About Yoast
Yoast is a company based in Wijchen (Netherlands) founded in 2010 by Joost de Valk was acquired by Newfold Digital in August 2021.. Yoast offers products and services including Yoast SEO, Yoast SEO for Shopify, Yoast Local SEO, and Yoast Video SEO. Yoast operates in a competitive market with competitors including BrightEdge, Moz, Demandwell, Linkdex and Gushwork, among others.
- Headquarter Wijchen, Netherlands
- Founders Joost de Valk
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Sectors
Technology
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Email
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Phone
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Website
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Social
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- Legal Name Yoast Bv
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Annual Revenue
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Latest Funding Round
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Employee Count
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Acquired by
Newfold Digital
(Aug 12, 2021)
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Products & Services of Yoast
Yoast offers a comprehensive portfolio of products and services, including Yoast SEO, Yoast SEO for Shopify, Yoast Local SEO, and Yoast Video SEO. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
WordPress plugin for optimizing content and site structure
App for enhancing online store search visibility
Tool for optimizing sites for local search results
Plugin to improve video content discoverability
Funding Insights of Yoast
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Investors in Yoast
Yoast has secured backing from 1 investor. Prominent investors backing the company include Newfold Digital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Web hosting, IT, and marketing services are provided globally.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Yoast
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Yoast
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
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Yoast Comparisons
Competitors of Yoast
Yoast operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as BrightEdge, Moz, Demandwell, Linkdex and Gushwork, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Search engine optimization tools for enterprises are provided.
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Search engine optimization analytics software is provided by Moz.
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| domain | founded_year | HQ Location |
SEO software platform is offered for B2B SaaS revenue growth.
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| domain | founded_year | HQ Location |
SEO and content marketing analytics dashboard is provided.
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| domain | founded_year | HQ Location |
AI-powered search engine optimization solutions are developed and deployed.
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| domain | founded_year | HQ Location |
Hike is recognized for providing AI-driven SEO tools and services tailored for small businesses.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Yoast
Frequently Asked Questions about Yoast
When was Yoast founded?
Yoast was founded in 2010.
Where is Yoast located?
Yoast is headquartered in Wijchen, Netherlands. It is registered at Wijchen, Gelderland, Netherlands.
What does Yoast do?
Yoast was established in 2010 in Wijchen, Netherlands, focusing on software for search engine optimization. An SEO plugin for WordPress is developed by the company, incorporating XML sitemaps for better indexing. Canonical URLs are enabled to prevent duplicate content issues, while templates for titles and meta descriptions are offered to support consistent branding and enhanced search result appearances. Operations center on plugin maintenance and updates for WordPress users globally.
Who are the top competitors of Yoast?
Yoast's top competitors include BrightEdge, Moz and Hike.
What products or services does Yoast offer?
Yoast offers Yoast SEO, Yoast SEO for Shopify, Yoast Local SEO, and Yoast Video SEO.
Who are Yoast's investors?
Yoast has 1 investor. Key investors include Newfold Digital.