About WhereTo
WhereTo is a company based in Los Angeles (United States) founded in 2016 by Ryan Wenger was acquired by Flight Centre in August 2020.. WhereTo has raised $8 million across 3 funding rounds from investors including Flight Centre, 500 Global and Rob Dyrdek. The company has 20 employees as of December 31, 2022. WhereTo offers products and services including Melon, FCM Platform, Software Development Services, and Machine Learning Tools. WhereTo operates in a competitive market with competitors including TravelPerk, Deem, Egencia, Comtravo and Lanes & Planes, among others.
- Headquarter Los Angeles, United States
- Employees 20 as on 31 Dec, 2022
- Founders Ryan Wenger
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Sectors
Travel & Hospitality
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Whereto
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$8 M (USD)
in 3 rounds
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Latest Funding Round
$8 M (USD), Series A
Jun 01, 2018
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Investors
Flight Centre
& 5 more
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Employee Count
20
as on Dec 31, 2022
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Acquired by
Flight Centre
(Aug 05, 2020)
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Products & Services of WhereTo
WhereTo offers a comprehensive portfolio of products and services, including Melon, FCM Platform, Software Development Services, and Machine Learning Tools. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for managing business travel bookings and expenses.
Software for end-to-end business travel solutions and automation.
Custom tools for travel tech integration and user experiences.
AI-driven features for personalized travel recommendations.
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Software Development Team
39 people
Sales and Marketing
25 people
Finance and Accounting
16 people
Human Resources and Administration
14 people
Leadership Team
13 people
Product Management Team
10 people
Data Analysis and Operations Team
9 people
Global Team
6 people
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Funding Insights of WhereTo
WhereTo has successfully raised a total of $8M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $8 million completed in June 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 3
- Last Round Series A — $8.0M
- First Round First Round
- Investors Count 5
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun, 2018 | Amount | Seed - WhereTo | Valuation | 500 Global , Stage Venture Partners | |
| Jun, 2018 | Amount | Series A - WhereTo | Valuation | Emergence Capital |
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| Aug, 2016 | Amount | Seed - WhereTo | Valuation | 500 Global |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in WhereTo
WhereTo has secured backing from 6 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Flight Centre, 500 Global and Rob Dyrdek. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Venture capital and acceleration are provided to tech startups.
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Founded Year | Domain | Location | |
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Early-stage investments are made in enterprise software startups.
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Founded Year | Domain | Location | |
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Venture capital firm
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by WhereTo
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - WhereTo
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Whereto Comparisons
Competitors of WhereTo
WhereTo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as TravelPerk, Deem, Egencia, Comtravo and Lanes & Planes, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
SaaS-driven corporate travel management & booking engine platform
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| domain | founded_year | HQ Location |
Provider of corporate travel management solutions
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| domain | founded_year | HQ Location |
Corporate travel solutions are offered to business travelers worldwide.
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| domain | founded_year | HQ Location |
Corporate travel bookings are managed via a text-based online platform.
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| domain | founded_year | HQ Location |
SaaS travel management is offered for business travelers' bookings.
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| domain | founded_year | HQ Location |
Cloud-based expense management and booking tools SMBs
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Whereto
Frequently Asked Questions about WhereTo
When was WhereTo founded?
WhereTo was founded in 2016.
Where is WhereTo located?
WhereTo is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Who is the current CEO of WhereTo?
Ryan Wenger is the current CEO of WhereTo. They have also founded this company.
Is WhereTo a funded company?
WhereTo is a funded company, having raised a total of $8M across 3 funding rounds to date.
How many employees does WhereTo have?
As of Dec 31, 2022, the latest employee count at WhereTo is 20.
What does WhereTo do?
WhereTo was founded in 2016 in Los Angeles, United States, within the travel technology sector. An AI-driven platform is provided for corporate travelers to book flights, accommodations, and other services, with bookings aligned to business constraints and company policies. 247 support is available via multi-lingual agents. Clients such as The Company Dime and OptionsTravel.com are served through these operations.
Who are the top competitors of WhereTo?
WhereTo's top competitors include TravelPerk, Egencia and Lanes & Planes.
What products or services does WhereTo offer?
WhereTo offers Melon, FCM Platform, Software Development Services, and Machine Learning Tools.
Who are WhereTo's investors?
WhereTo has 6 investors. Key investors include Flight Centre, 500 Global, Rob Dyrdek, Stage Venture Partners, and Visionary Private Equity Group.
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