About Wonderchef
Wonderchef is a Consumer company based in Mumbai (India) founded in 2009 by Ravi Saxena and Sanjeev Kapoor. Multi-category kitchen products are offered via an internet-first brand. Wonderchef has raised $50.46 million across 14 funding rounds from investors including Malpani, Sixth Sense Ventures and Amicus Capital Partners. The company has 177 employees. Wonderchef was last valued at $81.01 million in November 2021. Its chief executive, as recorded, is Ravi Saxena. Its website wonderchef.com draws about 529 thousand monthly visits. Its Indian entity Wonderchef Home Appliances Private Limited reported revenue of ₹423 Cr. Wonderchef offers products and services including Nutri-blend, Coffee Machines, Cookware Sets, Air Fryer, and Pressure Cooker. Its focus areas include Retail, Home Improvements, B2C Commerce and Kitchen Supplies. Its competitors include P-TAL, Vaya and Healux International; 1 of its 3 listed competitors has raised funding.
Company details
Wonderchef was established in 2009 in Mumbai, India, as an internet-first brand within the kitchen products sector. A diverse catalog is maintained, encompassing non-stick cookware, mixer grinders, stainless steel dinner sets, appliances such as juicers and microwaves, cookers, cooktops, knives, and utensils. Supplementary resources including recipes, blogs, video recipes, care manuals, and e-recipe books are provided. The company is co-founded by Ravi Saxena as CEO and Sanjeev Kapoor.
- Headquarters Mumbai, India
- Employees 177
- Founders Ravi Saxena, Sanjeev Kapoor
- Stage Minicorn
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website wonderchef.com
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Wonderchef Home Appliances Pvt. Ltd
- Date of Incorporation 21 May, 2009
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹423 Cr
FY 2025 · +11% YoY
- Net Profit₹4.40 Cr
FY 2025 · 1% margin
- EBITDA₹10.82 Cr
FY 2025 · 3% margin
- Total Equity Funding$50.46M (USD)
in 14 rounds
- Latest Funding Round$20M (USD), Series C
Nov 2021
- InvestorsMalpani
& 43 more
- Employee Count177
Associated legal entities of Wonderchef
Wonderchef is associated with 2 registered companies on The Company Check; the primary company is Wonderchef Home Appliances Private Limited. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Wonderchef Home Appliances Private Limited CIN U74900MH2009PTC192547 | Active | 21 May 2009 | Mumbai, Maharashtra | ₹423 Cr | 177 | 6 | View details |
| Treasure Retail Private Limited CIN U74900MH2009PTC192546 | Active | 21 May 2009 | Khalapur, Maharashtra | ₹7.8 Cr | 18 | 2 | View details |
Products & Services of Wonderchef
Wonderchef offers a comprehensive portfolio of products and services, including Nutri-blend, Coffee Machines, Cookware Sets, Air Fryer, and Pressure Cooker.
Portable mixer for smoothies and quick blending tasks.
Devices for brewing coffee with various settings.
Non-stick pans and pots for cooking and baking.
Fryer using rapid air technology for healthy meals.
Stainless steel cooker for efficient meal preparation.
Apps and channels of Wonderchef
its YouTube channel Wonderchef has 79.4K subscribers and 30 videos.
Videos from Wonderchef
The most watched videos on Wonderchef's YouTube channel, Wonderchef (79.4K subscribers). Click a video to play it here.
More on Wonderchef.
Funding Insights of Wonderchef
Wonderchef has successfully raised a total of $50.46M across 14 strategic funding rounds. The most recent funding activity was a Series C round of $20 million completed in November 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $50.46M
- Total Rounds 14
- Last Round Series C — $20M
- First Round $241,569
(Mar 2010)
- Investors Count 44
Latest 10 of 14 funding rounds of Wonderchef with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2021 | $20M | Series C | $81.01M | Sixth Sense Ventures, Anamudi Real Estates | |
| Dec 2020 | $700,976 | Series B | $62.63M | Amicus Capital Partners | |
| Nov 2019 | $49,589 | Series B | $••••• | IES Advisors | – |
| Jun 2018 | $10.26M | Series B | $••••• | Amicus Capital Partners | – |
| Jan 2017 | $3.8M | Series A | $••••• | LDI | |
| Aug 2016 | $2.27M | Series A | $••••• | Vervima Company | |
| Jun 2015 | $5M | Series A | $••••• | Capvent | – |
| Mar 2015 | $5.14M | Series A | $••••• | UC Capital | |
| Dec 2014 | $337,652 | Seed | – | – | – |
| May 2014 | $957,260 | Seed | $••••• | Vervima Company |
| Date | Valuation | Stage |
|---|---|---|
| Nov 2021 | $81.01M | •••••••• |
| Dec 2020 | $62.63M | •••••••• |
| Nov 2019 | $••••• | •••••••• |
| Jun 2018 | $••••• | •••••••• |
| Jan 2017 | $••••• | •••••••• |
| Aug 2016 | $••••• | •••••••• |
| Jun 2015 | $••••• | •••••••• |
| Mar 2015 | $••••• | •••••••• |
Full valuation and stage history of Wonderchef
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Last known valuation $81.01M (Nov 2021). 44 investors in total: 21 institutional and 23 angel.
