About Xref
Xref is a publicly listed company based in Sydney (Australia) founded in 2009 by Lee Martin Seymour, and was acquired by SEEK in October 2024. Candidate references are verified and monitored via a web-based platform. The company has 74 employees. Xref has completed 2 acquisitions, including RapidID and Voice Project. Its chief executive, as recorded, is Lee Martin Seymour. Its website xref.com draws about 114 thousand monthly visits. Xref offers products and services including Reference Checking Software, Employee Engagement Surveys, Exit Surveys, and Survey Builder. Its focus areas include Enterprise Applications, HRTech, Applicant Tracking System and Background Check. Its legal entity in India is Ef Educational Tours Private Limited 100% For. Sub.Co (U63040DL2006PTC145283).
Company details
Founded in 2009 in Sydney, Australia, Xref operates in the HR technology sector as a web-based tool for reference checking. References are requested from candidates, feedback is collected and analyzed through a dashboard, and fraudulent inputs are detected using an algorithm. Notifications are sent to managers throughout the process. Integration is supported with systems like Workday, iCIMS, and Oracle Taleo. Clients include organizations such as Hudson and Qantas.
Associated legal entities of Xref
Xref operates through Ef Educational Tours Private Limited 100% For. Sub.Co (dissolved (liquidated)). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Ef Educational Tours Private Limited 100% For. Sub.Co CIN U63040DL2006PTC145283 | Dissolved (Liquidated) | 23 Jan 2006 | New Delhi, Delhi | 3 | View details |
Products & Services of Xref
Xref offers a comprehensive portfolio of products and services, including Reference Checking Software, Employee Engagement Surveys, Exit Surveys, and Survey Builder.
Automates checks for prospective candidates to verify feedback.
Tools for creating and analyzing engagement and pulse surveys.
Gathers feedback from departing employees to improve retention.
Enables creation of compliant surveys for various HR needs.
Apps and channels of Xref
its YouTube channel Xref has 450 subscribers and 30 videos.
Videos from Xref
The most watched videos on Xref's YouTube channel, Xref (450 subscribers). Click a video to play it here.
More on Xref.
Funding Insights of Xref
- Total Rounds 4
- Last Round Post-IPO β $8M
- First Round $6.14M
(Aug 2016)
All 4 funding rounds of Xref with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2018 | $8M | Post-IPO | β | β | β |
| Aug 2017 | $5.91M | Post-IPO | β | β | β |
| Jun 2017 | Post-IPO | β | β | β | |
| Aug 2016 | $6.14M | Post-IPO | β | β | β |
1 investors in total: 1 institutional.
Investors in Xref
Xref has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include SEEK.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Jobs are matched online with users' skills across multiple industries. | 1997 | seek.com.au | Melbourne, Australia |
Investor details for Xref
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Ef Educational Tours Private Limited 100% For. Sub.Co (Xref)
Ef Educational Tours Private Limited 100% For. Sub.Co is the primary company behind Xref. The board of Ef Educational Tours Private Limited 100% For. Sub.Co currently have 3 directors; the longest-serving is Pehr Magnus Karlsson, appointed in 2006. 4 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Pehr Magnus Karlsson DIN 01503231 | Director | 23 Jan 2006 | 20 yrs 9 mo | Ef Educational Tours Private Limited 100% For. Sub.Co |
| Caroline Rebecka Djurvall DIN 06426183 | Director | 01 Nov 2012 | 14 yrs | Ef Educational Tours Private Limited 100% For. Sub.Co |
| Rakesh DIN 06439389 | Director | 01 Apr 2014 | 12 yrs 7 mo | Ef Educational Tours Private Limited 100% For. Sub.Co |
People of Xref
19 people are tracked at Xref (7 in leadership, 2 in board & advisors, 10 in team); the tracked headcount is 74.
