sourcing and sustainable practices in its brewing process. Its products are distributed across Ontario with delivery options including local Boar to Door service and Canada Post shipping. The brewery operates a taphouse and beer store, serving customers directly with a commitment to quality and care in every pour.
Waterloo Brewing's top competitors include Partake Brewing, Russell Brewing and Enjoy Beer.
Waterloo Brewing offers Waterloo Brews and Radlers.
Waterloo Brewing has 1 investor. Key investors include Carlsberg Group.
Waterloo Brewing operates through Carlsberg Canada.
Yes. Waterloo Brewing was acquired by Carlsberg Group in December 2022.