About We R Interactive
We R Interactive is a Media & Entertainment company based in London (United Kingdom) founded in 2010, and was acquired by Inspired Gaming in January 2015. Developer of mobile-based casual games. We R Interactive has raised $5 million across 2 funding rounds from investors including Inspired Gaming. We R Interactive offers products and services including I AM PLAYR, LYROKE, I AM STAR, and Clicksmas. Its focus areas include Mobile, Mobile Gaming, Game Developers and Casual. Its legal entity is WE R INTERACTIVE LTD.
Company details
We R Interactive was founded in 2010 in London, United Kingdom, as a developer in the mobile gaming sector. Multi-platform casual games are created, with initial releases including I AM PLAYR, which has achieved 7.5 million downloads, and LYROKE. These titles enable user interactions centered on football and music themes, supporting operations through digital distribution.
- Headquarters London, United Kingdom
- Stage Acquired
- SectorsMedia & Entertainment
- Website werinteractive.com
- Social LinkedIn Facebook
- Acquired by Inspired Gaming (Jan 2015)
- Legal Name We R Interactive Ltd
- Date of Incorporation 15 Mar, 2010
- Jurisdiction WARRINGTON
- Total Equity Funding$5M (USD)
in 2 rounds
- Investors
- Acquired byInspired Gaming
(Jan 2015)
Products & Services of We R Interactive
We R Interactive offers a comprehensive portfolio of products and services, including I AM PLAYR, LYROKE, I AM STAR, and Clicksmas.
Mobile game for user engagement and entertainment purposes.
App offering digital interactions and creative experiences.
Platform for star-based interactive content and user participation.
Tool facilitating brand collaborations and promotional activities.
Funding Insights of We R Interactive
We R Interactive has successfully raised a total of $5M across 2 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5M
- Total Rounds 2
- First Round $5M
(May 2011)
All 2 funding rounds of We R Interactive with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2011 | Series A | – | – | – | |
| May 2011 | $5M | Series A | – | – | – |
1 investors in total: 1 institutional.
Investors in We R Interactive
We R Interactive has secured backing from 1 investor. Prominent investors backing the company include Inspired Gaming.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Inspired Gaming | 2006 | inspiredgaminggroup.com | London, United Kingdom |
Investor details for We R Interactive
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of We R Interactive
4 dated milestones of We R Interactive across 5 years, from founding to its latest funding, stage changes and deals.
- Founded We R Interactive is founded.
- Funding First funding round of $5.0M.
- Funding Latest funding round, Series A,.
- Exit Acquired by Inspired Gaming.
Web traffic of We R Interactive
Websites that share an audience with We R Interactive (werinteractive.com).
Websites whose visitors overlap most with We R Interactive. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
iamplayr.com | iamplayr.com | 100% | #11,525,275 | – | |
erasmatazz.com | erasmatazz.com | 74% | #3,686,474 | – | |
| playfish.com | 74% | View details | |||
story-games.com | story-games.com | 71% | – | ||
videogames.yahoo.com | videogames.yahoo.com | 46% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 6 similar websites and full traffic analytics for We R Interactive
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 6 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about We R Interactive
We R Interactive was founded in 2010 and raised its 1st funding round 1 year after it was founded.
We R Interactive is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
We R Interactive is a funded company, having raised a total of $5M across 2 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on May 2011.
We R Interactive was founded in 2010 in London, United Kingdom, as a developer in the mobile gaming sector. Multi-platform casual games are created, with initial releases including I AM PLAYR, which has achieved 7.5 million downloads, and LYROKE. These titles enable user interactions centered on football and music themes, supporting operations through digital distribution.
We R Interactive offers I AM PLAYR, LYROKE, I AM STAR, and Clicksmas.
We R Interactive has 1 investor. Key investors include Inspired Gaming.
We R Interactive operates through We R Interactive Ltd.
Yes. We R Interactive was acquired by Inspired Gaming in January 2015.