About WooCommerce
WooCommerce is a company based in Cape Town (South Africa) founded in 2008 was acquired by Automattic in May 2015.. WooCommerce has completed 1 acquisition, including MailPoet. WooCommerce offers products and services including WooCommerce Platform, Extensions, and Themes. WooCommerce operates in a competitive market with competitors including Cart.com, AnyMind Group, BigCommerce, ANS Commerce and CommerceIQ, among others.
- Headquarter Cape Town, South Africa
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Sectors
Retail
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Phone
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Website
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Social
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Annual Revenue
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Net Profit
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EBITDA
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Latest Funding Round
- Investors
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Employee Count
Employee Count
- Investments & Acquisitions
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Acquired by
Automattic
(May 19, 2015)
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Products & Services of WooCommerce
WooCommerce offers a comprehensive portfolio of products and services, including WooCommerce Platform, Extensions, and Themes. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Core platform for building customizable online stores on WordPress.
Additional features to enhance ecommerce functionality and integrations.
Customizable templates for online store aesthetics and user experience.
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Software Development Team
174 people
Leadership Team
24 people
Senior Team
22 people
Product Management Team
20 people
Human Resources and Administration
20 people
Data Analysis and Operations Team
18 people
Finance and Accounting
11 people
Sales and Marketing
11 people
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Funding Insights of WooCommerce
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in WooCommerce
WooCommerce has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Automattic. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Open-source publishing platforms like WordPress.com are developed and hosted.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by WooCommerce
WooCommerce has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include MailPoet. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Wordpress plugin to build a web page
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2011 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - WooCommerce
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Woocommerce Comparisons
Competitors of WooCommerce
WooCommerce operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cart.com, AnyMind Group, BigCommerce, ANS Commerce and CommerceIQ, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Software suite solutions are provided for e-commerce businesses.
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Platforms for e-commerce, marketing, and manufacturing are provided.
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SaaS-based software suites for e-commerce operations are provided.
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| domain | founded_year | HQ Location |
E-commerce solutions and logistics are provided for online businesses.
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| domain | founded_year | HQ Location |
AI platform for retail ecommerce management and optimization is provided.
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| domain | founded_year | HQ Location |
Software suite solutions are provided for brands and e-commerce businesses.
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Woocommerce
Frequently Asked Questions about WooCommerce
When was WooCommerce founded?
WooCommerce was founded in 2008.
Where is WooCommerce located?
WooCommerce is headquartered in Cape Town, South Africa. It is registered at Cape Town, Western Cape, South Africa.
What does WooCommerce do?
WooCommerce was founded in 2008 in Cape Town, South Africa, as an open source e-commerce platform. Businesses are supported in creating customizable online stores for selling physical and digital products. Core features include product management, order and customer tracking, payment and shipping integrations, as well as marketing and coupon tools. Operations focus on responsive storefronts and checkout processes within the software sector.
Who are the top competitors of WooCommerce?
WooCommerce's top competitors include CommerceIQ, Cart.com and aCommerce.
What products or services does WooCommerce offer?
WooCommerce offers WooCommerce Platform, Extensions, and Themes.
How many acquisitions has WooCommerce made?
WooCommerce has made 1 acquisition, including MailPoet.
Who are WooCommerce's investors?
WooCommerce has 1 investor. Key investors include Automattic.