About WBack
WBack is a Consumer company based in Bonen (Germany) founded in 2003 by Peter Wendeln, and was acquired by CH Guenther & Son in February 2019. Buns and bread are manufactured by Wback in Germany. It operates on a Reseller / Distribution model. WBack offers products and services including Soft Rolls. Its focus areas include Food & Beverage, Bakery and Bread Products. Its legal entity is WBack Corporation.
Company details
WBack is involved in the production of soft rolls at modern facilities in Bönen and Leipheim, Germany. High quality standards are maintained through fully automated, computer-controlled manufacturing processes. The company operates within the bakery sector, focusing on delivering consistent and reliable bread products to its customers across Europe.
- Headquarters Bonen, Germany
- Founders Peter Wendeln
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website wback.de
- Acquired by CH Guenther & Son (Feb 2019)
- Legal Name Wback Corporation
- InvestorsCH Guenther & Son
& 1 more
- Acquired by
Products & Services of WBack
WBack offers a comprehensive portfolio of products and services, including Soft Rolls.
Soft rolls are produced with high quality standards.
Investors in WBack
WBack has secured backing from 2 investors. Prominent investors backing the company include CH Guenther & Son and Halder.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Multi-category food and beverage products are manufactured and distributed. | 1851 | chg.com | San Antonio, United States | |
Investment expertise is provided to Mittelstand companies in DACH. | halder.eu | Frankfurt am Main, Germany |
Investor details for WBack
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of WBack
2 people are tracked at WBack (2 in leadership).
| Name | Role | Group |
|---|---|---|
Peter Wendeln | Founder | Leadership |
Uwe Bretschneider | Managing Director | Leadership |
Complete people profiles for WBack
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of WBack
3 dated milestones of WBack across 16 years, from founding to its latest funding, stage changes and deals.
- Founded WBack is founded.
- Exit Acquired by Halder.
- Exit Acquired by CH Guenther & Son.
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Frequently Asked Questions about WBack
WBack was founded in 2003.
WBack is headquartered in Bonen, Germany. It is registered at Bonen, North Rhine-westphalia, Germany.
WBack is involved in the production of soft rolls at modern facilities in Bönen and Leipheim, Germany. High quality standards are maintained through fully automated, computer-controlled manufacturing processes. The company operates within the bakery sector, focusing on delivering consistent and reliable bread products to its customers across Europe.
WBack offers Soft Rolls.
WBack has 2 investors. Key investors include CH Guenther & Son, and Halder.
WBack operates through Wback Corporation.
Yes. WBack was acquired by CH Guenther & Son in February 2019.