About Wholey
Wholey is a company based in Berlin (Germany) founded in 2017 by Alexander Carsten and Alexander Stahr.. Wholey has raised $6.5 million across 1 funding round from investors including Tengelmann Ventures and Feast Ventures. The company has 18 employees as of December 31, 2021. Wholey offers products and services including Cereal Crunchy Granola, Good Mood Müsli, Choc Sea Salt Granola, Crispy Choccies Cereals, and Space Flakes Cereals. Wholey operates in a competitive market with competitors including Quazy Foods, Rugenwalder Muhle Carl Muller, The Rainforest Company, TOFUTOWN and Viva Maris, among others.
- Headquarter Berlin, Germany
- Employees 18 as on 31 Dec, 2021
- Founders Alexander Carsten, Alexander Stahr
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Green Grizzly Gmbh
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$6.5 M (USD)
in 1 rounds
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Latest Funding Round
$6.5 M (USD), Seed
Mar 03, 2023
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Investors
Tengelmann Ventures
& 1 more
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Employee Count
18
as on Dec 31, 2021
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Products & Services of Wholey
Wholey offers a comprehensive portfolio of products and services, including Cereal Crunchy Granola, Good Mood Müsli, Choc Sea Salt Granola, Crispy Choccies Cereals, and Space Flakes Cereals. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Organic granola for healthy, crunchy breakfast options.
Müsli sweetened naturally to enhance daily mood.
Flavorful granola with organic ingredients for versatile use.
Cereals with reduced sugar for enjoyable breakfast routines.
Light cereals made from natural components for quick meals.
Funding Insights of Wholey
Wholey has successfully raised a total of $6.5M through 1 strategic funding round. The most recent funding activity was a Seed round of $6.5 million completed in March 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Seed — $6.5M
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First Round
First Round
(03 Mar 2023)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar, 2023 | Amount | Seed - Wholey | Valuation | Tengelmann Ventures |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Wholey
Wholey has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Tengelmann Ventures and Feast Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Venture capital firm focused on tech sectors
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Founded Year | Domain | Location | |
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Wholey
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Wholey
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Wholey Comparisons
Competitors of Wholey
Wholey operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Quazy Foods, Rugenwalder Muhle Carl Muller, The Rainforest Company, TOFUTOWN and Viva Maris, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Microalgae and plant-based seafood alternatives are developed as ingredients.
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| domain | founded_year | HQ Location |
Internet first brand of meat, sausage & vegan products
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| domain | founded_year | HQ Location |
Internet first brand of banana chips, cashews, chocolates & butter
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| domain | founded_year | HQ Location |
Manufactures organic vegan products including tofu, seitan, and spreads for consumers.
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| domain | founded_year | HQ Location |
Provider of innovative food products made with seaweed
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Wholey
When was Wholey founded?
Wholey was founded in 2017 and raised its 1st funding round 6 years after it was founded.
Where is Wholey located?
Wholey is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.
Is Wholey a funded company?
Wholey is a funded company, having raised a total of $6.5M across 1 funding round to date. The company's 1st funding round was a Seed of $6.5M, raised on Mar 03, 2023.
How many employees does Wholey have?
As of Dec 31, 2021, the latest employee count at Wholey is 18.
What does Wholey do?
Wholey was founded in 2017 in Berlin, Germany, by co-founders Alexander Carsten and Alexander Stahr. An internet-first brand in the organic food sector is operated, focusing on the production and distribution of smoothie bowls, granola bars, and nut butter. Products are marketed and sold primarily through online channels to consumers in Europe, with emphasis placed on natural ingredients and direct-to-consumer operations.
Who are the top competitors of Wholey?
Wholey's top competitors include Quazy Foods, Rugenwalder Muhle Carl Muller and The Rainforest Company.
What products or services does Wholey offer?
Wholey offers Cereal Crunchy Granola, Good Mood Müsli, Choc Sea Salt Granola, Crispy Choccies Cereals, and Space Flakes Cereals.
Who are Wholey's investors?
Wholey has 2 investors. Key investors include Tengelmann Ventures, and Feast Ventures.