About Wonderbelly
Wonderbelly is a Healthcare company based in Austin (United States) founded in 2021, and was acquired by Procter & Gamble in January 2026. Antacid products for heartburn and indigestion are manufactured sustainably. Wonderbelly has raised $15.38 million across 2 funding rounds from investors including Procter & Gamble, Slow Ventures and BrandProject. Its website wonderbelly.com draws about 10 thousand monthly visits. Wonderbelly offers products and services including Antacids and Bloat and Gas Relief. Its focus areas include Traditional Nutraceuticals, Dietary Supplements and Gummies. Its legal entity is Wonderbelly, Inc.
Company details
The company was founded in 2021 in Austin, United States, within the digestive health sector. Solutions for heartburn and indigestion are offered through antacid drugs packaged sustainably. FDA approval has been granted to these products. Operations focus on manufacturing and distribution of treatments aimed at digestive issues, with emphasis on regulatory compliance and environmental considerations in product development.
- Headquarters Austin, United States
- Stage Acquired
- SectorsHealthcare
- Email••••••••
- Phone•••• ••••
- Website wonderbelly.com
- Social LinkedIn X Facebook Instagram
- Acquired by Procter & Gamble (Jan 2026)
- Legal Name Wonderbelly, Inc
- Total Equity Funding$15.38M (USD)
in 2 rounds
- Latest Funding Round$12M (USD), Series A
Apr 2024
- InvestorsProcter & Gamble
& 8 more
- Acquired byProcter & Gamble
(Jan 2026)
Products & Services of Wonderbelly
Wonderbelly offers a comprehensive portfolio of products and services, including Antacids and Bloat and Gas Relief.
Antacids are produced to alleviate heartburn and acid reflux using effective ingredients like calcium carbonate, while clean and vegan standards are maintained.
Bloat and gas relief remedies are developed to address bloating symptoms with ingredients such as simethicone and natural flavors, ensuring they are free from artificial substances.
Funding Insights of Wonderbelly
Wonderbelly has successfully raised a total of $15.38M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $12 million completed in April 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $15.38M
- Total Rounds 2
- Last Round Series A — $12M
- First Round $3.38M
(Jul 2022)
- Investors Count 8
All 2 funding rounds of Wonderbelly with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2024 | $12M | Series A | – | – | – |
| Jul 2022 | $3.38M | Seed | – | Slow Ventures, BrandProject |
9 investors in total: 4 institutional and 5 angel.
Investors in Wonderbelly
Wonderbelly has secured backing from 9 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Procter & Gamble, Slow Ventures and BrandProject.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage tech investments are made primarily in US companies. | slow.co | New York, United States | ||
New consumer brands are incubated and accelerated from inception. | brandproject.com | Toronto, Canada | ||
Early-stage venture capital is invested in consumer sector startups. | elizabethstreet.vc | New York, United States | ||
Provider of FMCG conglomerate products | 1837 | pg.com | United States | |
LS Luke Sherwin | unknown_967eb5f0f49b470fb | |||
GS Greg Sewitz | unknown_a9073e2c195749879 | |||
GL Gabi Lewis | Co-founder of Magic Spoon, angel investor in Indian startups | unknown_6420dbdeb7734a55a | ||
JG Justin Gold | unknown_84817e46b97649e08 | |||
FL Fritz Lanman | Angel investor, CEO of ClassPass, early investor in Pinterest | unknown_98ea19bbee444e81a |
Investor details for Wonderbelly
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Wonderbelly
7 people are tracked at Wonderbelly (5 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Robert Clemons III | VP Of Operations | Leadership |
Blythe Kaplowitz | VP Of Marketing | Leadership |
Marshall Benjamin | VP of Finance & Business Operations | Leadership |
Noah Kraft | CEO, Co-Founder | Leadership |
Jeffrey Behm | VP of Sales | Leadership |
Ermin M. | Marketing Manager | Team |
Sara Gillespie | Supply Chain Manager | Team |
Complete people profiles for Wonderbelly
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Wonderbelly
4 dated milestones of Wonderbelly across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Wonderbelly is founded.
- Funding First funding round of $3.4M.
- Funding Latest funding round, Series A, of $12.0M.
- Exit Acquired by Procter & Gamble.
Web traffic of Wonderbelly
The website of Wonderbelly (wonderbelly.com) receives about 10.2K visits a month.
- Monthly visits10.2K
▲ 56.3% vs previous month
Top companies in Traditional Health & Nutrition
3 companies that operate in the same segment as Wonderbelly (Traditional Health & Nutrition) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Manufacturer of generics formulations | 2002 | Bridgewater, New Jersey, United States | USD 3.02 B | 8,300 | ||
Biosimilar therapeutics are developed for oncology and autoimmune diseases. | 2010 | Redwood City, California, United States | USD 143.62 M | USD 42.17 M | 228 | |
Ophthalmic pharmaceuticals and instruments are developed for eye care. | 1853 | Bridgewater, New Jersey, United States | USD 5.1 B | 13,500 |
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Frequently Asked Questions about Wonderbelly
Wonderbelly was founded in 2021 and raised its 1st funding round 1 year after it was founded.
Wonderbelly is headquartered in Austin, United States. It is registered at Austin, Texas, United States.
Wonderbelly is a funded company, having raised a total of $15.38M across 2 funding rounds to date. The company's 1st funding round was a Seed of $3.38M, raised on Jul 2022.
The company was founded in 2021 in Austin, United States, within the digestive health sector. Solutions for heartburn and indigestion are offered through antacid drugs packaged sustainably. FDA approval has been granted to these products. Operations focus on manufacturing and distribution of treatments aimed at digestive issues, with emphasis on regulatory compliance and environmental considerations in product development.
Wonderbelly offers Antacids and Bloat and Gas Relief.
Wonderbelly has 9 investors. Key investors include Procter & Gamble, Slow Ventures, BrandProject, Elizabeth Street, and Luke Sherwin.
Wonderbelly operates through Wonderbelly, Inc.
Yes. Wonderbelly was acquired by Procter & Gamble in January 2026.