WooCommerce

Cape Town, South Africa Founded: 2008 • Age: 18 yrs Acquired By Automattic
Open source solution that enables retailers to build an online store

About WooCommerce

WooCommerce is a company based in Cape Town (South Africa) founded in 2008 was acquired by Automattic in May 2015.. WooCommerce has completed 1 acquisition, including MailPoet. WooCommerce offers products and services including WooCommerce Platform, Extensions, and Themes. WooCommerce operates in a competitive market with competitors including Cart.com, AnyMind Group, BigCommerce, ANS Commerce and CommerceIQ, among others.

  • Headquarter Cape Town, South Africa
  • Sectors
    Retail
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Retail → E-Commerce Technology & Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    Automattic

    (May 19, 2015)

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Products & Services of WooCommerce

WooCommerce offers a comprehensive portfolio of products and services, including WooCommerce Platform, Extensions, and Themes. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Core platform for building customizable online stores on WordPress.

Additional features to enhance ecommerce functionality and integrations.

Customizable templates for online store aesthetics and user experience.

People of WooCommerce
Headcount 1000-5000
Employee Profiles 417
Board Members and Advisors 3
Employee Profiles
People
Mark Davies
CFO
People
Philip Fairchild
VP of Tax
People
David Calhoun
Senior Software Engineer
People
Ada Piotrowski
Operations Wrangler / Newspack

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Funding Insights of WooCommerce

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in WooCommerce

WooCommerce has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Automattic. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
Open-source publishing platforms like WordPress.com are developed and hosted.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by WooCommerce

WooCommerce has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include MailPoet. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Wordpress plugin to build a web page
2011
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - WooCommerce

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Woocommerce Comparisons

Employees
+
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Competitors of WooCommerce

WooCommerce operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cart.com, AnyMind Group, BigCommerce, ANS Commerce and CommerceIQ, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Software suite solutions are provided for e-commerce businesses.
domain founded_year HQ Location
Platforms for e-commerce, marketing, and manufacturing are provided.
domain founded_year HQ Location
SaaS-based software suites for e-commerce operations are provided.
domain founded_year HQ Location
E-commerce solutions and logistics are provided for online businesses.
domain founded_year HQ Location
AI platform for retail ecommerce management and optimization is provided.
domain founded_year HQ Location
Software suite solutions are provided for brands and e-commerce businesses.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Woocommerce

Frequently Asked Questions about WooCommerce

When was WooCommerce founded?

WooCommerce was founded in 2008.

Where is WooCommerce located?

WooCommerce is headquartered in Cape Town, South Africa. It is registered at Cape Town, Western Cape, South Africa.

What does WooCommerce do?

WooCommerce was founded in 2008 in Cape Town, South Africa, as an open source e-commerce platform. Businesses are supported in creating customizable online stores for selling physical and digital products. Core features include product management, order and customer tracking, payment and shipping integrations, as well as marketing and coupon tools. Operations focus on responsive storefronts and checkout processes within the software sector.

Who are the top competitors of WooCommerce?

WooCommerce's top competitors include CommerceIQ, Cart.com and aCommerce.

What products or services does WooCommerce offer?

WooCommerce offers WooCommerce Platform, Extensions, and Themes.

How many acquisitions has WooCommerce made?

WooCommerce has made 1 acquisition, including MailPoet.

Who are WooCommerce's investors?

WooCommerce has 1 investor. Key investors include Automattic.

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