| Name | Role | Group |
|---|---|---|
Lee Martin Seymour | CEO & Co-Founder | Leadership |
Sharon Blesson | Chief Technology Officer | Leadership |
Tobi Aji | Chief Revenue Officer | Leadership |
Imran Shahid | Director Of Engineering | Leadership |
Minu Ajith | Director Of Devops And Security | Leadership |
Carolina Camilo | Delivery Director | Leadership |
Jack Burke | Sales Director | Leadership |
Thomas Stianos | Chairman | Board & advisors |
Nigel Heap | Non Executive Director | Board & advisors |
Robert Waring | Company Secretary | Team |
Sunny Sidhu | Integrations Project Manager | Team |
David Lloyd | Senior Software Developer | Team |
Pooja Shenoy | Full Stack Engineer | Team |
Albina V. | Finance Manager | Team |
Daniel Soldani | Senior Project Manager | Team |
Shefali Yalgudkar | Test Analyst | Team |
Clendon Saunoa | Accountant | Team |
Tom Vernier | Systems Administrator | Team |
Nelson Lazar | Devops Engineer | Team |
Complete people profiles for Xref
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Board tenure
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IPO & Listings of Xref
Xref is a publicly listed company on the ASX with ticker symbol XF1 in Australia, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date08 Feb 2016
- Listed onASX: XF1
- Listed entityXREF LIMITED
- Exchange sectorTechnology services
- ISINAU0000038531
- Share price0.04 AUD (-6.67% on the day) · 2026-10-14
- Market capitalisation9,904,040.00 AUD
- EPS (diluted, trailing year)-0.00 AUD
- Volume (last session)222,857
Financials of Xref
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2026 | 19.1M AUD | -432,070 AUD | 1.8M AUD |
| 2025 | 21.3M AUD | -1.9M AUD | 690,690 AUD |
| 2024 | 19.9M AUD | -5.7M AUD | -2.6M AUD |
| 2023 | 20.4M AUD | -3.4M AUD | -1.5M AUD |
| 2022 | 18.6M AUD | 729,580 AUD | 1.6M AUD |
Balance sheet, profit and loss, cash flow and ratios of Ef Educational Tours Private Limited 100% For. Sub.Co are on its company page.
Detailed financial statements for Xref
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Downloads
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Xref
Xref has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include RapidID and Voice Project.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Voice Project, now Xref Engage, is focused on engagement surveys. | voiceproject.com | Sydney, Australia | 2002 | Nov 2022 | β’β’β’β’ | |
AI-based software is utilized for integrated compliance management. | rapidid.com | Sydney, Australia | 2007 | Jul 2019 | $1.05M |
Complete acquisition details for Xref
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Xref
7 dated milestones of Xref across 15 years, from founding to its latest funding, stage changes and deals.
- Founded Xref is founded.
- IPO Lists on the stock exchange (IPO).
- Funding First funding round of $6.1M.
- Funding Latest funding round, Post-IPO, of $8.0M.
- Acquisition Acquires RapidID.
- Acquisition Acquires Voice Project.
- Exit Acquired by SEEK.
Web traffic of Xref
The website of Xref (xref.com) receives about 113.7K visits a month and ranks #224,373 among all websites worldwide, #3,215 in Jobs and Employment.
- Monthly visits113.7K
▼ 22% vs previous month
- Unique visitors45.3K
per month
- Global rank#224,373
among all websites
- Category rank#3,215
Jobs and Career · Jobs and Employment
- Bounce rate31%
- Pages per visit5.1
- Average visit4 min 47 sec
- DevicesDesktop 43% Β· Mobile 57%
Websites whose visitors overlap most with Xref. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| seek.com.au | 100% | 34.1M | #1,493 | View details | |
| eurocomci.co.uk | 98% | 7.5K | #2,243,415 | View details | |
| hireful.com | 91% | #1,757,053 | View details | ||
| tribepad.com | 87% | 72.7K | #526,382 | View details | |
| martianlogic.com | 87% | 680.7K | #430,892 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 14 similar websites and full traffic analytics for Xref
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Related news about Xref
Complete news archive for Xref
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Frequently Asked Questions about Xref
Xref was founded in 2009 and raised its 1st funding round 7 years after it was founded.
Xref is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
Lee Martin Seymour is the CEO of Xref, as recorded in our data. They have also founded this company.
Xref has 74 employees.
Annual revenue of Xref is $13.18M as on Jun 30, 2026.
Founded in 2009 in Sydney, Australia, Xref operates in the HR technology sector as a web-based tool for reference checking. References are requested from candidates, feedback is collected and analyzed through a dashboard, and fraudulent inputs are detected using an algorithm. Notifications are sent to managers throughout the process. Integration is supported with systems like Workday, iCIMS, and Oracle Taleo. Clients include organizations such as Hudson and Qantas.
Xref offers Reference Checking Software, Employee Engagement Surveys, Exit Surveys, and Survey Builder.
Yes, Xref is publicly traded on ASX under the ticker symbol XF1.
Xref has made 2 acquisitions, including RapidID, and Voice Project.
Xref has 1 investor. Key investors include SEEK.
Xref operates through Ef Educational Tours Private Limited 100% For. Sub.Co.
Yes. Xref was acquired by SEEK in October 2024.

