About Whalar
Whalar is a Media & Entertainment company based in London (United Kingdom) founded in 2016 by James Street and Neil Waller, and was acquired by Accenture in June 2026. Brands are connected to social influencers through an online marketplace. It operates in the Media & Entertainment and Technology sectors. The company has 152 employees. Whalar has completed 1 acquisition, including Sixteenth. Whalar offers products and services including Creator Strategies, Campaign Activation, Impact Measurement, and Experiential Scaling. Its focus areas include Enterprise Applications, MarketingTech, Influencer Marketing and Influencer Marketplace. Its legal entity is WHALAR LTD.
Company details
Social influencer marketplace for brands. Its platform enables brands to connect to social media influencers to amplify content on integrated social media platforms such as Facebook, Instagram, and Twitter. Its solution provides demographic data with scientific social media speech analysis. It enables brands to predict performance, and manage content approval. It enables its clients to engage, and analyze behavior for audiences. Its major clients are Adidas, Dubai Tourism, and Magnum.
- Headquarters London, United Kingdom
- Employees 152
- Founders James Street, Neil Waller
- Stage Acquired
- SectorsMedia & EntertainmentTechnology
- Emailβ’β’β’β’β’β’β’β’
- Website whalar.com
- Social LinkedIn X Facebook Instagram
- Acquired by Accenture (Jun 2026)
- Legal Name Whalar Ltd
- Date of Incorporation 01 Oct, 2015
- Jurisdiction LONDON
Products & Services of Whalar
Whalar offers a comprehensive portfolio of products and services, including Creator Strategies, Campaign Activation, Impact Measurement, and Experiential Scaling.
Frameworks transforming insights into Creator-led strategies for brands.
End-to-end management of premium Creator partnerships and content.
Full-funnel measurement of Creator campaigns and brand effectiveness.
Amplifying campaigns through live events and brand integrations.
Funding Insights of Whalar
- Total Rounds 2
- Investors Count 2
All 2 funding rounds of Whalar with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2025 | Angel Round | β | β | ||
| Apr 2020 | Debt – Conventional | β | β |
2 investors in total: 2 institutional.
Investors in Whalar
Whalar has secured backing from 2 investors, including institutional and angel investors. Prominent investors backing the company include Accenture and Praetura.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Lending and equity solutions are provided for startups and SMEs. | 2011 | praetura.co.uk | Manchester, United Kingdom | |
IT and management consultancy services are provided globally. | 1989 | accenture.com | Dublin, Ireland |
Investor details for Whalar
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Whalar
109 people are tracked at Whalar (51 in leadership, 7 in board & advisors, 51 in team); the tracked headcount is 152.
| Name | Role | Group |
|---|---|---|
James Street | Co-Founder | Leadership |
Neil Waller | Co-Founder | Leadership |
Eduardo Encarnacion | Director Of People, EMEA | Leadership |
Heena Agrawala | Chief Finance Officer | Leadership |
Rob Horler | CEO | Leadership |
Emma Harman | Chief Client Officer | Leadership |
Eddie Renard | Global Head of People | Leadership |
Liamara C. | Associate Director, Client Services | Leadership |
Anna Jorgensen | Client Services, Director | Leadership |
Shannon Parker | Senior Director, Brand Solutions, NA | Leadership |
Vlad Eminovici | CTO | Leadership |
Gazmend Alushi | President of Measurement & Analytics | Leadership |
Mary Mashburn | Vice President, Brand Partnerships | Leadership |
Kim Brand | Vice President Of New Business Development | Leadership |
Faith Stonner | Director, Client Services | Leadership |
Elaine Shui | Head Of Client Services | Leadership |
Adriana Tierno | Client Finance Director | Leadership |
Fernando Villar | Director, Accounts Payable | Leadership |
Keara Duffy | Director, Client Services | Leadership |
Shadi Ghalbi | Associate Director, Brand Partnerships | Leadership |
89 more people are available in the full profile.
Complete people profiles for Whalar
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Whalar
Whalar has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Sixteenth.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Creators and influencers are managed across platforms and industries. | sixteenth.com | London, United Kingdom | 2016 | Oct 2024 | β’β’β’β’ |
Complete acquisition details for Whalar
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Web traffic of Whalar
The website of Whalar (whalar.com) receives about 8.9K visits a month.
- Monthly visits8.9K
▲ 19.2% vs previous month
Websites whose visitors overlap most with Whalar. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| creatorsagency.co | 100% | 3.1K | #4,244,153 | View details |
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Related news about Whalar
Complete news archive for Whalar
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- Full article archive
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- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Whalar
Whalar was founded in 2016 and raised its 1st funding round 4 years after it was founded.
Whalar is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Whalar has 152 employees.
Social influencer marketplace for brands. Its platform enables brands to connect to social media influencers to amplify content on integrated social media platforms such as Facebook, Instagram, and Twitter. Its solution provides demographic data with scientific social media speech analysis. It enables brands to predict performance, and manage content approval. It enables its clients to engage, and analyze behavior for audiences. Its major clients are Adidas, Dubai Tourism, and Magnum.
Whalar offers Creator Strategies, Campaign Activation, Impact Measurement, and Experiential Scaling.
Whalar has made 1 acquisition, including Sixteenth.
Whalar operates through Whalar Ltd.
Yes. Whalar was acquired by Accenture in June 2026.