Investors in Wonderchef
Wonderchef has secured backing from 44 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Malpani, Sixth Sense Ventures and Amicus Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund investing in consumer-focused startups in India. | 2016 | sixthsenseventures.com | Mumbai, India | |
Multiple sector investments are managed by Godrej Family Office. | ||||
Private equity firm focused on multiple sectors | Mumbai, India | |||
Series-C venture capital investments are focused on tech startups. | Pune, India | |||
Investment services in financial services, consumer, healthcare, technology, and manufacturing sectors. | 2015 | amicuscapital.in | Bengaluru, India | |
Long-term entrepreneurial investments are made by Labruyère LDI. | labruyere-ldi.com | Paris, France | ||
Private equity firm investing in multiple sectors | uc-cap.com | Barcelona, Spain | ||
Operations span multiple sectors including energy, real estate, and hospitality. | 1999 | malpani.com | Ahmednagar, India | |
Corporate advisory services are provided across multiple sectors. | Mumbai, India |
Investor details for Wonderchef
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Board of directors of Wonderchef Home Appliances Private Limited (Wonderchef)
Wonderchef Home Appliances Private Limited is the primary company behind Wonderchef. The boards of the 2 registered companies of Wonderchef currently have 8 directors; the longest-serving is Ravi Saxena, appointed in 2009. 20 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Ravi Saxena DIN 00130084 | Director | 21 May 2009 | 17 yrs 5 mo | Wonderchef Home Appliances Private Limited |
| Sanjeev Surendra Kapoor DIN 00151488 | Director | 21 May 2009 | 17 yrs 5 mo | Wonderchef Home Appliances Private Limited |
| Naveen Kumar Jhanwar DIN 07179979 | Director | 09 May 2015 | 11 yrs 5 mo | Treasure Retail Private Limited |
| Mahesh Parasuraman DIN 00233782 | Director | 20 Jun 2018 | 8 yrs 4 mo | Wonderchef Home Appliances Private Limited |
| Maria Eugenia Busquets Blazquez DIN 08141251 | Director | 20 Jun 2018 | 8 yrs 4 mo | Wonderchef Home Appliances Private Limited |
| Apoorva Kumar DIN 07244983 | Director | 07 Jan 2021 | 5 yrs 9 mo | Treasure Retail Private Limited |
| Bouvet DIN 09111185 | Director | 21 Sep 2021 | 5 yrs 1 mo | Wonderchef Home Appliances Private Limited |
| Nikhil Kishorchandra Vora DIN 05014606 | Director | 17 Nov 2021 | 4 yrs 11 mo | Wonderchef Home Appliances Private Limited |
People of Wonderchef
14 people are tracked at Wonderchef (9 in leadership, 5 in team); the tracked headcount is 177.
| Name | Role | Group |
|---|---|---|
| Co-Founder & CEO | Leadership | |
| Co-Founder | Leadership | |
Tirath Kashyap | Vice President | Leadership |
| Vice President | Leadership | |
Giridharan M | Vice President - Product Management | Leadership |
Yogendra Vashishth | General Manager | Leadership |
Aditya Agrawal | Chief Financial Officer | Leadership |
Gurditta Singh Lamba | VP - Head Of Ecommerce | Leadership |
Amit Tilekar | Chief Marketing Officer | Leadership |
Abhinav Sharma | Senior Digital Marketing Manager | Team |
Rupal Gujarathi | Social Media Lead | Team |
Nirja Mehta | Senior Brand Manager | Team |
Santhosh Kumar | Division Manager | Team |
Heena Khan | Senior Executive Human Resources | Team |
Complete people profiles for Wonderchef
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Financials of Wonderchef
Figures of Wonderchef Home Appliances Private Limited, the primary company behind Wonderchef, for FY 2025. Revenue was ₹423 Cr (+11% year on year). Net profit was ₹4.40 Cr (1% margin). EBITDA was ₹10.82 Cr (3% margin). Revenue has grown at a compounded annual rate of +16% over three years and +14% over five years.
