WorkflowMax

Wellington, New Zealand Founded: 2007 • Age: 19 yrs Acquired By Xero
Cloud-based software for project and job management is utilized.

About WorkflowMax

WorkflowMax is a Real Estate & Construction company based in Wellington (New Zealand) founded in 2007, and was acquired by Xero in February 2012. Cloud-based software for project and job management is utilized. It operates in the Real Estate & Construction and Technology sectors. Its website workflowmax.com draws about 573 thousand monthly visits. Its focus areas include Enterprise Applications, Field Force Automation, Construction and Suite.

Company details

WorkflowMax was founded in 2007 in Wellington, New Zealand, and functions as a cloud-based platform in the workflow management sector. Integrated tools for lead management, quoting, time tracking, document handling, purchase orders, invoice generation, and reporting analytics are offered. Connections to over 30 third-party applications, such as Salesforce, Dropbox, Freshdesk, and SmartPayroll, are enabled. Operations support more than 8000 clients across various industries.

  • Headquarters Wellington, New Zealand
  • Stage Acquired
  • Sectors
    Real Estate & Construction
    Technology
  • Website category Computers Electronics and Technology · Programming and Developer Software
  • Website workflowmax.com
  • Social LinkedIn X Facebook YouTube
  • Acquired by Xero (Feb 2012)
Key Metrics
  • Net Profit
    -$6.35 M (USD)
    -146
    as on Mar 31, 2022
  • EBITDA
    $1.65 M (USD)
    105
    as on Mar 31, 2022
  • Investors
  • Acquired by
    Xero

    (Feb 2012)

Investors in WorkflowMax

WorkflowMax has secured backing from 1 investor. Prominent investors backing the company include Xero.

All
InvestorDescriptionFounded YearDomainLocation
Cloud-based accounting and payment management is offered for small businesses.
2006xero.comWellington, New Zealand
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Investor details for WorkflowMax

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People of WorkflowMax

1 people are tracked at WorkflowMax (1 in leadership).

NameRoleGroup
Vince Giovanniello
CEOLeadership
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Timeline of WorkflowMax

2 dated milestones of WorkflowMax across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded WorkflowMax is founded.
  2. Exit Acquired by Xero.

Web traffic of WorkflowMax

The website of WorkflowMax (workflowmax.com) receives about 572.5K visits a month and ranks #71,333 among all websites worldwide, #8,434 in Programming and Developer Software.

  • Monthly visits
    572.5K
  • Unique visitors
    78.4K

    per month

  • Global rank
    #71,333

    among all websites

  • Category rank
    #8,434

    Computers Electronics and Technology · Programming and Developer Software

Similar websites

Websites whose visitors overlap most with WorkflowMax. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
proworkflow.com
proworkflow.com
100%
#913,165–
simpro.com.au
simpro.com.au
99%
–
projecturf.com
98%
680.7KView details
workflowmax2.com
workflowmax2.com
96%
#6,688,742–
xero.com
93%
33.4M#772View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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  • Audience overlap
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Related news about Workflowmax

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Frequently Asked Questions about WorkflowMax

WorkflowMax was founded in 2007.

WorkflowMax is headquartered in Wellington, New Zealand.

WorkflowMax was founded in 2007 in Wellington, New Zealand, and functions as a cloud-based platform in the workflow management sector. Integrated tools for lead management, quoting, time tracking, document handling, purchase orders, invoice generation, and reporting analytics are offered. Connections to over 30 third-party applications, such as Salesforce, Dropbox, Freshdesk, and SmartPayroll, are enabled. Operations support more than 8000 clients across various industries.

WorkflowMax has 1 investor. Key investors include Xero.

Yes. WorkflowMax was acquired by Xero in February 2012.

The website of WorkflowMax receives about 573 thousand visits a month and ranks #71,333 among all websites worldwide.

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