About WiseLayer
WiseLayer is a company based in New York (United States) founded in 2022 by Jack Gillette, Vikram Bellapravalu, and Josh Stein was acquired by BlackLine in December 2025.. WiseLayer has raised $7.2 million across 1 funding round from investors including BlackLine, Canaan and K5 Global. WiseLayer offers products and services including Angela, Dennis, Rick, Diana, and Lisa. WiseLayer operates in a competitive market with competitors including FloQast, Canopy, SafeSend, Silverfin and Suralink, among others.
- Headquarter New York, United States
- Founders Jack Gillette, Vikram Bellapravalu, Josh Stein
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Sectors
Technology
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Phone
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Website
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Social
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- Legal Name Fruitiondata, Inc.
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Products & Services of WiseLayer
WiseLayer offers a comprehensive portfolio of products and services, including Angela, Dennis, Rick, Diana, and Lisa. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Automates accruals processes for finance teams
Identifies and resolves financial discrepancies efficiently
Handles bank reconciliations for accounting tasks
Manages fixed asset depreciation and amortization
Automates lease accounting processes accurately
Processes prepaid expenses for financial management
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Software Development Team
2 people
Senior Team
1 people
Leadership Team
1 people
Founding Team
1 people
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Funding Insights of WiseLayer
WiseLayer has successfully raised a total of $7.2M through 1 strategic funding round. The most recent funding activity was a Series A round of $7.2 million completed in January 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series A — $7.2M
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First Round
First Round
(28 Jan 2025)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jan, 2025 | Amount | Series A - WiseLayer | Valuation | Canaan |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in WiseLayer
WiseLayer has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include BlackLine, Canaan and K5 Global. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Canaan is recognized as an early-stage venture capital firm.
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Founded Year | Domain | Location | |
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Conventional venture capital fund
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Founded Year | Domain | Location | |
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Investments in early-stage fintech and DeFi startups are managed.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by WiseLayer
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - WiseLayer
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Wiselayer Comparisons
Competitors of WiseLayer
WiseLayer operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as FloQast, Canopy, SafeSend, Silverfin and Suralink, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Automated account reconciliation is facilitated by a cloud-based platform.
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Practice management software is offered for accounting professionals.
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Tax automation solutions are provided for accountants' digital return delivery.
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Cloud-based accounting workflow and practice management solutions for businesses
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Workflow management software is provided for accounting firms' document handling.
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Grasp is focused on preventing errors in media buying.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Wiselayer
Frequently Asked Questions about WiseLayer
When was WiseLayer founded?
WiseLayer was founded in 2022 and raised its 1st funding round 3 years after it was founded.
Where is WiseLayer located?
WiseLayer is headquartered in New York, United States. It is registered at New York, New York, United States.
Who is the current CEO of WiseLayer?
Josh Stein is the current CEO of WiseLayer. They have also founded this company.
Is WiseLayer a funded company?
WiseLayer is a funded company, having raised a total of $7.2M across 1 funding round to date. The company's 1st funding round was a Series A of $7.2M, raised on Jan 28, 2025.
What does WiseLayer do?
WiseLayer was founded in 2022 and is headquartered in New York, United States. AI-driven tools for workflow management in the accounting sector are offered. Budgets, accounts receivable, invoices, and expenses are handled through the platform. Additional finance tools and an AI-generated newsfeed are included to support operations. The company focuses on streamlining administrative tasks for accounting professionals.
Who are the top competitors of WiseLayer?
What products or services does WiseLayer offer?
WiseLayer offers Angela, Dennis, Rick, Diana, and 2 more products and services.
Who are WiseLayer's investors?
WiseLayer has 5 investors. Key investors include BlackLine, Canaan, K5 Global, The Fintech Fund, and Unpopular Ventures.
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