About What's On
What's On is a company based in Mumbai (India) founded in 2006, and was acquired by Tribune Media in July 2014. Television channel listing and schedule guide. The company has 857 employees. Its website whatsonindia.com draws about 29 thousand monthly visits. Its Indian entity Whats On India Media Private Limited reported revenue of ₹197 Cr.
Company details
Whats On India Media offers products like EPG, which indexes TV programmescontent across more than 1,300 channels and enables search and selection of digital TV content on set top boxes. The product is provided to digital TV operators, device manufacturers and app developers on platforms such as smartphones, tablets and IPTV. Provides EPG data and TV search products for 16 countries, including India, the UAE, Saudi Arabia, Jordan, Egypt, Qatar, Bahrain, Indonesia, Kenya and Sri Lanka. Has raised Series a amp; B funding rounds totalling to 13.5M. Acquired by US-based Tribune Digital Ventures in July 2014. Will continue to operate in Mumbai.nbsp;
- Headquarters Mumbai, India
- Employees 857
- Stage Acquired
- Website category Arts and Entertainment · TV Movies and Streaming
- Website whatsonindia.com
- Social LinkedIn X Facebook
- Acquired by Tribune Media (Jul 2014)
- Legal Name Whats On India Media Private Limited
- Date of Incorporation 06 Mar, 2006
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹197 Cr
FY 2025 · +34% YoY
- Net Profit₹21.13 Cr
FY 2025 · 11% margin
- EBITDA₹34.72 Cr
FY 2025 · 18% margin
- InvestorsNexus Venture Partners
& 3 more
- Employee Count857
- Acquired byTribune Media
(Jul 2014)
Associated legal entities of What's On
What's On operates through Whats On India Media Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Whats On India Media Private Limited CIN U72200MH2006PTC160271 | Active | 06 Mar 2006 | Mumbai, Maharashtra | ₹197 Cr | 857 | 3 | View details |
Funding Insights of What's On
- Total Rounds 2
- Investors Count 3
All 2 funding rounds of Whats On with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2011 | Series B | – | – | ||
| Jun 2008 | Series A | – | – |
4 investors in total: 4 institutional.
Investors in What's On
What's On has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Nexus Venture Partners, Tribune Media and Sequoia Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Sequoia Capital is engaged in venture capital investments. | 1972 | sequoiacap.com | ||
Venture capital firm that partners with entrepreneurs for product-first companies. | 2006 | nexusvp.com | Menlo Park, United States | |
Investment in technology startups focusing on compute, AI, and related innovations. | intelcapital.com | |||
TV programs are distributed and broadcast by Tribune Media. | 1847 | tribunemedia.com | Chicago, United States |
Investor details for Whats On
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
Board of directors of Whats On India Media Private Limited (What's On)
Whats On India Media Private Limited is the primary company behind What's On. The board of Whats On India Media Private Limited currently have 3 directors; the longest-serving is Anant Keshav Pawale, appointed in 2020. 16 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Anant Keshav Pawale DIN 08796461 | Director | 17 Dec 2020 | 5 yrs 10 mo | Whats On India Media Private Limited |
| Sanjay Shriram Parik DIN 08988187 | Director | 17 Dec 2020 | 5 yrs 10 mo | Whats On India Media Private Limited |
| Arjun Chaturvedi DIN 11000179 | Additional Director | 13 Mar 2025 | 1 yr 7 mo | Whats On India Media Private Limited |
Financials of What's On
Figures of Whats On India Media Private Limited, the primary company behind What's On, for FY 2025. Revenue was ₹197 Cr (+34% year on year). Net profit was ₹21.13 Cr (11% margin). EBITDA was ₹34.72 Cr (18% margin). Revenue has grown at a compounded annual rate of +17% over three years and +15% over five years.
- ₹197 CrRevenue · FY 2025 · +34% YoY
- ₹21.13 CrNet profit · 11% margin
- ₹34.72 CrEBITDA · 18% margin
- ₹7.2 LakhPaid-up capital
- 857Employees (provident fund records)
- +17%Revenue CAGR, 3 years
- +15%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Whats On India Media Private Limited are on its company page.
Detailed financial statements for What's On
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of What's On
4 dated milestones of What's On across 8 years, from founding to its latest funding, stage changes and deals.
- Founded What's On is founded.
- Funding First funding round.
- Funding Latest funding round, Series B,.
- Exit Acquired by Tribune Media.
Web traffic of What's On
The website of What's On (whatsonindia.com) receives about 29.2K visits a month and ranks #375,909 among all websites worldwide, #7,219 in TV Movies and Streaming.
- Monthly visits29.2K
▼ 62.1% vs previous month
- Unique visitors10.3K
per month
- Global rank#375,909
among all websites
- Category rank#7,219
Arts and Entertainment · TV Movies and Streaming
- Bounce rate18%
- Pages per visit6.4
- Average visit7 min 37 sec
- DevicesDesktop 68% · Mobile 32%
Websites whose visitors overlap most with What's On. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
tvshows.sulekha.com | tvshows.sulekha.com | 100% | – | ||
idubba.com | idubba.com | 86% | – | ||
| youtube.com | 86% | 30.4B | #2 | View details | |
| imdb.com | 82% | 553.2M | #67 | View details | |
digiguide.tv | digiguide.tv | 75% | #630,772 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 12 similar websites and full traffic analytics for What's On
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- 12 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about What's On
Complete news archive for Whats On
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Frequently Asked Questions about What's On
What's On was founded in 2006 and raised its 1st funding round 2 years after it was founded.
What's On is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
What's On has 857 employees.
The primary company behind What's On, Whats On India Media Private Limited, reported revenue of ₹197 Cr for FY 2025, up 34% year on year.
Whats On India Media offers products like EPG, which indexes TV programmescontent across more than 1,300 channels and enables search and selection of digital TV content on set top boxes. The product is provided to digital TV operators, device manufacturers and app developers on platforms such as smartphones, tablets and IPTV. Provides EPG data and TV search products for 16 countries, including India, the UAE, Saudi Arabia, Jordan, Egypt, Qatar, Bahrain, Indonesia, Kenya and Sri Lanka. Has raised Series a amp; B funding rounds totalling to 13.5M. Acquired by US-based Tribune Digital Ventures in July 2014. Will continue to operate in Mumbai.nbsp;.
What's On has 4 investors. Key investors include Nexus Venture Partners, Tribune Media, Sequoia Capital, and Intel Capital.
What's On operates through Whats On India Media Private Limited.
Yes. What's On was acquired by Tribune Media in July 2014.
The legal entities of What's On currently have 3 directors, including Anant Keshav Pawale, Sanjay Shriram Parik, Arjun Chaturvedi.