- ₹423 CrRevenue · FY 2025 · +11% YoY
- ₹4.40 CrNet profit · 1% margin
- ₹10.82 CrEBITDA · 3% margin
- ₹6.9 LakhPaid-up capital
- 177Employees (provident fund records)
- +16%Revenue CAGR, 3 years
- +14%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Wonderchef Home Appliances Private Limited are on its company page.
Detailed financial statements for Wonderchef
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Timeline of Wonderchef
4 dated milestones of Wonderchef across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Wonderchef is founded.
- Funding First funding round of $242K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series C, of $20.0M.
Competitors of Wonderchef
Wonderchef has 3 listed competitors in our database, 1 of them funded. They include P-TAL, Vaya and Healux International.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ptal.in | 2017 | Panchkula, India | $3.64M | 38 | Handcrafted copper, brass, and kansa kitchenware is manufactured. | |
| vaya.in | 2016 | Chennai, India | 138 | Private label kitchen supplies are offered via internet-first model. | ||
| healux.in | 2015 | Bengaluru, India | 11 | Cookware, kitchenware, healthcare, and homecare products are retailed online. |
Detailed competitors of Wonderchef
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Web traffic of Wonderchef
The website of Wonderchef (wonderchef.com) receives about 529.2K visits a month.
- Monthly visits529.2K
▲ 23.6% vs previous month
Websites whose visitors overlap most with Wonderchef. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
myborosil.com | myborosil.com | 100% | #35,192 | – | |
| glenindia.com | 89% | 565.4K | #88,840 | View details | |
| vasanthandco.in | 75% | #350,276 | View details | ||
| giriasindia.com | 74% | 57K | #457,498 | View details | |
| sunflame.com | 69% | 73.3K | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Wonderchef
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- 40 similar websites
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Top companies in Home & Living Products
3 companies that operate in the same segment as Wonderchef (Home & Living Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of interior design and renovation services for homes and offices | 2014 | Bengaluru, Karnataka, India | USD 511.55 M | USD 172.66 M | 4,353 | |
Multi-category products are rented via subscription model. | 2014 | Bengaluru, Karnataka, India | USD 58.71 M | USD 14.82 M | 422 | |
Internet-first brand offering multi-category home furniture | 2012 | Bengaluru, Karnataka, India | USD 108.06 M | USD 26.92 B | 43,024 |
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Related news about Wonderchef
Complete news archive for Wonderchef
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Frequently Asked Questions about Wonderchef
Wonderchef was founded in 2009 and raised its 1st funding round 1 year after it was founded.
Wonderchef is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Ravi Saxena is the CEO of Wonderchef, as recorded in our data. They have also founded this company.
Wonderchef is a funded company, having raised a total of $50.46M across 14 funding rounds to date. The company's 1st funding round was a Seed of $957.26K, raised on Mar 2010.
Wonderchef has 177 employees.
The primary company behind Wonderchef, Wonderchef Home Appliances Private Limited, reported revenue of ₹423 Cr for FY 2025, up 11% year on year.
Wonderchef was established in 2009 in Mumbai, India, as an internet-first brand within the kitchen products sector. A diverse catalog is maintained, encompassing non-stick cookware, mixer grinders, stainless steel dinner sets, appliances such as juicers and microwaves, cookers, cooktops, knives, and utensils. Supplementary resources including recipes, blogs, video recipes, care manuals, and e-recipe books are provided. The company is co-founded by Ravi Saxena as CEO and Sanjeev Kapoor.
Wonderchef's top competitors include P-TAL, Vaya and Healux International.
Wonderchef offers Nutri-blend, Coffee Machines, Cookware Sets, Air Fryer, and Pressure Cooker.
Wonderchef has 44 investors. Key investors include Malpani, Sixth Sense Ventures, Amicus Capital Partners, Capricorn Realty, and Aditya Pathak Service.
The valuation of Wonderchef is $81.01M as of Nov 2021.
Wonderchef is associated with 2 legal entities: Wonderchef Home Appliances Private Limited, Treasure Retail Private Limited.