
About Xlash
Xlash is a Consumer company based in Stockholm (Sweden) founded in 2012. It sells eyelash serums, eye gels, and makeup products online. It operates on a D2C and B2C model. Its website xlash.com draws about 40 thousand monthly visits. Xlash offers products and services including Xlash Eyelash Serum, Xbrow Serum, Eye Gels, and Makeup Kits. Its focus areas include Beauty and Personal Care, Skincare, Eyelash Enhancement and Makeup. Its legal entity is Beauty Generation AB. Its competitors include Lifelong, IDA WARG Beauty and Tanrevel; 1 of its 3 listed competitors has raised funding.
Company details
Xlash specializes in offering high-quality serums for eyelashes and brows, along with eye gels, makeup kits, and skincare items. They operate an online store for direct sales, focusing on effective beauty solutions with quality ingredients. Based in Stockholm, Sweden, the company serves individual consumers seeking easy-to-use products for facial enhancement.
- Headquarters Stockholm, Sweden
- SectorsConsumer
- Emailβ’β’β’β’β’β’β’β’
- Website xlash.com/us
- Social Facebook Instagram YouTube
- Legal Name Beauty Generation Ab
Products & Services of Xlash
Xlash offers a comprehensive portfolio of products and services, including Xlash Eyelash Serum, Xbrow Serum, Eye Gels, and Makeup Kits.
Serum designed to promote longer and fuller eyelashes.
Serum for enhancing and thickening eyebrows.
Gels for moisturizing and caring for the eye area.
Kits containing tools and products for eye makeup application.
Apps and channels of Xlash
its YouTube channel Xlash has 765 subscribers and 30 videos.
Videos from Xlash
The most watched videos on Xlash's YouTube channel, Xlash (765 subscribers). Click a video to play it here.
More on Xlash.
People of Xlash
12 people are tracked at Xlash (7 in leadership, 5 in team).
| Name | Role | Group |
|---|---|---|
Svante Gabrán | CEO | Leadership |
Matilda Lönn | Head Of Brand And Marketing | Leadership |
Selma Umut | Senior Paid Search Specialist & Growth Partner | Leadership |
Elin Carlander | COO | Leadership |
Jenny Forsberg Kiisk | Head Of Purchasing & Production | Leadership |
Ellen Linné | CFO | Leadership |
Ivan Pereira / | Head Of International Partnerships & Sales | Leadership |
Ida Malm | CRM & Community Manager | Team |
Julia Ekstrand Andersson | Senior Designer | Team |
Jacqueline Waxberg | PR & Marketing Manager | Team |
Umar Mukhtar | Global Sourcing Manager | Team |
Ovsanna Khachatryan | Менеджер По Маркетингу | Team |
Complete people profiles for Xlash
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
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Verified entity values are shown only after access is granted.
Competitors of Xlash
Xlash has 3 listed competitors in our database, 1 of them funded. They include Lifelong, IDA WARG Beauty and Tanrevel.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| lifelong.eco | 2019 | Stockholm, Sweden | $58,181 | Multi-category organic beauty products are offered via internet-first brand. | ||
| idawargbeauty.com | 2018 | Stockholm, Sweden | Multi-category natural beauty products are offered by an internet-first brand. | |||
| tanrevel.com | 2018 | Stockholm, Sweden | Tanning care products are offered online by Tanrevel. |
Detailed competitors of Xlash
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
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Web traffic of Xlash
The website of Xlash (xlash.com) receives about 39.8K visits a month.
- Monthly visits39.8K
▼ 26.2% vs previous month
Websites whose visitors overlap most with Xlash. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| lumene.com | 70% | 77.4K | View details |
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Related news about Xlash
Complete news archive for Xlash
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Xlash
Xlash was founded in 2012.
Xlash is headquartered in Stockholm, Sweden.
Xlash specializes in offering high-quality serums for eyelashes and brows, along with eye gels, makeup kits, and skincare items. They operate an online store for direct sales, focusing on effective beauty solutions with quality ingredients. Based in Stockholm, Sweden, the company serves individual consumers seeking easy-to-use products for facial enhancement.
Xlash's top competitors include IDA WARG Beauty, Lifelong and Tanrevel.
Xlash offers Xlash Eyelash Serum, Xbrow Serum, Eye Gels, and Makeup Kits.
Xlash operates through Beauty Generation Ab.
