About Witchery
Witchery is a company based in Melbourne (Australia) founded in 1972 was acquired by Country Road in August 2012. It operates as a Direct-to-Consumer (D2C). Witchery has raised $130 million across 1 funding round from investors including Country Road and Gresham. Witchery offers products and services including Women's Clothing.
- Headquarter Melbourne, Australia
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Witchery Australia Pty Ltd
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$130 M (USD)
in 1 rounds
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Latest Funding Round
$130 M (USD), Private Equity Round
Jun 01, 2006
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Investors
Country Road
& 1 more
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Employee Count
Employee Count
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Acquired by
Country Road
(Aug 01, 2012)
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Products & Services of Witchery
Witchery offers a comprehensive portfolio of products and services, including Women's Clothing. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Women's clothing and fashion items are offered online.
Funding Insights of Witchery
Witchery has successfully raised a total of $130M through 1 strategic funding round. The most recent funding activity was a Private Equity Round round of $130 million completed in June 2006. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Private Equity Round — $130.0M
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First Round
First Round
(01 Jun 2006)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun, 2006 | Amount | Private Equity Round - Witchery | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Witchery
Witchery has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Country Road and Gresham. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Independent advisory and funds management services are provided by Gresham.
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Founded Year | Domain | Location | |
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Apparel and homewares for women, men, and children are retailed.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Witchery
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
Financial Statements - Witchery
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Witchery Comparisons
Competitors of Witchery
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Frequently Asked Questions about Witchery
When was Witchery founded?
Witchery was founded in 1972 and raised its 1st funding round 34 years after it was founded.
Where is Witchery located?
Witchery is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.
Is Witchery a funded company?
Witchery is a funded company, having raised a total of $130M across 1 funding round to date. The company's 1st funding round was a Private Equity Round of $130M, raised on Jun 01, 2006.
What does Witchery do?
Womens clothing and fashion items are provided by Witchery through an online platform. The company operates in the retail sector, focusing on apparel for women. Solutions include a user-friendly website, mobile app, and various customer support options. Promotions such as free shipping on orders over 100 and discounts for sign-ups are also offered. Sustainability and community initiatives like the White Shirt Campaign are supported as part of their operations.
What products or services does Witchery offer?
Witchery offers Women's Clothing.
Who are Witchery's investors?
Witchery has 2 investors. Key investors include Country Road, and Gresham.