About Within
Within is a Technology company based in Los Angeles (United States) founded in 2014, and was acquired by Meta in October 2021. Cinematic virtual reality content is developed and distributed globally. It operates on a Subscription Services and Product-as-a-Service model. Within has raised $52.56 million across 3 funding rounds from investors including Legendary Entertainment, VICE and Live Nation. The company has 121 employees. Within offers products and services including Supernatural, Within App, and Wonderscope. Its focus areas include Virtual Reality, Immersive Storytelling, Health & Wellness and Fitness Technology. Its legal entity is Within Heritage LLC. Its competitors include Wevr and Spire Studios; 2 of its 2 listed competitors have raised funding.
Company details
Virtual reality storytelling and immersive fitness experiences are developed by Within. Initially focused on cinematic VR through the Within app, a platform for creators from five continents was built. The app was launched on multiple VR platforms and presented globally at festivals and schools. Over time, interactive VR and AR experiences were explored, leading to the creation of Supernatural, a fitness platform on Meta Quest. This platform offers virtual coaching and music-driven workouts in stunning locations. The focus has shifted entirely to Supernatural to promote joy in movement and healthier lifestyles worldwide.
- Total Equity Funding$52.56M (USD)
in 3 rounds
- Latest Funding Round$40M (USD), Series B
Jul 2017
- InvestorsLegendary Entertainment
& 13 more
- Employee Count121
- Acquired byMeta
(Oct 2021)
Products & Services of Within
Within offers a comprehensive portfolio of products and services, including Supernatural, Within App, and Wonderscope.
Virtual reality fitness with coaching and music integration.
Platform for sharing cinematic virtual reality stories.
Augmented reality reading app designed for children.
Funding Insights of Within
Within has successfully raised a total of $52.56M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $40 million completed in July 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $52.56M
- Total Rounds 3
- Last Round Series B — $40M
- Investors Count 13
All 3 funding rounds of Within with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2017 | $40M | Series B | – | Temasek, Emerson Collective | |
| Jun 2016 | $12.56M | Series A | – | – | |
| Apr 2015 | Seed | – | – |
14 investors in total: 14 institutional.
Investors in Within
Within has secured backing from 14 investors, including venture fund and institutional investors. Prominent investors backing the company include Legendary Entertainment, VICE and Live Nation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
An investment platform is provided for diverse sectors and geographies. | 1974 | temasek.com.sg | Singapore, Singapore | |
Venture capital investments in technology sectors are handled by Andreessen Horowitz. | a16z.com | |||
Multiple sectors are targeted through private equity by Raine. | raine.com | New York, United States | ||
| freelandsventures.com | ||||
Multiplatform film, television, and brand content is produced and financed. | 2015 | staymacro.com | Los Angeles, United States | |
Media corporation in production and distribution of media | 1979 | 21cf.com | New York, United States | |
| emersoncollective.com | ||||
WME is recognized as a leading talent agency for artists. | wmeentertainment.com | Beverly Hills, USA | ||
Platform offering music concert discovery and ticketing solutions | 2008 | livenation.me | Dubai, United Arab Emirates | |
Multi-category content is delivered via an online platform. | 1994 | vice.com | Brooklyn, United States |
Investor details for Within
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Verified entity values are shown only after access is granted.
People of Within
9 people are tracked at Within (4 in leadership, 5 in team); the tracked headcount is 121.
| Name | Role | Group |
|---|---|---|
Kuangwei Hwang 黃光偉 | Director Of Engineering (acquired By Meta In 2023) | Leadership |
Jessie Cohen | Head Of PR & Communications | Leadership |
Leanne Pedante | Head Of Fitness | Leadership |
Aaron Koblin | President & Co-founder | Leadership |
Anthony Bolton | Unity Generalist Engineer | Team |
Fredrik Frizell | Advisor | Team |
Josh Arrington | Senior Software Engineer III - Devops | Team |
Michael Cibula | EVP, Business Development & Finance | Team |
Dallin Cheung | CG Character Animator | Team |
Complete people profiles for Within
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Within
4 dated milestones of Within across 7 years, from founding to its latest funding, stage changes and deals.
- Founded Within is founded.
- Funding First funding round.
- Funding Latest funding round, Series B, of $40.0M.
- Exit Acquired by Meta.
Competitors of Within
Within has 2 listed competitors in our database, 2 of them funded. They include Wevr and Spire Studios.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| wevr.com | 2010 | Los Angeles, United States | $45M | VR content creation software is developed for storytellers worldwide. | ||
| spirestudios.com | 2020 | Redwood, United States | $20M | 36 | 3D animated films and metaverse experiences are developed. |
Detailed competitors of Within
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Verified entity values are shown only after access is granted.
Web traffic of Within
The website of Within (with.in) receives about 8.1K visits a month.
- Monthly visits8.1K
▼ 20.4% vs previous month
Websites whose visitors overlap most with Within. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
blog.dimok.ru | blog.dimok.ru | 100% | – | ||
rxpblog.com | rxpblog.com | 85% | – | ||
alexf.name | alexf.name | 80% | – | ||
smartstool.ru | smartstool.ru | 78% | #11,947,283 | – | |
google.ru | google.ru | 58% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 9 similar websites and full traffic analytics for Within
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 9 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Virtual Reality
3 companies that operate in the same segment as Within (Virtual Reality) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Metaverse platforms and VR devices are developed for immersive interactions. | 2004 | Menlo Park, California, United States | USD 200.97 B | |||
VR-based head-mounted displays for gaming are provided by Oculus. | 2012 | Menlo Park, California, United States | USD 107.05 M | |||
Provider of cloud and AI-based virtual tour solutions for construction professionals | 2011 | Sunnyvale, California, United States | USD 163.18 M |
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Related news about Within
Complete news archive for Within
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Frequently Asked Questions about Within
Within was founded in 2014 and raised its 1st funding round 1 year after it was founded.
Within is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.
Within is a funded company, having raised a total of $52.56M across 3 funding rounds to date.
Within has 121 employees.
Virtual reality storytelling and immersive fitness experiences are developed by Within. Initially focused on cinematic VR through the Within app, a platform for creators from five continents was built. The app was launched on multiple VR platforms and presented globally at festivals and schools. Over time, interactive VR and AR experiences were explored, leading to the creation of Supernatural, a fitness platform on Meta Quest. This platform offers virtual coaching and music-driven workouts in stunning locations. The focus has shifted entirely to Supernatural to promote joy in movement and healthier lifestyles worldwide.
Within's top competitors include Wevr and Spire Studios.
Within offers Supernatural, Within App, and Wonderscope.
Within has 14 investors. Key investors include Legendary Entertainment, VICE, Live Nation, Meta, and Temasek.
Within operates through Within Heritage Llc.
Yes. Within was acquired by Meta in October 2021.