About X2O Badkamers
X2O Badkamers is a company based in Bruges (Belgium) founded in 2005, and was acquired by Waterland in August 2024. Bathroom fixtures, furniture, and complete solutions are supplied. The company has 39 employees. Its chief executive, as recorded, is Frederik Waelkens. Its website x2o.be draws about 446 thousand monthly visits. X2O Badkamers offers products and services including Bathroom Furniture and Showers and Baths.
Company details
X2O Badkamers was established in 2005 in Bruges, Belgium, within the home improvement sector. A range of bathroom products, including bathtubs, showers, toilets, sinks, faucets, and vanities, is offered alongside design and installation services. Operations focus on diverse styles and brands to accommodate various budgets. Post-purchase support and warranties are provided to maintain customer satisfaction across Belgium.
- Annual Revenue$48.42 M (USD)-9as on Sep 30, 2022
- Net Profit$1.03 M (USD)1as on Sep 30, 2022
- EBITDA$1.37 M (USD)1as on Sep 30, 2022
- InvestorsVendis Capital
& 1 more
- Employee Count39
- Acquired byWaterland
(Aug 2024)
Products & Services of X2O Badkamers
X2O Badkamers offers a comprehensive portfolio of products and services, including Bathroom Furniture and Showers and Baths.
Bathroom cabinets and sinks are supplied for residential use.
Showers and baths are provided for installation in bathrooms.
Funding Insights of X2O Badkamers
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of X2O Badkamers with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2016 | Seed | – | – |
2 investors in total: 2 institutional.
Investors in X2O Badkamers
X2O Badkamers has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Vendis Capital and Waterland.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Vendis Capital is focused on investing in consumer scale-ups. | vendiscapital.com | Diegem (Brussels), Belgium | ||
| waterlandpe.com |
Investor details for X2O Badkamers
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of X2O Badkamers
28 people are tracked at X2O Badkamers (6 in leadership, 22 in team); the tracked headcount is 39.
| Name | Role | Group |
|---|---|---|
Frederik Waelkens | CEO | Leadership |
Peter Demets | CEO | Leadership |
Niels Salembier | Logistics Director | Leadership |
Anja Vandendriessche | Marketing Director | Leadership |
Veerle Hoebrechs | CFO | Leadership |
Annelies Braeckman | Retail Director | Leadership |
Davy van Hoey | Teamlead Business Analyst | Team |
Dennis Vanneste | 3d Designer | Team |
Tom van Wassenhove | Category Buyer | Team |
Pepijn Mortier | Manager Accounting | Team |
Ashley Degryse | HR Officer | Team |
Sarah Venken | Category Buyer / Product Development | Team |
Elien Defever | Omnichannel Marketing Manager | Team |
Joke Saelen | Omnichannel Product Marketeer | Team |
Tom Hoste | IT Operations Manager | Team |
Wesley Jaques | 2nd-line Support Engineer. | Team |
Daya de Ruyte | Brand Marketeer | Team |
Lise Pouillie | Transportcoördinator | Team |
Savannah Schipper | Brand Marketing Manager | Team |
Marco Doeland | Regiomanager | Team |
8 more people are available in the full profile.
Complete people profiles for X2O Badkamers
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of X2O Badkamers
3 dated milestones of X2O Badkamers across 19 years, from founding to its latest funding, stage changes and deals.
- Founded X2O Badkamers is founded.
- Funding First funding round.
- Exit Acquired by Waterland.
Web traffic of X2O Badkamers
The website of X2O Badkamers (x2o.be) receives about 446.1K visits a month and ranks #135,905 among all websites worldwide, #1,848 in Home and Garden.
- Monthly visits446.1K
▲ 69.5% vs previous month
- Unique visitors120.8K
per month
- Global rank#135,905
among all websites
- Category rank#1,848
Home and Garden · Home and Garden
- Bounce rate46%
- Pages per visit4.5
- Average visit4 min 22 sec
- DevicesDesktop 42% · Mobile 58%
Websites whose visitors overlap most with X2O Badkamers. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
sawiday.be | sawiday.be | 100% | #138,429 | – | |
| vanmarcke.com | 98% | #188,857 | View details | ||
| facq.be | 85% | #171,618 | View details | ||
badkamerdepot.be | badkamerdepot.be | 84% | #521,303 | – | |
desco.be | desco.be | 83% | #208,902 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for X2O Badkamers
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about X2O Badkamers
X2O Badkamers was founded in 2005 and raised its 1st funding round 11 years after it was founded.
X2O Badkamers is headquartered in Bruges, Belgium.
Frederik Waelkens is the CEO of X2O Badkamers, as recorded in our data.
X2O Badkamers has 39 employees.
Annual revenue of X2O Badkamers is $48.42M as on Sep 30, 2022.
X2O Badkamers was established in 2005 in Bruges, Belgium, within the home improvement sector. A range of bathroom products, including bathtubs, showers, toilets, sinks, faucets, and vanities, is offered alongside design and installation services. Operations focus on diverse styles and brands to accommodate various budgets. Post-purchase support and warranties are provided to maintain customer satisfaction across Belgium.
X2O Badkamers offers Bathroom Furniture and Showers and Baths.
X2O Badkamers has 2 investors. Key investors include Vendis Capital, and Waterland.
X2O Badkamers operates through X2o Badkamers.
Yes. X2O Badkamers was acquired by Waterland in August 2024.
The website of X2O Badkamers receives about 446 thousand visits a month and ranks #135,905 among all websites worldwide.