About Wootag
Wootag is a Retail company based in Singapore (Singapore) founded in 2014. Shoppable videos are provided via cloud-based platform for online retailers. It operates in the Retail and Technology sectors. Wootag has raised $4.4 million across 2 funding rounds from investors including Wavemaker Partners, Cornerstone Venture Partners Fund and SEEDS Capital. The company has 1 employees. Wootag offers products and services including Wootag Ads, Wootag Biz, and Wootag Live. Its focus areas include E-Commerce Enablers, Distributed Commerce, Video and Video Commerce. Its legal entity in India is Wootag India Private Limited (U72900MH2021PTC360832).
Company details
Founded in 2014 in Singapore, Wootag operates a cloud-based platform focused on interactive and shoppable videos within the e-commerce sector. Shoppable videos are created for multi-channel retailers and brands, with product content customized to specific requirements. Major clients such as Unilever, Ford, and Nestle are served, and pricing is structured based on selected packages and features.
- Headquarters Singapore, Singapore
- Employees 1
- SectorsRetailTechnology
- Website wootag.com
- Social LinkedIn X Facebook
- Legal Name Wootag India Private Limited
- Date of Incorporation 21 May, 2021
- Jurisdiction Mumbai, Maharashtra, India
- Indian entity net loss-₹39,000
FY 2023 · 0% margin
- Indian entity EBITDA-₹9,000
FY 2023 · 0% margin
- Total Equity Funding$4.4M (USD)
in 2 rounds
- Latest Funding Round$1.7M (USD), Series A
Jan 2022
- InvestorsWavemaker Partners
& 3 more
- Employee Count1
Associated legal entities of Wootag
Wootag operates through Wootag India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2023) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Wootag India Private Limited CIN U72900MH2021PTC360832 | Active | 21 May 2021 | Mumbai, Maharashtra | 2 | View details |
Products & Services of Wootag
Wootag offers a comprehensive portfolio of products and services, including Wootag Ads, Wootag Biz, and Wootag Live.
Enables interactive video ads for B2C brand engagement and conversions.
Facilitates B2B sales through interactive videos and audience insights.
Supports interactive live sessions for marketing and training purposes.
Funding Insights of Wootag
Wootag has successfully raised a total of $4.4M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $1.7 million completed in January 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $4.4M
- Total Rounds 2
- Last Round Series A — $1.7M
- First Round $2.7M
(Oct 2017)
- Investors Count 4
All 2 funding rounds of Wootag with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2022 | $1.7M | Series A | – | Cornerstone Venture Partners Fund | |
| Oct 2017 | $2.7M | Seed | – | Wavemaker Partners, SPRING Singapore | – |
4 investors in total: 4 institutional.
Investors in Wootag
Wootag has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Wavemaker Partners, Cornerstone Venture Partners Fund and SEEDS Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund investing in B2B technologies and enterprise solutions in India. | 2018 | csvpfund.com | Mumbai, India | |
Investments in early-stage technology companies are made by Wavemaker Partners. | 2003 | wavemaker.vc | Los Angeles, United States | |
Government-backed fund investing in tech startups | seedscapital.sg | Singapore, Singapore | ||
| spring.gov.sg |
Investor details for Wootag
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Wootag India Private Limited (Wootag)
Wootag India Private Limited is the primary company behind Wootag. The board of Wootag India Private Limited currently have 2 directors; the longest-serving is Payal Mukesh Punatar, appointed in 2021. 2 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Payal Mukesh Punatar DIN 07663725 | Director | 21 May 2021 | 5 yrs 5 mo | Wootag India Private Limited |
| Rajagopal Sunder DIN 09275743 | Director | 19 Aug 2021 | 5 yrs 2 mo | Wootag India Private Limited |
People of Wootag
6 people are tracked at Wootag (1 in leadership, 5 in team); the tracked headcount is 1.
| Name | Role | Group |
|---|---|---|
Raj Sunder | Founder & Chief Executive Officer | Leadership |
Avinash Kumar Dakanaboina | Finance Operations Manager | Team |
Onkar Dhuri | Technical Lead | Team |
Rohit Jaiswal | Country Sales Manager- Singapore, Malaysia, Thailand And Phillippines | Team |
Juna Thuy | Digital Media Sales & Account Manager | Team |
James Sampson | Advisor | Team |
Complete people profiles for Wootag
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Wootag
Figures of Wootag India Private Limited, the primary company behind Wootag, for FY 2023. Net loss was -₹39,000 (0% margin). EBITDA was -₹9,000 (0% margin).
- -₹39,000Net loss · 0% margin
- -₹9,000EBITDA · 0% margin
- ₹50,000Paid-up capital
Balance sheet, profit and loss, cash flow and ratios of Wootag India Private Limited are on its company page.
Detailed financial statements for Wootag
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Downloads
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Timeline of Wootag
3 dated milestones of Wootag across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Wootag is founded.
- Funding First funding round of $2.7M.
- Funding Latest funding round, Series A, of $1.7M.
Web traffic of Wootag
The website of Wootag (wootag.com) receives about 1.5K visits a month.
- Monthly visits1.5K
▼ 16.3% vs previous month
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Related news about Wootag
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Frequently Asked Questions about Wootag
Wootag was founded in 2014 and raised its 1st funding round 3 years after it was founded.
Wootag is headquartered in Singapore, Singapore.
Wootag is a funded company, having raised a total of $4.4M across 2 funding rounds to date. The company's 1st funding round was a Seed of $2.7M, raised on Oct 2017.
Wootag has 1 employees.
Founded in 2014 in Singapore, Wootag operates a cloud-based platform focused on interactive and shoppable videos within the e-commerce sector. Shoppable videos are created for multi-channel retailers and brands, with product content customized to specific requirements. Major clients such as Unilever, Ford, and Nestle are served, and pricing is structured based on selected packages and features.
Wootag offers Wootag Ads, Wootag Biz, and Wootag Live.
Wootag has 4 investors. Key investors include Wavemaker Partners, Cornerstone Venture Partners Fund, SEEDS Capital, and SPRING Singapore.
Wootag operates through Wootag India Private Limited.
The legal entities of Wootag currently have 2 directors, including Rajagopal Sunder, Payal Mukesh Punatar.